联合市场人员
Founding Marketer
关于Anagram
Anagram通过教人们在不断变化的安全环境中以不同的方式看、想和行动，来建立持久的意识。我们不提供枯燥的视频和无意义的测验，而是提供谜题、模拟和一个实时指导的AI伙伴。我们不只是完成任务。我们通过让持续的安全成为一种本能来改变行为。像迪士尼、Kraft和辉瑞这样的财富500强公司使用我们的产品，因为他们的员工真正吸收了我们的培训。
Anagram是一家A轮融资的网络安全SaaS公司，拥有大胆的品牌、包括零售、制药、娱乐和科技领域知名企业的强大客户名单，以及零营销基础设施。我们需要有人来构建它。
这是Anagram的首个市场招聘职位。你将直接与CEO和COO合作，找出哪些能推动进展，然后去实现它。基础已经具备——一次新鲜的重新品牌，一个强大的产品，一组非凡的客户标志，以及一位有真实观点和值得讲述故事的CEO。
缺少的是将所有这些转化为营销机器的人。你需要带来的专业知识是知道该做什么，创造力是去实现它，以及能力去完成它。
我们正在寻找一位能够从零开始建立市场营销职能并负责所有方面的候选人
- 将我们的产品转化为销售可以实际使用的故事情节。你构建信息基础——我们卖给谁，他们为什么应该关心，我们与竞争对手的不同之处——并将其转化为帮助我们的AE和BDR成交的材料。
- 从零开始建立引客流量。我们一直100%依靠外推。你找出什么会吸引买家来到我们这里，建立这些项目，并推动每季度的演示请求增长。
- 创造赢得信任并捕获潜在客户的的内容。你开发资产（博客、研究、指南、工具、网络研讨会），让CISO们在准备购买之前就希望与我们互动。
- 让我们的网站成为一个转化工具。没有明确通往演示路径的流量只是虚荣。你确保每一页、着陆页和CTA都物有所值。
- 让Anagram在AI搜索中被发现。CISO们越来越多地通过AI找到供应商。你确保Anagram出现在这些答案中。
- 让我们的创始人兼CEO成为安全意识领域的权威声音。他有一个值得讲述的故事。你找出正确的渠道和格式——会议、播客、专栏、LinkedIn——并确保正确的人听到它。
- 让我们的创始人
查看英文原文
About Anagram
Anagram builds lasting awareness by teaching people to see, think, and act differently in an always-changing security landscape. Instead of boring videos and pointless quizzes, we have puzzles, simulations, and an AI companion that coaches people in real time. We do more than check boxes. We change behavior by making ongoing security second nature. Fortune 500 companies like Disney, Kraft, and Pfizer use us because their employees actually absorb our training.
We're a Series A cybersecurity SaaS company with a bold brand, an impressive customer list that includes household names across retail, pharma, entertainment, and tech, and zero marketing infrastructure. We need someone to build it.
This is the first marketing hire at Anagram. You'll work directly with the CEO and COO to figure out what moves the needle, then go build it. The foundation is already here - a fresh rebrand, a strong product, an extraordinary set of customer logos, and a CEO with a real point of view and a story worth telling.
What's missing is the person to turn all of that into a marketing machine. What you'll bring is the expertise to know what to build, the creativity to build it, and the ability to get it done.
We're looking for someone who can build a marketing function from scratch and own every part of it
- Turns our product into a story sales can actually use. You build the messaging foundation - who we're selling to, why they should care, how we're different from our competitors - and translate it into the materials that help our AEs and BDR close deals.
- Builds inbound from zero. We've been 100% outbound. You figure out what's going to pull buyers to us, build those programs, and drive demo requests up quarter over quarter.
- Creates content that earns trust and captures leads. You develop the assets (blogs, research, guides, tools, webinars) that make CISOs want to engage with us before they're ready to buy.
- Makes our website work as a conversion tool. Traffic without a clear path to a demo is just vanity. You make sure every page, landing page, and CTA is earning its keep.
- Gets Anagram surfaced in AI search. CISOs are increasingly finding vendors through AI. You make sure Anagram shows up in those answers.
- Makes our Founder & CEO the go-to voice in security awareness. He has a story worth telling. You figure out the right channels and formats - conferences, podcasts, bylines, LinkedIn - and make sure the right people hear it.
- Makes our Founder & CEO the first call when security news breaks. When a major breach hits the news or a CISO is looking for a take, our Founder & CEO should be the person journalists and analysts call.
- Makes our customer logos do real work. We have household names across retail, pharma, entertainment, tech, etc. on our customer list. You build the case studies, pull the quotes, get the G2 and Gartner Peer Insights reviews, and turn all of it into social proof that shows up everywhere a buyer might be doing their research.
- Makes HubSpot actually useful. Right now it's set up. You make it hum - lead scoring, attribution, nurture, pipeline reporting, and clean handoffs to sales.
- Nice to have: background in cybersecurity or adjacent industries and familiarity with the enterprise security buyer.
It's probably not the right fit if you prefer
- A fully defined marketing plan handed to you. You'll get strong context, a solid brand foundation, and engaged leadership - but the strategy is yours to build.
- Depth over breadth. You'll move between product marketing, content, PR, sales enablement, and founder support regularly.
- Playing it safe. Our brand is bold and irreverent on purpose. We're trying to stand out in a space that's historically been beige.
Compensation
We have a generous pool of equity for future team members.
See additional benefits below.
Additional Information
Working at Anagram
We're a fully remote startup that values deep work and flexible collaboration.
Values
Move fast, adapt: Jump in, make decisions, break things, fix them, and learn. If something doesn’t work, toss it and move on. Progress over perfection — we're always growing.
Ego-free zone: No jerks, no drama. Every voice on the team matters. We deliver results, embrace failures, celebrate wins, and make magic happen together.
Own it: See a problem? Fix it. Idea? Pitch it. Question? Ask it. Everyone has the power and responsibility to make us better. This isn’t a place for passengers.
How We Work
No timesheets: Results matter, schedules don't. Work when it's right for you.
Real-time feedback: Immediate, clear, and constructive. Growth shouldn't wait.
With kindness: Respect others, communicate with care, assume good intent.
Fully remote: Work where you work best. Twice a year, we meet in person.
Benefits
Flexible PTO: Take time when you need it, federal holidays and Dec 24–Jan 1.
Optional Fridays: No internal meetings. Work or recharge as needed.
Healthcare: Medical, dental, and vision provided.
Parental leave: Time off for life’s biggest moments.
Equity: Own a piece of what we’re building.
401(k) matching: Save for the future with company matching.
Stipends: Office setup, remote work, and learning support.
We are an equal opportunity employer. All qualified applicants will receive consideration without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or genetic information. We provide reasonable accommodations for individuals with disabilities.