活动营销策略师
Campaign Marketing Strategist
## 营销活动策略师
地点
美国-远程办公
ID
2026-35117
类别
市场营销
职位类型
全职
远程办公
是
关于Kinaxis
你是否希望加入一家创新、市场领先的公司，真正提升你的职业生涯？在Kinaxis，我们认真对待文化，认真对待技术，认真对待客户，也认真对待不把自己太当回事。如果你希望成为一段非凡成长故事的一部分，那么我们可能就是适合你的地方！
1984年，我们由三名工程师起步。如今，我们已成长为一家拥有全球2000多名员工的组织，在全球设有6个办公室，以及位于加拿大渥太华的顶级总部。作为多家全球雇主奖项的获得者，我们自豪地与客户和员工一起，解决当今供应链面临的最大挑战。
Kinaxis是现代供应链协调领域的全球领导者，为复杂的全球供应链提供动力，并支持管理这些供应链的人。我们强大的、融合人工智能的平台在整个端到端供应链中提供全面的透明度和可见性，使我们的客户能够更快、更好地做出决策。我们被众多知名全球品牌所信赖，以提供应对当今波动和破坏所需的敏捷性和可预测性。在超过100个国家，有超过40,000名用户，随着我们持续创新和革新对客户的支持方式，我们正在扩大团队。
地点
加拿大渥太华和多伦多 - 混合办公
其他加拿大和美国地点 - 远程办公
关于团队
营销活动策略师负责制定并领导整合的基于账户的营销策略，旨在推动参与度、管道创建、机会加速和Kinaxis战略及企业客户群的增长。该职位是优先账户项目的营销负责人，利用客户洞察、账户情报、市场趋势和购买群体分析，制定高度针对性的营销策略，与销售重点和业务目标保持一致。
营销活动策略师影响优先细分市场的上市策略，就ABM最佳实践向相关方提供建议，并通过数据驱动的营销计划实现可衡量的业务成果。该职位与销售、解决方案营销、现场营销、创意、内容和营收运营团队合作，以最大化账户渗透率和营收。
查看英文原文
## Campaign Marketing Strategist
Location
US-Remote
ID
2026-35117
Category
Marketing
Position Type
Full-Time
Remote
Yes
About Kinaxis
Are you looking to join an innovative, market-leading company where you can truly elevate your career? At Kinaxis we are serious about culture, we are serious about technology, we are serious about customers, and we are serious about not taking ourselves too seriously. If you are looking to be part of an incredible growth story, then we might just be the place for you!
In 1984, we started out as a team of three engineers. Today, we have grown to become a global organization with over 2000 employees around the world, 6 global office and a best-in-class HQ in Ottawa, Canada. As winners of several Top Employer awards globally, we are proud to work with our customers and employees towards solving some of the biggest challenges facing supply chains today.
Kinaxis is a global leader in modern supply chain orchestration, powering complex global supply chains, and supporting the people who manage them. Our powerful, AI infused platform provides full transparency and visibility across end-to-end supply chains, enabling our customers to make faster, better decisions. We are trusted by renowned global brands to provide the agility and predictability needed to navigate today’s volatility and disruption. With more than 40,000 users in over 100 countries, we are expanding our team as we continue to innovate and revolutionize how we support our customers.
Location
Ottawa and Toronto, Canada - Hybrid
Other Canadian and USA locations - Remote
About the team
The Campaign Marketing Strategist develops and leads integrated account-based marketing strategies designed to drive engagement, pipeline creation, opportunity acceleration, and growth within Kinaxis' strategic and enterprise accounts. This role serves as the marketing lead for priority account programs, leveraging customer insights, account intelligence, market trends, and buying-group analysis to create highly targeted marketing strategies that align with sales priorities and business objectives.
The Campaign Marketing Strategist influences go-to-market strategy across priority segments, advises stakeholders on ABM best practices, and drives measurable business outcomes through data-driven marketing initiatives. The role collaborates across Sales, Solutions Marketing, Field Marketing, Creative, Content, and Revenue Operations teams to maximize account penetration and revenue impact.
What you will do
- Develop and execute account-based marketing strategies for strategic and enterprise accounts that drive engagement, pipeline growth, and revenue outcomes.
