出海雷达

高级顾问, 马特(EMEA)

Managing Consultant, MarTech (EMEA)

开发工程市场运营职能支持限定地区(需当地身份)日间重叠仅 1 小时,需熬夜配合
公司McGaw
薪资$70,000 - $125,000/年
工作地点United Kingdom
地域资格限定地区(需当地身份)
时区要求日间重叠仅 1 小时,需熬夜配合
用工类型Full Time
发布时间15 天前
数据来源Himalayas
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注意地域限制:该职位明确限定在 United Kingdom 招聘。如果你是位于中国大陆的求职者,通常需要当地工作身份才能投递,或需与雇主确认是否接受独立合同(Contractor)形式合作。
作息提示:日间重叠仅 1 小时,需熬夜配合。

Managing Consultant, MarTech (EMEA)
地点:远程。优先考虑欧洲大陆或兼容时区(大致为UTC-1至UTC+3)
客户:全球。主要为EMEA和北美地区。
雇佣方式:全职合同工,直接参与项目。这是美国以外的标准模式。
汇报对象:解决方案副总裁
薪资范围:7万美元至12.5万美元美元/年,另加基于客户账户增长的奖金/提成。薪酬根据候选人经验和地点而定。
关于McGaw

McGaw.io的使命是帮助各类公司认识到客户数据是最有价值的业务资产,我们通过客户数据基础设施、高性能分析、营销自动化、个性化和转化漏斗优化来实现这一目标。
McGaw.io为客户提供分析、营销自动化、客户数据平台、数据管道、网站、A/B测试和各种营销运营支持。在从这些技术工作中获得洞察后,我们也会制定并执行增长策略,持续为客户带来显著成效。
我们的业绩无可挑剔,我们的领导层曾支持过世界上一些增长最快的公司。McGaw.io的核心客户主要在线销售,拥有复杂的数据和营销实践,这促使我们的团队每天不断深入挖掘。
使命
全面负责客户项目。维护客户关系,制定策略,设计解决方案,并带领团队交付。拓展你所负责的客户账户,并帮助赢得新客户。
为什么设立这个职位
这是一个球员兼教练的混合角色。将高级顾问拆分为策略师和技术负责人会增加成本,而需要两者兼顾的客户并不认可这种分工。
这个人能够在首席营销官办公室和客户数据平台工作环境中都具有可信度。他们周二提出路线图,周三调试身份解析。
这个职位解决的三个问题:

  • 客户从不同的人那里获得关系覆盖和技术覆盖,在北美以外地区,时间也不合适。
  • 扩展发生得较晚,因为看到机会的人无法定价。
  • 售前与交付争夺同样的少数高级人员。

职责
客户账户管理

  • 负责客户关系。你是主要联系人,当高管不满时他们会直接找你。
  • 管理节奏:每两周一次客户会议,每月一次路线图和工作说明书评审,每季度一次业务评审。
  • 保持三到四个月的计划工作
查看英文原文

Managing Consultant, MarTech (EMEA)
Location: Remote. Continental Europe or compatible time zone preferred. (roughly UTC-1 to UTC+3)
Clients: Global. Primarily EMEA and North American.
Employment: Full time contractor, engaged directly. This is our standard outside the US.
Reports to: VP of Solutions
Salary Range: $70,000 - $125,000 USD annually, plus bonus/commission based on growth of client accounts. Compensation dependent on candidate experience and location.
About McGaw

Our Mission at McGaw.io is to help companies of all sizes realize their customer data is their most valuable business asset, and we help them realize that through customer data infrastructure, high power analytics, marketing automation, personalization, and funnel optimization.
McGaw.io supports businesses with analytics, marketing automation, customer data platforms, data piping, websites, AB testing, and all sorts of marketing operations. As we derive insights from these technical efforts, we also inform & execute growth strategies that routinely move the needle for our clients.
Our track record is impeccable, and our leadership has supported some of the fastest-growing companies in the world. McGaw.io’s core client base sells online and has complex data and marketing practices that drive our team to dig deeper every day.
Mission
Own client engagements end to end. Hold the relationship, set the strategy, design the solution, and deliver it with a team you direct. Grow the accounts you hold and help win the next ones.
Why this role exists
This is a player-coach hybrid. Splitting a senior consultant into a strategist and a technical lead costs more than it saves, and the accounts that need both do not respect the split anyway.
This person is credible in a CMO's office and credible in a CDP workspace. They present a roadmap on Tuesday and debug identity resolution on Wednesday.
Three problems this role solves:

