邮件营销协调员
Email Marketing Coordinator
我们寻找一位热爱邮件营销的候选人，其具备清晰的品牌战略意识和技术能力，能够创建有效的营销活动和自动化流程，以提升客户体验和转化率。
职责
- 组织并规划新邮件营销活动的创建、设计和开发，有效推动销售和客户留存
- 持续构建、扩展和清理邮件数据库，为未来的营销活动保持列表的整洁性
- 与市场团队合作，制定结合付费社交和邮件营销的全面营销策略
- 与客户服务团队协作，确保通过邮件及时准确地与客户沟通，减少退订情况
- 分析营销活动结果，并报告邮件营销带来的销售收益
要求
- 在快速增长的电商品牌或面向消费者的公司中，有3年以上邮件营销或留存营销经验
- 需提供过往工作的作品集
- 必须有Klaviyo的丰富经验
- 对设计有明确的见解
- 具备优秀的书面沟通和文案撰写能力
- 有营销分析经验，能处理大量数据和数字
- 有短信营销经验者优先
- 如果有Figma或其他类似平台的使用经验，将获得加分
Not Pot 是您值得信赖的在线大麻二酚（CBD）供应商，拥有一颗热情而俏皮的心。在行业充斥着追逐短期利益的不靠谱玩家时，我们致力于打造一个长期存在的品牌。
我们的产品采用天然、有益健康成分，如真实水果纤维，配方不含精神活性（即不会让人兴奋），并由顶尖科学家和处于医用大麻研究前沿的大学进行测试——我们非常认真！除了打造一流的产品，我们的使命是推动关于现代大麻行业的有趣且富有思考性的对话，并为我们认为能提升和专业化整个行业的各种事业做出贡献。
作为一支小型分布式团队，我们非常重视建立以信任、多样性和透明度为核心的文化（我们知道大家都这么说，但我们真的这么认为！）。你将拥有很大的自主权，需要具备独立思考和迅速应对的能力，并能代表公司谨慎地表达观点和采取行动。
Not Pot 是一家平等机会雇主，我们重视多样性。我们不会基于种族、宗教等因素进行歧视。
查看英文原文
We are looking for a passionate email marketer that has a clear sense of brand strategy and technical chops for creating effective campaigns and automated flows to both enhance our customer experience as well as conversion rates.
Responsibilities
- Organize and plan the creation, design, and development of new email campaigns that effectively drive sales and customer retention
- Constantly build, scale, and purge email databases for future campaigns for list cleanliness
- Work with the marketing team to develop a sound, holistic marketing strategy that combines paid social and email
- Work alongside the customer service team to ensure prompt and accurate communication with clients via email to minimize unsubscribes
- Analyze campaign results and report on sales revenue generated from email marketing efforts
Requirements
- 3+ years experience in email marketing or retention marketing at a fast-growing e-commerce brand or consumer-facing company
- Portfolio containing previous work
- Strong experience with Klaviyo required
- Has a strong opinion on design
- Excellent written communication and copywriting skills
- Experience with marketing analysis and working with large sets of data and numbers
- Experience with SMS marketing preferred
- Bonus points if has previous experience with Figma or similar platforms
Not Pot is your trusty online CBD dealer with a big, cheeky heart. In an industry overflowing with sketchy actors chasing a quick buck, we instead seek to build a brand that will be here for the long run.
Our kick-🍑 products are made with natural, good-for-you ingredients like real fruit fiber, formulated to be non-psychoactive (aka you won't get high), and tested by top scientists and universities at the forefront of medical cannabis research—we don't mess around! Beyond making best-in-class products, our mission is to foster an engaging and thought-provoking conversation around the modern cannabis industry and contribute to variety of causes that we believe lift and professionalize the entire industry.
As a small, distributed team, we care deeply about building a culture around trust, diversity, and transparency (we know everyone says this, but we really mean it!). You will have significant independence and expected to have the autonomy to think on your feet and speak/act thoughtfully on behalf of the company.
Not Pot is an equal opportunity employer and we value diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We don't care about where you went to college, your degree, your age, or what fancy names you might have on your resume. Instead, we're looking for good people: good at work and with a good heart 💖