高级营销平台管理员 - Salesforce
Senior Marketing Platform Administrator- Salesforce
职位描述
Lifeway 正在寻找一位高级营销平台管理员,作为 Salesforce Marketing Cloud Engagement 的内部专家,推动我们营销技术栈的战略、配置和持续改进。在此职位中,您将连接技术平台管理与实际业务影响——设计可扩展的解决方案,管理关键集成,并使营销团队更有效地接触和服事教会。您将在敏捷环境中与开发、IT 和业务利益相关者跨职能合作,您的专业知识将从需求到交付塑造平台路线图。
为什么选择 Lifeway?
Lifeway 是一个您可以将信仰和工作经验结合在一起的地方,参与世界上最重要的使命:使耶稣基督的门徒。无论您是创作者或故事讲述者,数据专家或问题解决者,或者介于两者之间,如果您热衷于服事教会,我们就有适合您的位置。Lifeway 有强大的远程办公(WFA)文化,深深专注于我们的使命和价值观。虽然总部位于田纳西州纳什维尔,但许多职位都支持远程办公,并在工作时间上具有自主性和灵活性。我们提供设备和资源,确保团队成员能够获得高效且符合人体工学的工作环境。我们认为建立关系和社区对我们协作的方式至关重要,因此 Lifeway 每年多次举办全员会议,并为远程团队成员的关键团队聚会提供差旅支持。全职员工有资格加入我们全面的福利计划,包括医疗保健、带薪休假和病假、节假日工资、照护日、401(k) 计划、产假和育儿假、领养援助、使命旅行时间等。如果这听起来像是您愿意为之服事上帝国度的地方,我们很期待您加入我们的团队。
了解更多我们的文化,请访问 team.lifeway.com/culture-code
这是一个美国的远程职位,偶尔需要前往纳什维尔参加线下团队活动。
职责
- 践行 Lifeway 的使命和价值观,展现出对国度工作的深刻承诺
- 有限度的出差:每年 2-4 次,通常为过夜行程
- 作为 Lifeway 营销平台(目前为 Salesforce Marketing Cloud Engagement)的主要管理员,负责配置、维护和治理
- 构建和增强平台功能包括
查看英文原文
Overview
Lifeway is seeking a Senior Marketing Platform Administrator to serve as the in-house subject matter expert for Salesforce Marketing Cloud Engagement, driving the strategy, configuration, and continuous improvement of our marketing technology stack. In this role, you will bridge technical platform administration with real business impact — designing scalable solutions, managing critical integrations, and enabling marketing teams to reach and serve the Church more effectively. You will work cross-functionally with development, IT, and business stakeholders in an agile environment where your expertise shapes the platform roadmap from requirements through delivery.
Why Lifeway?
Lifeway is a place where you can bring your faith and work experience to join in the most important mission in the world: making disciples of Jesus Christ. Whether you’re a creator or storyteller, data guru or problem-solver, or anywhere in between, if you’re passionate about serving the church, we have a place for you. Lifeway has a strong Work from Anywhere (WFA) culture that is deeply focused on our mission and values. While headquartered in Nashville, TN, many of our positions are remote-eligible and have autonomy and flexibility with work hours. We provide equipment and resources to ensure team members have access to a productive and ergonomic workspace. We believe building relationships and community is essential to how we work together, so Lifeway hosts all-team meetings several times per year and provides travel for key team gatherings for remote-based team members. Full-time employees are eligible for enrollment in our comprehensive benefits plans including healthcare, vacation and sick time, holiday pay, care days, 401(k) plan, maternity and parental leave, adoption assistance, mission trip time, and more. If this sounds like a place where you would be excited to serve the kingdom of God, we would love for you to join our team.
Learn more about our culture at team.lifeway.com/culture-code
This is a remote position in the U.S. with occasional travel to Nashville for in-person team gatherings.
Responsibilities
- Lives out Lifeway’s mission and values, showing deep commitment to Kingdom work
- Limited travel: 2-4 times per year, typically overnight
- Serve as the primary administrator for Lifeway's marketing platform (currently Salesforce Marketing Cloud Engagement), owning configuration, maintenance, and governance
- Build and enhance platform features including contact suppression automations, unsubscribe workflows, data lookup toolsets, and audience segmentation capabilities
- Manage integrations between the marketing platform and connected systems including Salesforce Sales Cloud, Salesforce Service Cloud, Form.io, and Snowflake
- Configure and maintain data ingestion pipelines that power audience building and segmentation at scale
- Lead requirements gathering sessions with stakeholders and translate business needs into scalable, best-practice platform solutions
- Collaborate cross-functionally with development teams to integrate the marketing platform with websites and coordinate a custom preference center
- Configure and maintain data export processes that support reporting, analytics, and data backup strategies
- Proactively monitor platform release updates, security reviews, and health checks to surface new opportunities and flag necessary adjustments
- Create and maintain technical documentation and communicate platform changes to trainers, end users, and stakeholders
- Contribute to platform roadmap planning, sprint ceremonies (standups, backlog grooming, kickoffs, and retros), and coordinate SSO and role management with IT Operations and Security
Qualifications
Education
Bachelor's degree in Computer Science, Information Systems, or a related field, required
Master's degree in Computer Science, Information Systems, or a related field, preferred
Advanced graduate degree (PhD, etc.), not required
Skills, Knowledge, & Experiences, required
- Ability to travel to the Middle Tennessee area 2-4 times annually for team gatherings
- 5+ years of hands-on experience administering Salesforce Marketing Cloud Engagement or a comparable enterprise marketing platform
- 2+ years of experience with Salesforce Sales Cloud or another CRM platform
- Proficiency in SQL for complex joins, data normalization, and segmentation queries
- Familiarity with Server-Side JavaScript and Cloudpages for connecting REST and SOAP APIs Strong analytical and problem-solving skills with a track record of delivering practical, durable solutions
- Ability to collaborate effectively across technical and business teams in a cross-functional environment
- Strong organizational skills with the ability to manage multiple priorities in an agile sprint environment
Actively involved in an evangelical Christian church
Skills, Knowledge, & Experiences, preferred
- Experience with AMPScript for dynamic content and personalization within Salesforce Marketing Cloud
- Familiarity with Snowflake or other cloud data warehouse platforms
- Experience configuring single sign-on (SSO) integrations and managing platform roles and permissions
Originally posted on Himalayas