EMEA市场营销项目经理
EMEA Marketing Programs Manager
**职位机会**
我们正在寻找一位战略型的EMEA市场营销项目经理，负责推动区域内的整合营销活动，以促进需求和销售线索增长。虽然该职位涵盖更广泛的程序化营销，但关键重点是设计和扩展CXO（高管）参与策略。您将建立可重复、可扩展的需求生成框架，与高管买家旅程保持一致，利用数字渠道、虚拟和线下活动以及ABM。作为战略核心成员，您将与全球和区域团队紧密合作，推出具有影响力的项目，加速销售线索增长。
**关于团队**
您将加入EMEA市场营销团队，这是一个协作且数据驱动的团队，致力于在欧洲、中东和非洲的企业客户中扩大Nutanix平台的采用。团队在灵活的远程环境中运作，注重跨职能协作、战略赋能和执行卓越。市场营销领导层专注于消除运营障碍，提供区域指导，并赋予项目经理推动可衡量的客户渗透率和营销影响力的能力。
**您的职责**
- 制定并领导符合业务目标、目标购买群体和战略增长计划的EMEA全域高管营销项目策略，重点关注大规模接触C级和高级决策者。
- 设计整合性的多渠道项目，帮助提升Nutanix在高级商业和技术领导者中的思想领导力，利用数字渠道、内容、高管沟通、ABM和区域活动。
- 与现场营销团队合作，确保高管定向活动的成功执行，提供所需的战略、指导、内容、信息传递和衡量框架以实现规模化。
- 与全球市场营销、产品市场营销、传播和现场团队密切合作，确保区域范围内一致地推出以高管为重点的项目。
- 为高管人物画像（包括首席信息官、首席技术官、首席信息安全官、首席财务官、首席运营官和业务线负责人）构建以受众为中心的旅程，确保项目与其业务目标和挑战保持一致。
- 通过高管受众参与度、营销影响力、客户渗透率、销售线索贡献和业务成果来衡量项目影响，根据数据和洞察持续优化表现。
- 成为区域卓越中心
查看英文原文
**The Opportunity**
We are looking for a strategic EMEA Marketing Programs Manager to lead integrated marketing initiatives that drive demand and pipeline growth across the region. While this role encompasses broader programmatic marketing, a critical focus is designing and scaling CXO (C-level) engagement strategies. You will build repeatable, at-scale demand generation frameworks aligned with the executive buyer’s journey, leveraging digital channels, virtual and in-person events, and ABM. Operating as a strategic linchpin, you will collaborate closely with global and regional teams to deliver impactful programs that accelerate pipeline growth.
**About the Team**
You will join the EMEA Marketing organization, a collaborative and data-driven team dedicated to expanding Nutanix platform adoption across enterprise accounts in Europe, the Middle East, and Africa. The team operates in a flexible remote environment, prioritizing cross-functional alignment, strategic empowerment, and execution excellence. Marketing leadership focuses on removing operational friction, providing regional guidance, and empowering program managers to drive measurable account penetration and marketing influence.
**Your Role**
- Develop and lead EMEA-wide executive marketing program strategies aligned to business priorities, target buying groups, and strategic growth initiatives, with a focus on engaging C-level and senior decision-makers at scale.
- Design integrated, multi-channel programs that help elevate Nutanix's thought leadership with senior business and technology leaders, leveraging digital channels, content, executive communications, ABM, and regional events.
- Partner with field marketing teams to enable successful execution of executive-targeted campaigns, providing strategy, guidance, content, messaging, and measurement frameworks required for scale.
- Collaborate closely with global marketing, product marketing, communications, and field teams to bring executive-focused programs to market consistently across the region.
- Build audience-centric journeys for executive personas including CIOs, CTOs, CISOs, CFOs, COOs, and line-of-business leaders, ensuring programs align with their business priorities and challenges.
- Measure program impact through executive audience engagement, marketing influence, account penetration, pipeline contribution, and business outcomes, continuously optimizing performance based on data and insights.
- Act as the regional center of excellence for executive and CXO engagement, sharing insights, innovations, and successful program models across markets.
**What You Will Bring**
- Minimum 7 years of B2B enterprise marketing experience, including expertise in integrated marketing, ABM, at-scale executive engagement, demand generation, or strategic audience marketing within the technology sector.
- Demonstrated experience designing and scaling programs for senior business and technology audiences across multiple countries, regions, or markets.
- Strong understanding of executive buying committees, enterprise decision-making processes, and account-based marketing strategies.
- Proven ability to develop frameworks and programs that drive adoption across distributed field marketing organizations.
- Demonstrated ability to influence stakeholders across global, regional, and local teams without direct authority.
- Strong understanding of how marketing contributes to account progression, pipeline creation, acceleration, and revenue growth, supported by a data-driven approach to measurement and reporting.
- Exceptional stakeholder management skills with strong written and verbal communication skills for senior executive audiences.
**Work Arrangement** This position is primarily remote. There is no specific in-office requirement, however, there may be circumstances where you may be required to come into a local office for a specific purpose, and/or to travel to other locations based on business needs.
**Pay Transparency**
The base salary range for this position at commencement of employment is expected to be between £78,000 and £118,000 per year.
Please note that base salary offered may vary depending on relevant objective factors, including market location, job-related knowledge, skills, and experience.
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