高级设计师
Senior Designer
关于诺沃
美国经济的支柱是中小型企业,它们占了近一半的国内生产总值和私营劳动力。然而,大银行并没有提供业主成功发展业务所需的访问权限、支持和现代工具。
我们创立了诺沃,以挑战现状——我们的使命是通过为中小型企业(SMB)打造首选的银行平台来提升现代企业家的国内生产总值。诺沃正在改变银行业务的规则,我们很兴奋能引领这场中小型企业银行革命。
在诺沃,我们致力于帮助企业家、自由职业者、初创公司和中小型企业实现财务目标,通过一个让企业银行变得像iOS一样简单的操作系统来赋能他们。我们开发了现代化的银行账户和工具,帮助节省时间并增加现金流。我们独特的产品集成使您能够轻松追踪付款、国际转账、管理企业交易等。我们在短时间内产生了巨大影响,帮助成千上万的组织获得强大而简单的企业银行服务。
为什么选择诺沃?
- 诺沃是一家快速发展的B轮融资金融科技初创公司,拥有一支以使命为导向的团队,热衷于帮助美国的每一家小型企业
- 积极、包容、支持性的文化,鼓励你踏上自己的旅程
- 我们使用非常新的技术和架构模式
- 我们提供学习和发展预算,帮助你成长并与团队建立联系
- 纽约和印度设有办公室
职位描述
我们正在寻找一位高级设计师/艺术总监,负责我们营销渠道上的创意愿景——付费、自有以及介于两者之间的所有内容。你将是我们让诺沃看起来和感觉像它所追求的品牌的人,将业务目标转化为能吸引眼球、转化潜在客户并让现有客户自豪地与我们合作的活动。
这是一个具有真正影响力的个人贡献角色。你不会管理一个团队,但你会塑造整个公司视觉呈现的方式。你将与我们的整合营销总监、高级文案撰稿人、增长和生命周期合作伙伴紧密合作,将创意带入现实,涵盖绩效广告、落地页、电子邮件、社交媒体、网站和品牌活动。
你将负责的工作
主导诺沃营销渠道上的创意方向
- 领导付费媒体(社交、展示、视频、搜索引擎营销)和自有渠道(网站、电子邮件、生命周期、社交媒体)上的营销活动创意方向
- 建立统一的视觉语言和品牌风格,确保所有营销材料保持一致性和高质量
- 与跨职能团队协作,包括产品、设计、营销和销售,推动创意从概念到执行
- 制定创意策略,支持品牌建设、用户获取和客户留存目标
- 负责创意项目的全流程管理,包括需求分析、创意构思、设计执行和效果评估
- 与外部合作伙伴和供应商协调,确保项目按时高质量完成
- 持续关注行业趋势和竞品动态,保持创意的领先性和创新性
查看英文原文
ABOUT NOVO
Small businesses are the backbone of the US economy, comprising almost half of the GDP and the private workforce. Yet, big banks don’t provide the access, assistance and modern tools that owners need to successfully grow their business.
We started Novo to challenge the status quo—we’re on a mission to increase the GDP of the modern entrepreneur by creating the go-to banking platform for small businesses (SMBs). Novo is flipping the script of the banking world, and we’re excited to lead the small business banking revolution.
At Novo, we’re here to help entrepreneurs, freelancers, startups and SMBs achieve their financial goals by empowering them with an operating system that makes business banking as easy as iOS. We developed modern bank accounts and tools to help to save time and increase cash flow. Our unique product integrations enable easy access to tracking payments, transferring money internationally, managing business transactions and more. We’ve made a big impact in a short amount of time, helping thousands of organizations access powerfully simple business banking.
Why Novo?
- Novo is a rapidly growing series B fintech startup with a mission-driven team that’s passionate about helping every small business in America
- Positive, inclusive, supportive culture cheering you on your journey
- We work with very new technologies and architecture patterns
- We provide learning and development budgets to help you grow and bond with your team
- Offices in NYC and India
The Role
We're looking for a Senior Designer / Art Director to own the creative vision across our marketing surfaces—paid, owned, and everything in between. You'll be the person who makes Novo look and feel like the brand it aspires to be, translating business goals into campaigns that stop thumbs, convert prospects, and make our existing customers proud to bank with us.
This is an individual contributor role with real influence. You won't manage a team, but you'll shape how the entire company shows up visually. You'll partner closely with our Director of Integrated Marketing, Senior Copywriter, growth and lifecycle partners to bring ideas to life across performance ads, landing pages, email, social, web, and brand campaigns.
WHAT YOU'LL DO
Own the creative direction across Novo's marketing surfaces
- Lead the creative direction for marketing campaigns across paid media (social, display, video, SEM) and owned channels (web, email, lifecycle, social organic)
- Concept and execute high-impact creative for growth and product marketing, from initial brief through final asset delivery
- Design and iterate on landing pages, campaign visuals, ad creative, and brand content that drives measurable business results
- Present creative work to stakeholders and advocate for design decisions with clarity and conviction
Design and ship at the speed of growth
- Develop motion and video assets for ads, product launches, and social content
- Partner with growth marketing to create, test, and optimize ad creative at scale—balancing craft with velocity
- Fluency with generative AI tools across the design stack (Figma AI, Midjourney, Firefly, Runway, ChatGPT/Claude) — and a clear point of view on when to reach for which. Brings clear thinking on when AI is the right tool and when it isn't.
- Uses AI to accelerate every phase of the design process: ideation, moodboarding, asset variation, copy iteration, and production polish.
Build the system that lets Novo scale its brand
- Build and maintain a cohesive visual system across all marketing touchpoints, ensuring brand consistency while pushing creative boundaries
- Contribute to the evolution of Novo's brand identity and design standards as the company grows
MUST HAVE
- 7-9 years of experience in design with a focus on marketing, advertising, or brand creative—ideally in tech, fintech, or a high-growth startup environment
- A portfolio that demonstrates range: performance ads, brand campaigns, web design, and motion work
- Expert-level proficiency in Figma and Adobe Creative Suite (Photoshop, Illustrator, After Effects, Premiere Pro)
- Strong motion design and video editing skills for social, paid media, and product storytelling
- A sharp eye for typography, layout, color, and composition—with the ability to articulate why something works
- Comfort working at speed in a startup environment while maintaining a high bar for quality
- Experience partnering with growth and performance marketing teams to produce and iterate on ad creative
- Strong communication skills and the confidence to present ideas, give feedback, and push back thoughtfully