高级客户经理,需求
Senior Account Manager, Demand
Mistplay 是移动游戏玩家的首选忠诚度应用。我们的数百万活跃移动游戏玩家通过 Mistplay 发现新游戏并获得奖励。玩家在游戏中花费的时间和金钱会得到回报,可以兑换礼品卡。Mistplay 的使命是让全球每个人都能以最佳方式玩移动游戏!在 Google Play 商店下载 Mistplay 于此,并关注我们的 Instagram、Twitter 和 Facebook。
Mistplay 广告销售团队中的需求账户经理将在管理和发展与 Mistplay 广告客户的关系中发挥关键作用,推动客户留存并最大化客户价值。你的角色将对确保客户充分实现 Mistplay 平台的价值、加强长期合作关系和推动收入增长至关重要。
你在 Mistplay 的工作内容
- 作为指定客户的首要联系人,负责整体关系管理。
- 建立并管理升级和扩展机会的管道,以最大化客户生命周期价值。
- 通过收集并向上级反馈客户意见,在内部为客户提供支持。
- 提供战略反馈和绩效洞察,以加强客户关系。
- 通过主动识别和缓解流失风险来推动客户留存。
- 与广告运营团队合作,识别提升客户表现和解锁升级潜力的机会。
- 跟踪行业趋势和客户特定的发展(例如收购、新游戏发布),以制定账户策略。
- 保持准确的 CRM 记录,并向经理汇报管道、客户趋势、机会和风险。
你将为 Mistplay 带来的优势
- 5 年以上在游戏行业或移动广告领域的战略客户关系管理或销售经验。
- 商务、市场营销、传播或相关领域的学士学位。
- 在通过升级和扩展来建立战略客户关系和最大化客户价值方面有成功经验。
- 对全球移动广告生态系统和游戏发行商业模式有深入了解。
- 具备管道管理与报告、合同谈判以及定制提案/销售材料开发的技能。
- 出色的沟通和演示能力,有说服力、专业的客户互动和公开演讲经验。
- 具有战略思维、强大的解决问题能力、适应能力和主动性。
查看英文原文
Mistplay is the #1 loyalty app for mobile gamers. Our community of millions of engaged mobile gamers come to Mistplay to discover new games to play and earn rewards. Gamers are rewarded for their time and money spent within the games and can redeem those rewards for gift cards. Mistplay is on a mission to be the best way to play mobile games for everyone everywhere! Download Mistplay on the Google Play Store here and follow us on Instagram, Twitter and Facebook.
The Account Manager, Demand within Mistplay's Ad Sales team will play a key role in managing and growing relationships with Mistplay's advertising clients, driving retention, and maximizing account value. Your role will be critical in ensuring clients realize the full value of Mistplay's platform, strengthening long-term partnerships and driving revenue growth.
What you'll do at Mistplay
- Serve as the primary point of contact and own the overall relationship for assigned clients.
- Build and manage a pipeline of upsell and expansion opportunities to maximize client lifetime value.
- Advocate for clients internally by capturing and escalating their feedback across teams.
- Deliver strategic feedback and performance insights that strengthen client relationships.
- Drive client retention by proactively identifying and mitigating churn risk.
- Partner with the Ad Operations team to identify opportunities to improve client performance and unlock upsell potential.
- Track industry trends and client-specific developments (e.g., acquisitions, new game launches) to inform account strategy.
- Maintain accurate CRM records and report to the Manager on pipeline, client trends, opportunities, and risks.
What you'll bring to Mistplay
- 5+ years of experience in strategic client relationship management or sales within the gaming industry or mobile advertising.
- Bachelor's degree in Business, Marketing, Communications, or a related field.
- Proven ability to build strategic client partnerships and maximize account value through upsells and expansion.
- Strong knowledge of the global mobile advertising ecosystem and game publishing business models.
- Skilled in pipeline management and reporting, contract negotiation, and custom proposal/sales material development.
- Excellent communication and presentation skills, with experience in persuasive, professional client engagement and public speaking.
- Strategic thinker with strong problem-solving skills, adaptability, and the initiative to proactively manage client accounts.
- Proficiency with CRM software (e.g., Salesforce, HubSpot), sales prospecting tools (e.g., LinkedIn Sales Navigator), and mobile measurement partners (e.g., AppsFlyer, Adjust, Singular).
- Working knowledge of gaming industry analytics platforms (e.g., Sensor Tower) and standard business tools (Excel/Google Sheets, PowerPoint/Google Slides, Slack, Zoom/Google Meet).
Why Mistplay?
We strive to make our work environment as inviting and fun as possible! Working at Mistplay is coupled with a whole array of perks that we've adopted virtually and in-person: Team Lunches, game nights, company-wide events, and so much more. Our culture is deeply rooted in growth and upheld by a team of smart, dynamic, and enthusiastic people. We utilize data to constantly learn, improve, and adapt. We foster an environment where everyone is encouraged to share their ideas, push boundaries, take calculated risks, and witness their visions come to life.