- Partner with Sales to identify priorities, build account plans, and align marketing investments to target account opportunities.
- Design and orchestrate integrated 1:1 and 1:few marketing programs across multiple channels to support account acquisition, expansion, and opportunity acceleration.
- Leverage account intelligence, engagement insights, and performance analytics to optimize strategy, improve account penetration, and maximize business impact.
- Serve as the primary marketing advisor for assigned strategic account teams, providing expertise on account-based marketing best practices and tactics.
- Collaborate with Product Marketing, Field Marketing, Revenue Operations, and Sales to deliver coordinated account experiences and drive go-to-market objectives.
- Manage demand requests for ad-hoc marketing requests and needs of the sales team to support account based selling initiatives and track and report on the key account metrics and outcomes of these efforts
- Utilize marketing automation and CRM platforms to build, launch and track campaigns, manage lead nurturing workflows and measure campaign performance and ROI
- Stay informed about industry trends, best practices and emerging technologies in campaign and ABM marketing, and recommend innovated approaches to drive results and differentiate the brand
What we are looking for
- Bachelor’s degree in marketing, communications, business or related field
- 7+ years of progressive B2B marketing experience, including significant experience in account-based marketing (ABM), demand generation, integrated marketing, or revenue marketing.
- Demonstrated success developing and executing account-based marketing strategies that drive engagement, pipeline growth, opportunity acceleration, and revenue outcomes.
- Experience partnering with Sales leaders and strategic account teams to develop account plans and aligned go-to-market strategies.
- Strong analytical skills with the ability to leverage account intelligence, engagement data, and performance metrics to inform decisions and optimize results.
- Experience using marketing automation, CRM, ABM, and sales enablement platforms (e.g., Salesforce, 6sense, LinkedIn, Highspot, or similar technologies).
- Demonstrated ability to influence cross-functional stakeholders and drive alignment across Sales, Marketing, Product Marketing, and Revenue Operations teams.
- Excellent communication and presentation skills, with the ability to translate complex insights into actionable business recommendations.
- Strong business acumen, strategic thinking, and the ability to operate independently in a highly collaborative environment.
**#Senior #LI-CS1**
**Work With Impact:** Our platform directly helps companies power the world’s supply chains. We see the results of what we do out in the world every day, when we see store shelves stocked, when medications are available for our loved ones, and so much more.
**Work with Fortune 500 Brands:** Companies across industries trust us to help them take control of their integrated business planning and digital supply chain. Some of our customers include Lockheed Martin, Unilever, P&G, ExxonMobil, Cisco and more.
**Social Responsibility at Kinaxis:** Our Diversity, Equity, and Inclusion Committee weighs in on hiring practices, talent assessment training materials, and mandatory training on unconscious bias and inclusion fundamentals. Sustainability is key to what we do and we’re committed to a long-term net-zero operations strategy. We are involved in our communities and support causes where we can make the most impact.
_People matter_ at Kinaxis and here are some of the perks and benefits we offer, which may vary by location and employee:
- Flexible vacation and Kinaxis Days (company-wide days off)
- Flexible work options
- Physical and mental well-being programs
- Regularly scheduled virtual fitness classes
- Mentorship programs, training, and career development
- Recognition programs and referral rewards
- Hackathons
For more information, visit the Kinaxis website at [www.kinaxis.com](https://www.kinaxis.com/en) or the company’s blog at [http://blog.kinaxis.com](https://www.kinaxis.com/en/blog).
Kinaxis welcomes candidates to apply to our inclusive community. We provide accommodations upon request to ensure fairness and accessibility throughout our recruitment process for all candidates, including those with specific needs or disabilities. If you require an accommodation, please reach out to us at recruitmentprograms@kinaxis.com. This contact information is for accessibility requests only and cannot be used to inquire about the status of applications.
_Kinaxis is committed to ensuring a fair and transparent recruitment process. We use artificial intelligence (AI) tools in the initial step of the recruitment process to compare submitted resumes against the job description to identify candidates whose education, experience, and skills most closely match the requirements of the role. After the initial screening, all subsequent decisions regarding your application, including final selection, are made by our human recruitment team. AI does not make any final hiring decisions._
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