商务拓展代表
Business Development Representative
我们正在寻找一名业务发展代表，作为市场与销售团队之间的战略纽带。在此职位中，您将执行与市场活动（如活动、网络研讨会和内容下载）相关的数据驱动型外联策略，同时进行有针对性的冷外联。除了活动跟进，您还需负责研究并识别新的皮肤科诊所，以扩展我们的数据库。您的主要目标是培养高质量的潜在客户，持续为销售管道提供支持。
核心职责与工作内容：
你将负责基于活动的外联工作
- 执行与市场活动一致的外呼和邮件外联（例如，跟进网络研讨会参与者或新闻通讯订阅者）。
- 通过引用潜在客户参与的具体内容或活动，阐述Ezderm的价值。
- 向市场和销售团队反馈哪些活动和信息最能引起潜在客户的共鸣。
潜在客户挖掘与研究
- 识别并研究目前不在我们系统中的新皮肤科诊所。
- 使用研究工具（LinkedIn、Google、行业目录）自行建立潜在客户名单，确保我们的数据库持续增长。
- 验证联系信息，确保我们能够接触到正确的决策者。
潜在客户筛选
- 每天进行50次以上的外呼，包括冷线索和热线索。
- 通过分析客户的现有技术栈和痛点来筛选潜在客户。
- 为销售团队安排合格的会议。
任职要求：
- 您知道如何绕过接待人员，处理异议，并找到合适的交谈对象。
- 您擅长在网络上查找其他人忽略的新诊所和联系方式。
- 由于您在市场团队，您了解如何将您的推销内容与公司的整体宣传信息和品牌保持一致。
- 您能在远程环境中高效管理时间，并以达成目标为动力。
必备条件
- 2年以上业务发展、销售开发或潜在客户开发相关工作经验。
- 有达成或超越电话和预约配额的明确记录。
- 有从零开始研究并建立潜在客户名单的经验。
- 具备良好的书面和口头沟通能力。
优先考虑条件
- 有使用CRM软件（Salesforce、HubSpot）和外联工具（ZoomInfo、LinkedIn Sales Navigator、Clay）的经验。
- 有医疗健康行业背景。
查看英文原文
We are seeking a Business Development Representative to serve as a strategic link between our Marketing and Sales teams. In this role, you will execute data-driven outreach strategies tied to marketing initiatives—such as events, webinars, and content downloads—while conducting targeted cold outreach. Beyond campaign follow-up, you will be responsible for researching and identifying new dermatology practices to expand our database. Your primary objective is to cultivate high-quality leads that consistently fuel our sales pipeline.
Essential Duties and Responsibilities:
What You’ll DoCampaign-Based Outreach
- Conduct outbound calling and emailing campaigns aligned with Marketing initiatives (e.g., following up with webinar attendees or newsletter subscribers).
- Articulate the value of Ezderm by referencing the specific content or events the prospect engaged with.
- Provide feedback to the Marketing and Sales teams on which campaigns and messages are resonating best with prospects.
Prospecting & Research
- Identify and research new dermatology practices that are not currently in our system.
- Build your own lists of potential clients using research tools (LinkedIn, Google, industry directories) to ensure our database is constantly growing.
- Verify contact information to ensure we are reaching the right decision-makers.
Lead Qualification
- Make 50+ outbound calls daily to both cold leads and warm marketing leads.
- Qualify prospects by analyzing their current tech stack and pain points.
- Schedule qualified meetings for the Sales team.
Qualifications:
- You know how to bypass gatekeepers, handle objections, and find the right person to talk to.
- You are skilled at scouring the internet to find new clinics and contact details that others miss.
- Since you sit on the Marketing team, you understand how to align your pitch with broader company messaging and branding.
- You manage your time efficiently in a remote environment and are driven by hitting targets.
Required Qualifications
- 2+ years of experience in a Business Development, Sales Development, or Lead Generation role.
- Proven track record of hitting or exceeding call and appointment quotas.
- Experience researching and building prospect lists from scratch.
- Strong written and verbal communication skills.
Preferred Qualifications
- Experience with CRM software (Salesforce, HubSpot) and prospecting tools (ZoomInfo, LinkedIn Sales Navigator, Clay).
- Background in Healthcare, SaaS, or selling to medical practices.
Originally posted on Himalayas