现场营销经理（亚洲）
Field Marketing Manager (ASIA)
Chainguard 是开源领域的可信赖来源。通过提供经过强化、安全且适用于生产环境的开源软件构建，Chainguard 帮助组织加快构建速度，保持合规性，并消除风险。
我们的客户包括财富 500 强企业及全球行业领导者，包括 Anduril、Canva、Fortinet、Hewlett Packard Enterprise、OpenAI、Snap Inc. 和 Snowflake。
Chainguard 获得了包括 Amplify、IVP、Kleiner Perkins、Lightspeed Venture Partners、Mantis VC、Redpoint Ventures、Sequoia Capital 和 Spark Capital 在内的领先投资机构的支持。
### 岗位概览：
作为亚太区现场营销经理，你将在东南亚（ASEAN）市场推动区域增长方面发挥关键作用。你将负责并执行区域现场营销策略，与区域总监、销售团队、BDR、合作伙伴、SE 以及更广泛的 APJ 营销团队紧密合作，建立销售渠道，加速交易速度，并加强 Chainguard 在市场上的影响力。
这个岗位结合了战略规划和实际执行，随着业务扩展，提供了良好的成长和注册领导机会。
### 你将负责：
##### 负责区域需求与销售渠道增长
- 制定并执行与亚洲销售渠道一致的季度整合营销计划，涵盖新加坡、印尼、马来西亚、泰国、菲律宾、越南等关键市场
- 在优先客户和关键市场细分中推动全漏斗需求生成
- 紧密对齐营销举措与区域销售重点和客户策略
##### 执行高影响力的项目
- 推出一系列现场营销项目，包括高管圆桌会议、Chainguard 主办的活动、行业会议、网络研讨会和合作伙伴激活
- 本地化并放大全球活动，以引起地区受众（包括安全负责人、平台工程师和 DevOps 团队）的共鸣
- 利用数字营销和 ABM 策略提高参与度和销售渠道影响
##### 推动战略客户互动
- 与销售团队合作，识别并激活一级和战略客户
- 建立有针对性的多触点活动，支持复杂的大型企业采购流程
- 创建个性化的互动策略，帮助加速机会在销售渠道中的进展
##### 加强销售与营销协同
- 成为区域总监、销售团队和 BDR 的值得信赖的营销合作伙伴
- 协调
查看英文原文
Chainguard is the trusted source for open source. By delivering hardened, secure, and production-ready builds of all the open source software engineers and AI agents rely on, Chainguard helps organizations build faster, stay compliant, and eliminate risk.
Our customers include Fortune 500 enterprises and global industry leaders, including Anduril, Canva, Fortinet, Hewlett Packard Enterprise, OpenAI, Snap Inc., and Snowflake.
Chainguard is venture-backed by leading investors, including Amplify, IVP, Kleiner Perkins, Lightspeed Venture Partners, Mantis VC, Redpoint Ventures, Sequoia Capital, and Spark Capital.
### The role in a nutshell:
As the Field Marketing Manager for Asia, you will play a key role in driving regional growth across Southeast Asia (ASEAN) markets. You will own and execute the regional field marketing strategy, partnering closely with Regional Directors, Sales, BDRs, Partnerships, SEs, and the wider APJ Marketing team to build pipeline, accelerate deal velocity, and strengthen Chainguard's market presence.
This role combines strategic planning with hands-on execution and offers strong opportunities for growth and registered leadership as the business scales.
