V100- 市场运营专员
V100- Marketing Operations Specialist
为有抱负、文化多元、充满好奇心的职场人提供蓬勃发展的职业机会,Job Duck 帮助你发掘并培养潜力。我们为你连接与美国雇主合作的远程工作机会,这些雇主认可并欣赏你的技能,让你不仅能够生存,更能蓬勃发展。
作为一家生活方式公司,我们确保每一位在这里工作的人都能享受愉快的工作体验,这也是我们自2022年以来每年都获得卓越工作场所认证的原因!
职位描述:
加入 Job Duck 担任市场营销运营专员,参与高绩效法律营销部门背后的运营卓越工作。该职位负责确保营销数据准确、维护强大的本地在线存在感、支持网站和 CRM 运营、管理目录资料、监督性能追踪项目,帮助营销负责人做出明智决策。这是一个高度结构化、流程驱动的职位,适合喜欢与系统、检查清单和详细流程打交道的人。理想的候选人注重准确性、一致性和组织性,并从保持营销资产、数据和报告的可靠与更新中获得满足感。此职位的成功衡量标准包括精准度、处理时间、责任感以及能够以高准确度执行重复流程。
职责包括但不限于:
· 在 ChatGPT、Claude、Gemini、Perplexity 和 Google AI Overviews 上执行每月 AI 搜索可见性和引用测试
· 执行电子邮件营销部署、受众细分和列表清理活动
· 通过 Asana 维护团队日历并分配任务
· 记录会议笔记、行动项和项目更新
· 为市场经理准备每周状态报告
· 跟踪市场营销和业务发展项目、任务、截止日期和后续跟进
· 管理和维护 HubSpot 模板、邮件序列和销售资源
· 验证 UTM 参数、活动追踪链接、表单和路由功能
· 执行数据库清理审查,包括重复管理与字段完成审计
· 记录引用内容、竞争对手可见性、截图和支持证据
· 监控争议性能指标和覆盖水平
· 在规定时间内提交符合条件的 Google LSA 争议
· 分发并跟踪季度律师资料审核检查清单
· 维护 Rainmaker 合规性
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For ambitious, culturally diverse, curious minds seeking booming careers, Job Duck unlocks and nurtures your potential. We connect you with rewarding, remote job opportunities with US-based employers who recognize and appreciate your skills, allowing you to not just survive but thrive.
As a lifestyle company, we ensure that everybody working here has a fantastic time, which is why we’ve earned the Great Place to Work Certification every year since 2022!
Job Description:
Join Job Duck as a Marketing Operations Specialist and play a vital role in maintaining the operational excellence behind a high-performing legal marketing department.This position is responsible for ensuring marketing data accuracy, maintaining a strong and consistent local online presence, supporting website and CRM operations, managing directory profiles, and overseeing performance tracking initiatives that help marketing leaders make informed decisions. This is a highly structured, process driven role designed for someone who enjoys working with systems, checklists, and detailed workflows. The ideal candidate takes pride in accuracy, consistency, and organization, and finds satisfaction in keeping marketing assets, data, and reporting reliable and up to date. Success in this role is measured by precision, turnaround time, accountability, and the ability to execute recurring processes with a high degree of accuracy.
