副总裁，产品营销-临床解决方案
Vice President, Product Marketing – Clinical Solutions
副总裁，产品营销 – 临床解决方案
你是否被将企业B2B需求生成与直接面向用户的B2C增长整合为一个统一策略的挑战所激励，并且能够推动可衡量的影响？
你是否希望有机会打造并扩展一个全球需求与增长组织，塑造连接全球医疗专业人士、学生、机构和医疗系统的团队、系统和战略？
关于我们的团队：
在Elsevier临床解决方案，我们正在重新定义临床医生如何学习、决策和提供护理。我们的产品组合涵盖临床决策支持、能力管理以及患者参与，影响着全球数百万个医疗决策。
关于该职位：
这位副总裁将负责临床解决方案部门的产品营销策略，从产品定位到销售赋能和客户证据。你具备一流产品营销人员的专业性——基于客户证据的定位，以业务成果为基准衡量影响，并具备跨职能执行的能力。
这不是一个传播或内容岗位。这是一个战略营销领导职位，要求你了解临床工具在医疗系统内部是如何被购买、采用和续订的，并且知道如何围绕这一购买旅程构建营销策略。该职位向Elsevier Health首席营销官汇报，同时属于市场营销领导团队和临床解决方案领导团队。
职责：
· 负责整个临床解决方案产品组合的产品营销策略，包括现有产品和新发布产品。产品涵盖临床决策支持、护士准备度、患者参与和专科解决方案。
· 建立对临床解决方案领域、新兴护理交付模式以及关键产品类别中竞争地位的深入了解。
· 为机构买家（医疗系统、医院、IDN）和临床终端用户（包括护士、医生和护理团队）定义独特的价值主张。
· 领导与关键产品线对齐的产品营销团队；建立发布流程和现场赋能标准。
· 与临床解决方案业务单元领导合作，提供路线图输入、发布准备和商业策略——将买家和临床医生的声音带入产品决策中。
· 定义并报告产品组合的营销影响指标：采用率、续约率、扩展率等
查看英文原文
Vice President, Product Marketing – Clinical Solutions
Are you energized by the challenge of unifying enterprise B2B demand generation and direct-to-user B2C growth into one integrated strategy that drives measurable impact?
Do you want the opportunity to build and scale a global demand and growth organization, shaping the team, systems, and strategy that connect healthcare professionals, students, institutions, and health systems worldwide?
About our Team:
At Elsevier Clinical Solutions, we are redefining how clinicians learn, decide, and deliver care. Our portfolio spans Clinical Decision Support, Competency Management, and Patient Engagement—impacting millions of healthcare decisions globally.
About the role:
This VP will own product marketing strategy for the Clinical Solutions segment from product positioning through to sales enablement and customer evidence. You bring the rigor of a best-in-class product marketer — positioning grounded in customer evidence, impact measured against business outcomes, and the cross-functional operating skills to execute.
This is not a communications or content role. It is a strategic marketing leadership position for someone who understands how clinical tools are bought, adopted, and renewed inside health systems — and who knows how to build a marketing motion around that buying journey. The role reports into the Chief Marketing Officer, Elsevier Health. The role sits on the Marketing Leadership team & on the Clinical Solutions Leadership team.
Responsibilities:
· Own positioning, messaging, and product marketing strategy for the full Clinical Solutions portfolio — both existing products and new launches. Products span Clinical Decision Support, Nurse Readiness, Patient Engagement and Specialty Solutions.
· Build deep market intelligence on the clinical solutions landscape, emerging care delivery models, and competitive positioning across key product categories.
· Define distinct value propositions for institutional buyers (health systems, hospitals, IDNs) and clinical end users — including nurses, physicians, and care teams.
· Lead a team of product marketers aligned to key product lines; establish launch processes and field enablement standards.
· Partner with Clinical Solutions BU leadership on roadmap input, launch readiness, and commercial strategy — bringing the buyer's and clinician's voice into product decisions.
· Define and report on the portfolio's marketing-influenced metrics: adoption, renewal, expansion, and clinical engagement.
· Develop a narrative for Elsevier Clinical Solutions that is compelling to health system executives, clinical educators, and frontline care teams simultaneously.
· Partner across the marketing organization to build and launch data-driven, customer-insight led marketing programs.
Requirements:
- 12+ years of product marketing experience, including at least 3 in a senior leadership role with direct reports.
- Deep familiarity with enterprise B2B buying cycles in healthcare, health IT, or life sciences — you understand what it takes to sell into health systems, IDNs, or academic medical centers.
- Proven track record of building positioning that wins: you have launched products, displaced incumbents, and built compelling narratives that sales teams use.
- Exceptional written storytelling; able to craft a narrative that resonates with Chief Medical Officers and a clinician, simultaneously.
- Experience building sales and customer success enablement toolkits: pitch decks, case studies, and competitive battle cards.
- Strong cross-functional operating instincts — you know how to work with Product, Sales, and Customer Success without losing the thread of what the market needs.
- Fluency with clinical decision support, EHR ecosystems, or point-of-care tools.
- Exceptional written and verbal communication; able to translate clinical nuance into commercial clarity.
- Experience building and scaling a product marketing function, not just inheriting one.
- Prior experience at a clinical decision support company (UpToDate/Wolters Kluwer, DynaMed, Micromedex, or AI-native peers such as OpenEvidence).
- Understanding of how AI is reshaping clinical workflows and what that means for incumbent content players.
- Experience with US and international markets.
- Work in a way that works for you
- We promote a healthy work/life balance across the organization. We offer an appealing working prospect for our people. With numerous wellbeing initiatives, shared parental leave, study assistance and sabbaticals, we will help you meet your immediate responsibilities and your long-term goals.
- Working flexible hours - flexing the times when you work in the day to help you fit everything in and work when you are the most productive
- About the business:
- A global leader in information and analytics, we help researchers and healthcare professionals advance science and improve health outcomes for the benefit of society. Building on our publishing heritage, we combine quality information and vast data sets with analytics to support visionary science and research, health education and interactive learning, as well as exceptional healthcare and clinical practice. What you do every day will help advance science and healthcare to advance human progress.
- U.S. National Base Pay Range: $156,700 - $290,900. Geographic differentials may apply in some locations to better reflect local market rates.Base Pay Range for CO is $156,700 - $290,900. Base Pay Range for IL is $164,500 - $305,500. Base Pay Range for Chicago, IL is $172,400 - $320,000. Base Pay Range for MD is $164,500 - $305,500. Base Pay Range for NY is $172,400 - $320,000. Base Pay Range for New York City is $188,000 - $349,000. Base Pay Range for Rochester, NY is $156,700 - $290,900. Base Pay Range for OH is $148,800 - $276,300. Base Pay Range for NJ is $198,044- $316,356.This job is eligible for an annual incentive bonus.Application deadline is 10/23/2026.We know your well-being and happiness are key to a long and successful career. We are delighted to offer country specific benefits. Click here to access benefits specific to your location.
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- Originally posted on Himalayas