产品营销经理，合作伙伴关系
Product Marketing Manager, Partnerships
Perplexity 正在改变世界完成工作的模式，我们与全球最重要的公司携手合作。我们正在寻找一位专注于合作伙伴关系的PMM，从零开始正式建立这一职能。你将成为一些 Perplexity 最重要合作伙伴所依赖的面孔，也是让我们的联合时刻成功落地的人。
这是一个从第一天起就有高管接触机会的 0>1 角色，它有两个方面。你是合作伙伴信任、内部团队依赖的关系负责人，同时你也是项目管理者，确保每一次联合发布、活动和营销战役都顺利进行。你将直接与公关、产品营销、销售和产品团队合作，负责 Perplexity 和其合作伙伴如何共同向外界展示自己。
如果你学习速度快，能在模糊环境中茁壮成长，并且本能地与全球最大的公司建立信任，那么这个职位适合你。
职责
- 全面负责 Perplexity 的合作伙伴营销职能，从联合战略到活动执行和报告
- 与我们最重要的合作伙伴一起制定年度联合营销计划，设定明确的渠道和收入目标，并运行季度回顾（QBR）流程以确保双方对目标负责
- 确保 Perplexity 和合作伙伴双方都承担责任。推动联合营销想法从概念到落地，并跟进以确保承诺转化为实际活动，而非幻灯片内容
- 负责联合价值主张和叙事，打造“合作共赢”的故事，使其在两家公司之间保持一致，打动买家，并实现互惠互利
- 执行全漏斗的联合营销活动，包括联合网络研讨会、活动、ABM、内容分发、电子邮件和数字活动
- 建立合作伙伴赋能资源，包括联合品牌内容、解决方案简报、提案演示文稿、联合案例研究和“一站式”活动套件，使合作伙伴团队能够大规模地与我们一同销售和营销
- 协调发布时刻和联合公告，通过生态系统放大 Perplexity 产品发布和行业重大事件
- 建立测量和归因机制，追踪 CRM 中的合作伙伴来源和影响的渠道，向管理层汇报生态系统的影响
- 协调前线团队，确保 Perplexity 销售和客户成功团队了解、信任并激活合作伙伴计划，使其得以持续
- 在合作伙伴关系和业务发展、PMM、需求生成、销售及公关之间起到纽带作用，以及作为连接点
查看英文原文
Perplexity is revolutionizing how the world gets work done, and we do it alongside some of the most important companies in the world. We are seeking a PMM focused on Partnerships to formally build that function from the ground up. You will become the face that some of Perplexity's most important partners rely on, and the person who makes our joint moments land.
This is a 0>1 role with executive exposure from day one. It has two sides. You are the relationship owner who partners trust and internal teams turn to, and you are the program manager who keeps every joint launch, event, and campaign on the rails. You'll work directly with teams across comms, product marketing, sales, and product, owning how Perplexity and its partners show up to the world together.
If you learn fast, thrive in ambiguity, and build trust with the biggest companies in the world instinctively, this role is for you.
RESPONSIBILITIES
- Own Perplexity's partner marketing function end to end, from joint strategy through campaign execution and reporting
- Build annual joint marketing plans with our most important partners, with committed pipeline and revenue targets, and run the QBR cadence that keeps both sides accountable to them
- Ensure Perplexity and our partners are both accountable. Execute, driving joint marketing ideas from concept to shipped and following through so commitments turn into real activity, not slideware
- Own the joint value proposition and narrative, crafting the "better together" story so it is aligned across both companies, resonates with buyers, and is mutually beneficial
- Execute full-funnel co-marketing with and through partners, including joint webinars, events, ABM, content syndication, email, and digital campaigns
- Build partner enablement assets, including co-branded content, solution briefs, pitch decks, joint case studies, and campaign-in-a-box kits, so partner teams can sell and market with us at scale
- Coordinate launch moments and joint announcements, amplifying Perplexity product launches and major industry moments through the ecosystem
- Instrument measurement and attribution, tracking partner-sourced and partner-influenced pipeline in CRM, and reporting ecosystem impact to leadership.
- Align the field, making sure Perplexity sales and Customer Success know about, trust, and activate partner programs so they stick
- Act as connective tissue between Partnerships and BD, PMM, Demand Generation, Sales, and Comms, and serve as the primary marketing counterpart to our partners' marketing teams
- Maintain strong relationships in partner organizations and Perplexity across diverse organizations
WHAT WE'RE LOOKING FOR
- 5+ years in B2B marketing, preferably in partner, alliance, or ecosystem marketing
- Proven track record running joint go-to-market with technology and ISV partners, cloud providers, or system integrators, and shipping campaigns that generated real pipeline
- A closer on accountability, with the operating discipline to build a plan, hold two organizations to it, and drive follow-through when commitments slip
- Strong storyteller who can craft a joint narrative that is crisp, differentiated, and credible to buyers and executives on both sides
- Full-funnel campaign operator fluent across webinars, events, ABM, content, and digital, comfortable executing hands-on rather than only directing
- Analytically rigorous, with experience setting up attribution and reporting partner-sourced and influenced pipeline; comfortable in CRM and revenue operation tools
- Excellent relationship builder who can be trusted while representing Perplexity's interests to partners
- Autonomous self-starter who thrives in ambiguity, builds the playbook rather than waiting for one, and operates with urgency in a high-growth environment