产品营销总监
Director of Product Marketing
#### 公司简介
Experian 是一家全球数据和技术公司，为世界各地的个人和企业创造机会。我们在多个市场开展业务，包括金融服务、医疗保健、汽车、农业、保险等。Experian 投资于人才和先进的新技术，以释放数据的力量。我们在 32 个国家拥有 25,200 名优秀员工。
#### 职位描述
你将负责平台、决策、分析、身份验证和欺诈检测能力的组合营销。你将把复杂的产品转化为清晰的客户方案，使营销与产品优先级保持一致，并帮助区域团队有效将解决方案推向市场。你还将领导一个五人团队，利用市场和客户洞察来提升组合策略和采用率。
该远程职位向组合营销副总裁汇报，并管理一个五人团队。
你将有机会：
- 在平台、决策、分析、身份验证和欺诈检测能力方面定义定位和价值主张。
- 将复杂的产品和功能转化为清晰的客户成果和面向市场的销售方案。
- 与产品领导合作，确保组合营销与产品路线图和发布优先级保持一致。
- 与区域市场进入团队合作，根据客户需求和商业机会优先选择方案。
- 开发手册、演示文稿、计算器和其他工具，帮助团队理解和销售组合产品。
- 领导区域团队和客户的產品发布和采用工作。
- 使用销售漏斗、胜负数据和产品使用数据来改进方案并指导产品决策。
- 领导和培养五名直接下属。
#### 资格要求
- 在产品营销、产品管理或战略方面有丰富经验。
- 在 B2B、数据、分析或平台环境中有工作经验。
- 有为技术产品或能力制定定位和价值主张的经验。
- 有将技术产品转化为差异化、以客户为中心的方案的经验。
- 有根据客户需求和收入潜力优先考虑市场机会的经验。
- 有与产品、销售和营销部门合作的经验。
- 有创建支持现场团队和产品采用的工具、资产和框架的经验。
- 有使用商业、客户或产品数据来指导组合或产品决策的经验。
- 可能需要最多 1 次旅行
查看英文原文
#### Company Description
Experian is a global data and technology company, powering opportunities for people and businesses around the world. We operate across a range of markets, from financial services to healthcare, automotive, agribusiness, insurance, and many more. Experian invests in people and new advanced technologies to unlock the power of data. We have an amazing team of 25,200 people in 32 countries.
#### Job Description
You will lead portfolio marketing across Platform, Decisioning, Analytics, Identity, and Fraud capabilities. You will turn complex products into clear customer propositions, align marketing with product priorities, and help regional teams bring solutions to market effectively. You will also lead a team of five and use market and customer insights to improve portfolio strategy and adoption.
This remote position reports to the SVP of Portfolio Marketing and oversees a team of five.
You will have opportunity to:
- Define positioning and value propositions across Platform, Decisioning, Analytics, Identity, and Fraud capabilities.
- Translate complex products and capabilities into clear customer outcomes and market-facing offers.
- Partner with Product leadership to align portfolio marketing with product roadmaps and launch priorities.
- Work with regional Go To Market teams to prioritize propositions based on customer needs and commercial opportunities.
- Develop playbooks, demos, calculators, and other tools that help teams understand and sell the portfolio.
- Lead product launches and adoption efforts across regional teams and customers.
- Use pipeline, win/loss, and product usage data to improve propositions and inform product decisions.
- Lead and develop a team of five direct reports.
#### Qualifications
- Extensive experience in Product Marketing, Product Management, or Strategy.
- Experience working in B2B, data, analytics, or platform environments.
- Experience developing positioning and value propositions for technical products or capabilities.
- Experience translating technical offerings into differentiated, customer-focused propositions.
- Experience prioritizing market opportunities based on customer needs and revenue potential.
- Experience partnering across Product, Sales, and Marketing organizations.
- Experience creating tools, assets, and frameworks that support field teams and product adoption.
- Experience using commercial, customer, or product data to guide portfolio or product decisions.
- Travel up to 10%
#### Additional Information
**Benefits/Perks:**
Our uniqueness is that we celebrate yours. Experian's people first, inclusive and purpose driven culture is multi award-winning; World's Best Workplaces™ 2025 (Fortune Global Top 25), Great Place To Work™ in 26 countries to name a few. Check out Experian Life on social or explore our Careers Site to understand why.
Our compensation reflects the cost of labor across several U.S. geographic markets. The base pay range for this position is listed above. Within this range, individual pay is determined by work location and additional factors such as job-related skills, experience, and education. You will be also eligible for a variable pay opportunity.
Experian is proud to be an Equal Opportunity Employer for all groups protected under applicable federal, state and local law, including protected veterans and individuals with disabilities. If you have a disability or special need that requires accommodation, please let us know at the earliest opportunity.
**Benefits/Perks:**
- Great compensation package and bonus plan
- Core benefits including medical, dental, vision, and matching 401K
- Flexible work environment, ability to work remote, hybrid or in-office
- Flexible time off including volunteer time off, vacation, sick and 12-paid holidays
- Explore all our exciting benefits here: [https://myexperianbenefits.com/](https://myexperianbenefits.com/)
**Recruitment Fraud Awareness** - Experian's recruitment process is conducted only through authorised channels. Recruitment communications will only be sent from an @ .