  • Clients get relationship coverage and technical coverage from different people, and outside North America, at the wrong hour.
  • Expansion happens late, because the person who sees the opportunity cannot price it.
  • Pre-sales competes with delivery for the same few senior people.

Responsibilities
Account ownership

  • Own the relationship. You are the primary contact and the person an executive calls when they are unhappy.
  • Run the cadence: biweekly client meetings, monthly roadmap and SOW reviews, quarterly business reviews.
  • Keep three or more months of planned work on the roadmap for every account.
  • Protect the budget. Flag pacing, overages, and under-use as soon as the trend appears.

Strategy

  • Find where the client's revenue leaks across acquisition, conversion, and retention. Tie every recommendation to a metric and a business outcome.
  • Build growth roadmaps with the client, not at them.
  • Show what moving to a stage of maturity is worth to them.

Technical leadership and hands-on work

  • Design the stack architecture: CDP, analytics, lifecycle messaging, warehouse, and the integrations between them.
  • Do the strategic hands-on work yourself: taxonomy design, measurement plans, attribution modeling, segmentation logic, QA of critical builds.
  • Direct engineers and contract developers. Review their work before it reaches the client.
  • Delegate on purpose. Your time is worth more on strategy than on tag deployment. Know where that line sits on each account.

New business

  • Supports some pre-sales discovery to identify opportunities and needs.
  • Build the proposal: scope, phasing, level of effort, and the business case. Present it live. We do not send proposals cold.
  • Price work so it stays profitable. An accurate estimate beats a heroic recovery in month four.
  • Support the Sales team through the close, and take the account into delivery where it makes sense.

Commercial

  • Every scope change gets estimated, documented, and confirmed in writing before work starts.
  • Drive expansion on your portfolio. You are measured on it.

Skills and experience
Required

  • Fully fluent in English. That is the company's working language.
  • 8+ years in consulting, agency, or professional services. At least 4 owning client relationships directly.
  • Understand the full marketing lifecycle: demand generation, nurturing, acquisition, retention, and growth. You can tell a client which stage is costing them money, and why.
  • Understand how martech drives marketing, from ads to CDPs to marketing engagement platforms, CRM, and analytics.
  • Advise on the systems below, not just use them. Which tool fits, how the pieces connect, what each costs to run badly, and how to get more from what a client already owns. High-level familiarity is not enough here.
  • Review a funnel report, a cohort, and an attribution model, and challenge what they claim.
  • Track record retaining and growing accounts, with numbers you can describe.
  • Pre-sales experience: discovery, scoping, and proposals you then delivered against.
  • GDPR and consent handled as part of the work.

Systems. Depth in at least three groups, working familiarity with the rest.

  • Customer data platforms: Segment, Hightouch, RudderStack
  • Analytics: Amplitude, Mixpanel, GA4
  • Lifecycle and marketing automation: Braze, Customer.io, HubSpot, Marketo, Iterable
  • Warehouse and transformation: Snowflake, BigQuery, dbt
  • Tag management: Google Tag Manager, server-side GTM
  • CRM: Salesforce, HubSpot
  • Consent management: OneTrust, Cookiebot, Didomi

Preferred

  • Multilingual with professional working proficiency in English as well as German, French, Spanish, or Italian.
  • Engagements across multiple countries or regulatory regimes.
  • Work across both European and North American clients.