### What You'll Do:
##### Own Regional Demand & Pipeline Growth
- Develop and execute integrated quarterly marketing plans aligned to Asia pipeline across key markets including Singapore, Indonesia, Malaysia, Thailand, the Philippines, Vietnam
- Drive full-funnel demand generation across priority accounts and key market segments
- Align marketing initiatives closely with regional sales priorities and account strategies
##### Execute High-Impact Programs
- Deliver a mix of field marketing programs including executive roundtables, Chainguard hosted events, industry conferences, webinars, and partner activations
- Localize and amplify global campaigns to resonate with regional audiences including security leaders, platform engineers, and DevOps teams
- Leverage digital marketing and ABM strategies to increase engagement and pipeline impact
##### Drive Strategic Account Engagement
- Partner with Sales teams to identify and activate Tier 1 and strategic accounts
- Build targeted, multi-touch campaigns that support complex enterprise buying journeys
- Create personalised engagement strategies that help accelerate opportunities through the funnel
##### Strengthen Sales & Marketing Alignment
- Act as a trusted marketing partner to Regional Director, Sales teams, and BDRs
- Align on GTM priorities, territory planning, and campaign execution
- Support Sales with messaging, programs, and tools that improve conversion and pipeline velocity
##### Expand Partner Marketing
- Collaborate with cloud, channel, and technology partners to co-create and execute joint campaigns
- Work closely with Partner Sales to build scalable GTM partnership opportunities across Asia
- Increase regional reach through strategic alliances and ecosystem engagement
##### Contribute to APJ Strategy
- Support pan-APJ campaigns, events, and strategic initiatives
- Share regional insights and market feedback to help refine messaging, positioning, and campaign effectiveness across APJ
##### Measure, Optimize & Scale
- Track and analyse pipeline contribution, engagement, and ROI metrics
- Use performance insights to continuously optimise programs and investment decisions
- Build scalable processes and frameworks to support regional growth
### What We're Looking For:
- 6+ years of experience in field marketing, demand generation, or regional marketing within B2B technology (security, cloud, or developer tools preferred)
- Experience developing and executing regional marketing programs across Asia markets
- Strong collaboration skills with Sales, SDR/BDR, Partnerships, and cross-functional teams to drive measurable pipeline outcomes
- Understanding of the cloud-native, DevSecOps, or software supply chain security landscape is highly desirable
- Data-driven mindset with experience using marketing metrics, attribution, and insights to guide strategy and optimisation
- Excellent communication and stakeholder management skills, with the ability to influence across multiple levels of the organisation
- A builder mentality with the ability to operate effectively in a fast-paced, high-growth environment
- Based in Singapore but Willingness to travel approximately 20-25% across the region for events, partner engagement, and team collaboration
#### About Us
We live and breathe our company values:
- We are customer obsessed — We focus on delivering solutions to our customers that create value and make their lives better.
- We have a bias for intentional action — We prioritize, plan, try things, and fail fast.
- We don't take ourselves too seriously (but we do serious work) — We are solving an important problem which takes focus, but we also like to enjoy the journey.
- We trust each other and assume good intentions — We're transparent with decisions to empower team members to make well informed decisions.
A few of the benefits we offer:
- **Flexible & Remote-First Culture:** Work remotely with team meetup opportunities, bi-annual destination summits, and a monthly stipend for coworking spaces, phone and internet costs.
- **Our Approach to Equity:** Receive stock options upon hire and promotion. Plus, you can participate in secondary offerings and have 10 years to exercise your options (yes, you read that correctly: 10 years!).
- **100% Covered Health Insurance:** We cover 100% of your health, vision and dental insurance premiums for you and your dependents. Nothing comes out of your paycheck.
- **∞ Flexible Time Off:** Take the time you need – to do our best work, we need to recharge and reset.
- **18 Weeks Paid Parental Leave:** We offer 18 weeks for birthing parents and 12 weeks for non-birthing parents, with the option to use it all at once or throughout your child's first year.
If your experience is close but doesn't fulfill all requirements, please apply. We're building the best team in technology and are focused on hiring "Chainguardians" with unique backgrounds, perspectives, and experiences.
Chainguard is an equal opportunity employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law.
By submitting your application, you acknowledge that Chainguard will process your personal data in accordance with [Chainguard's Global Candidate Privacy Notice](https://www.chainguard.dev/legal/candidate-privacy-notice).
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