社交媒体经理
Social Media Manager
我们正在寻找一位有创意、积极主动的社交媒体经理，负责打造和提升品牌的社交媒体影响力。你需要有良好的审美能力，理解如何将品牌定位转化为吸引人的内容，并能够独立工作，接受较少的监督。
理想的候选人不仅仅是能执行发布计划的人。我们希望找到能够理解品牌、识别哪些内容表现良好、推荐下一步内容创作，并持续优化社交媒体策略的人。
**职责与要求**
● 管理并执行Instagram和LinkedIn上的社交媒体内容
● 支持品牌社交媒体内容，有机会协助个人品牌内容
● 根据品牌的美学、受众、产品和目标制定内容创意
● 用英语撰写吸引人的标题和社交媒体文案，具备优秀的英语写作能力
● 创作、编辑并准备适用于社交媒体平台的视觉内容
● 保持一致的品牌语气和视觉形象
● 审核内容表现，识别哪些帖子、格式和主题表现良好
● 使用分析数据来推荐未来的内容，而不是依赖详细的日常指导
● 研究趋势、竞争对手和相关品牌以获取内容灵感
● 独立管理内容日历和发布计划
● 能够有效使用AI和创意工具来提高内容创作效率
● 与创始人和团队协作，同时需要较少的监督
● 有为品牌管理社交媒体的经验，最好在时尚、服装、生活方式、户外或其他视觉驱动型行业
● 具备良好的视觉判断力，对美、设计和品牌一致性有敏锐的感知
● 英语沟通、写作和理解能力优秀
● 有Instagram和LinkedIn经验
● 能够解读社交媒体分析数据，并根据表现调整策略
● 有使用Figma、Photoshop、Higgsfield、Flora、AI编辑工具等创意工具的经验者优先
● 能够快速学习新的创意和AI工具
● 在缺乏明确指导的情况下也能创作出高质量内容
Hireframe 提供近岸和离岸人力资源解决方案，作为一家以远程办公为主的公司，团队成员分布在美國、墨西哥和菲律賓。我们的全面福利包括：
- 永久远程工作的灵活性
- 年度绩效奖金
- 专属教练提供额外支持
查看英文原文
We are seeking a creative, proactive Social Media Manager to own and grow the brand's social presence. You should have a strong eye for aesthetics, understand how to translate a brand identity into engaging content, and be comfortable working independently with minimal oversight.
The ideal candidate is not simply someone who can execute a posting schedule. We are looking for someone who can understand the brand, identify what content performs well, recommend what to create next, and continuously improve the social strategy.
**Duties and Responsibilities**
● Manage and execute social content across Instagram and LinkedIn
● Support social content for the brand, with opportunities to assist with personal brand content
● Develop content ideas based on the brand's aesthetic, audience, products, and goals
● Write engaging captions and social copy with strong English writing skills
● Create, edit, and prepare visual content for social platforms
● Maintain a consistent brand voice and visual identity
● Review content performance and identify which posts, formats, and topics are performing well
● Use analytics to recommend future content rather than relying on detailed day-to-day direction
● Research trends, competitors, and relevant brands for content inspiration
● Manage a content calendar and posting schedule independently
● Use AI and creative tools effectively to streamline content creation
● Collaborate with the founder and broader team while requiring minimal oversight
● Previous experience managing social media for a brand, ideally in fashion, apparel, lifestyle, outdoor, or another visually driven industry
● Strong visual judgment and an eye for beauty, design, and brand consistency
● Excellent English communication, writing, and comprehension skills
● Experience with Instagram and LinkedIn
● Comfortable interpreting social media analytics and adjusting strategy based on performance
● Experience with creative tools such as Figma, Photoshop, Higgsfield, Flora, AI editing tools, or similar platforms is a plus
● Comfortable learning new creative and AI tools quickly
● Ability to create strong content with limited direction
Hireframe provides nearshore and offshore staffing solutions, operating as a remote-first organization with team members located in the United States, Mexico, and the Philippines. Our robust benefits package includes:
- Permanent remote work flexibility
- Annual performance bonuses
- Dedicated coaches offer an extra channel of support and skill-building
- Opportunities for professional growth
At Hireframe, we cultivate a supportive environment that fosters professional development and success, ensuring our team members thrive in their careers.
**Learn More**
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