Responsibilities include, but are not limited to:
· Execute monthly AI search visibility and citation testing across ChatGPT, Claude, Gemini, Perplexity, and Google AI Overviews
· Execute email marketing deployments, audience segmentation, and list hygiene activities
· Maintain team calendars and assign tasks through Asana
· Document meeting notes, action items, and project updates
· Prepare weekly status reports for the Marketing Manager
· Track marketing and business development projects, tasks, deadlines, and follow ups
· Organize and maintain HubSpot templates, email sequences, and sales resources
· Validate UTM parameters, campaign tracking links, forms, and routing functionality
· Conduct database hygiene reviews, including duplicate management and field completion audits
· Document citations, competitor visibility, screenshots, and supporting evidence
· Monitor dispute performance metrics and coverage levels
· Submit eligible Google LSA disputes within required timelines
· Distribute and track quarterly attorney profile review checklists
· Maintain Rainmaker compliance trackers, documentation, deadlines, and profile status records
· Test profile links and phone numbers to verify proper functionality and routing
· Conduct monthly audits of all firm and attorney profiles to ensure accuracy and consistency
· Manage and maintain Google Business Profiles for Seattle, Tacoma, Olympia, and Vancouver offices
· Maintain business profiles across Google, Yelp, Bing, Apple, BBB, chamber directories, and legal directories
· Publish prewritten content across social media channels and monitor engagement activity
· Organize and maintain marketing asset libraries, including logos, creative files, photography, videos, and brand resources
· Update attorney and employee biographies when credentials or information change
· Reconcile dispute credits against monthly Google Ads statements
· Maintain dispute records, tracking logs, resolutions, and reimbursement documentation
· Maintain secure credential management procedures and profile change logs
· Prepare LinkedIn profile update briefs and maintain completion records
· Monitor attorney recognitions, speaking engagements, awards, and media mentions
· Track attorney profile performance and directory visibility trends
· Monitor reviews daily and manage responses according to established approval procedures
· Ensure complete NAP consistency across all directory listings and citations
· Validate SEO elements, tracking links, and website functionality before content goes live
· Add images, audio files, metadata, schema markup, titles, descriptions, and tags before publication
· Support reporting initiatives and marketing performance tracking
· Coordinate shipping, mailings, marketing materials, and event logistics
· Verify referral source tagging and data consistency
· Investigate and correct lead source attribution issues within marketing-owned fields
· Review Google Local Services Ads leads daily
· Manage submissions to legal and professional directories
· Assist attorneys with creating, updating, and optimizing professional directory profiles
· Maintain attorney biography and CV libraries
· Maintain content inventories, publication logs, refresh schedules, URLs, keywords, and update records
· Format and publish blog posts and website pages in WordPress and HubSpot
· Support the Vancouver office digital presence launch, including citation management, location page implementation, phone tracking, photography updates, and review generation processes
· Maintain SOPs, documentation libraries, process guides, and internal FAQs within Trainual
· Perform weekly HubSpot record audits and data quality reviews
· Deliver monthly AI visibility reports to marketing leadership
Requirements:
• Experience working in marketing operations, digital marketing support, CRM administration, or marketing coordination preferred
•Comfortable perfoming data audits, quality control reviews and reporting tasks.
• Experience publishing and managing website content
• Experience with data validation, reporting, and process tracking is a must
• Ability to follow SOPs, manage recurring processes, and maintain exceptional accuracy
• Experience supporting local SEO, online directory management, and profile maintenance is preferred
• Familiarity with legal, professional services, or multi location business marketing environments is a plus
• Comfortable working independently while managing multiple priorities and deadlines
• Strong written and verbal English communication skills required
• Ability to maintain confidential information and follow established workflows
• Strong organizational and documentation skills
• Comfortable reviewing data and identifying inconsistencies
• Required Software and Tools: HubSpot, WordPress or similar CMS platforms, Microsoft Excel, Google Sheets, ChatGPT, Claude, or similar AI tools, Google Business Profile, Asana, Trainual, BrightLocal or similar citation management platform, CallRail, Google Local Services Ads Platform, Google Workspace
Required Skills and traits
• Detail-oriented
• Highly organized
• Process-driven
• Analytical mindset
• Strong problem-solving abilities
• Excellent written communication skills
• Time management
• Data accuracy and validation
• Marketing operations
• CRM administration
• Website content publishing
• Local SEO support
• Directory and citation management
• Digital asset organization
• Process documentation
• Reporting and record keeping
• Quality assurance
• HubSpot proficiency
• WordPress proficiency
• Spreadsheet management
• AI tool proficiency
• Self-motivated
• Accountability
• Adaptability
• Follow-through
• Ability to learn new technologies quickly
• Collaboration and teamwork
• Professional judgment
• Ability to work with minimal supervision
Work Shift:
8:30 AM - 5:30 PM [PST][PDT] (United States of America)Languages:
English, SpanishReady to dive in? Apply now and make sure to follow all the instructions!
Our application process involves multiple stages, and submitting your application is just the first step. Every candidate must successfully pass each stage to move forward in the process.
Please keep an eye on your email and WhatsApp for the next steps. A recruiter will be assigned to guide you through the application process. Be sure to check your spam folder as well.
Originally posted on Himalayas