What you get out of this

  • Many stacks in a year instead of one stack in five. Different industries, scale, and failure modes.
  • The customer data layer is changing right now. Warehouse-native patterns, composable CDPs, and reverse ETL are replacing a decade of assumptions. You build on the new pattern.
  • We work across the full client stack, not just individual systems or specific vendors. You see how it all fits together, which is where the hard problems are visible.
  • You own the full commercial arc of an account, from discovery through renewal. At a larger firm that is three people's jobs.
  • Both the European and North American markets from one seat.

Observable indicators
Month 2

  • Onboarded onto your accounts and current on every tool in their stacks.
  • Time tracked in Harvest weekly, without reminders.
  • Every account has a current-state assessment and named client objectives.

Month 4

  • Running your accounts independently: meetings, roadmap reviews, scope conversations.
  • Every account has three or more months of planned roadmap.
  • Zero undocumented scope changes.
  • Labor efficiency ratio of 2.5 or better across your portfolio.
  • Contributing scope and estimates to proposals.

Month 6

  • 90% of client objectives hit within the project timeline.
  • Client approval for a case study or testimonial on at least one account.
  • Labor efficiency ratio of 3.0 across your portfolio.
  • Running discovery and writing proposals end to end.

Month 9

  • 80% retention of your accounts in recurring contracts over a rolling three months.
  • One account expanded in scope or revenue, sourced and priced by you.
  • Your proposals deliver at or above target labor efficiency. Your estimates hold up.

What this role is not

  • Not a pure strategy seat. You will be in the tools. If you have not touched an implementation in three years, this will not go well.
  • Not a pure technical seat. About half your week is relationship, strategy, and commercial work.
  • Not a prospecting seat. You run discovery, write proposals, own expansion, and earn commission on it. You do not cold prospect.
  • Not a management seat at hire. You direct a project team. Direct reports come later, if the business grows and you have shown you can.

Values

  • Never Settle, Be Amazing. Fix it properly, not just enough to close the ticket.
  • Get Better Every Day. Ask for feedback and change what you do when you get it.
  • Give Context and Set the Stage. Nobody on your account is surprised by what you already knew.
  • Let the Data Create Transparency. Recommendations come with evidence. So does bad news.
  • Show Hospitality to Build Trust. Clients and teammates get proactive, responsive treatment.

Plus extreme ownership. Own the outcome, surface blockers early, and never hand a problem back to the person who gave it to you.
Benefits
Engaged as a full time contractor. These follow our current international contractor terms.

  • Flexible PTO
  • Flexible hours
  • Work remotely
  • Monthly per diem for premium health, dental, and vision coverage if not already available
  • Maternity and paternity leave
  • Retirement contribution of 3% of salary annually.
  • Company laptop, monitor, and remote setup equipment
  • National holidays off.
  • Radically transparent workplace
  • Room to act on your own ideas

The job in practice
McGaw is a customer data and revenue operations consultancy. Clients come to us with traffic, tools, and data, and no system connecting them. We find where revenue leaks across acquisition, conversion, and retention, then we fix it with our hands on the keyboards.
The CDP is the center of most of our work. We build on Segment, Hightouch, and RudderStack, chosen per client. We work across the full client stack, not just individual systems or specific vendors.

Our clients are in North America and Europe. Your portfolio will be a mix.
Month 1. Learn our clients, cadence, and tooling. Shadow live accounts on both the client and technical sides. Sit in on pre-sales calls. Start owning one account.
Months 2 and 3. Take full ownership of your first accounts. Run the meetings, build the roadmaps, direct the build. An experienced account owner stays close.
Months 4 to 6. Run your portfolio independently. Hit your labor efficiency target. Start running discovery and writing proposals.
After 6 months. You own the commercial and delivery arc on your accounts, from first discovery call through renewal. New hires learn from you.
What is hard. The role spans two jobs and will pull you both ways in the same week. Pre-sales competes with delivery, and both are urgent. Work is billable by the hour, so time tracking is not optional. A portfolio across two continents splits your day in half.

Originally posted on Himalayas

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