META广告专员
META Ads specialist
我们正在寻找一名自由职业的Meta广告专家加入我们的在线营销团队。该职位需要负责管理美国客户的Meta广告活动，作为主要客户经理，并代表Makerz参加每周的线上客户会议，汇报广告活动表现和战略洞察。
职责：
- 优化和管理Meta广告活动以最大化投资回报率，与客户目标和预算保持一致。
- 根据需要实施和管理新的Meta广告活动，全程负责从规划到执行的各个阶段。
- 作为客户经理，代表Makerz定期与客户沟通，提供更新、见解和建议。
- 主持每周客户会议，展示详细的绩效洞察，并讨论结果和下一步行动。
- 使用Looker Studio制作全面的周报和月报，总结关键指标、广告活动进展和可操作的见解。
- 解决跟踪和数据问题，确保通过API、标签和其他跟踪实现的数据流准确无误。
- 管理跟踪集成，监督数据源和分析工具（如Google Tag Manager）的正确使用，以增强性能洞察。
- 监控广告预算，进行调整以提高效率和投资回报率。
- 关注Meta广告趋势，主动提出新想法以提升广告效果。
所需技能：
- 至少两年管理Meta广告活动的经验。
- 熟练使用Looker Studio进行高级报告和数据可视化。
- 精通数据跟踪系统，包括API集成、标签和Google Tag Manager。
- 优秀的书面和口头沟通能力，有客户对接经验者优先。
- 精通Meta Ads Manager和Google Analytics，具备强大的分析能力。
- 熟悉PPC概念和优化策略。
- 有酒店或餐饮行业经验者优先。
- 注重细节，关注准确的跟踪和报告。
时间安排：
· 远程办公，灵活工作时间
这是一次令人兴奋的机会，适合一位数据敏锐的Meta广告自由职业者，能够在以客户为中心的角色中茁壮成长，并享受协作、充满活力的工作环境。申请请发送邮件至 。
最初发布于Himalayas
查看英文原文
We are looking for a freelance Meta Advertising Specialist to join our Online Marketing team. This role involves managing Meta campaigns for U.S.-based clients, acting as the primary account manager, and representing Makerz in weekly client meetings (online) to report on campaign performance and strategic insights.
Responsibilities:
- Optimize and manage Meta campaigns to maximize ROI, aligning with client goals and budgets.
- Implement and manage new Meta campaigns as needed, overseeing all stages from planning to execution.
- Act as an account manager, liaising regularly with clients on behalf of Makerz to provide updates, insights, and recommendations.
- Lead weekly client meetings to present detailed performance insights and discuss results and uppcoming actions.
- Produce comprehensive weekly and monthly reports using Looker Studio, summarizing key metrics, campaign progress, and actionable insights.
- Troubleshoot tracking and data issues, ensuring accurate data flow through APIs, tags, and other tracking implementations.
- Manage tracking integrations and oversee correct use of data sources and analytics tools, such as Google Tag Manager, to enhance performance insights.
- Monitor campaign budgets, making adjustments to maximize efficiency and ROI.
- Stay updated on Meta advertising trends, proactively introducing new ideas to improve campaign performance.
Required Skills:
- Minimum two years of experience managing Meta advertising campaigns.
- Proficiency in Looker Studio for advanced reporting and data visualization.
- Strong knowledge of data tracking systems, including API integrations, tagging, and Google Tag Manager.
- Excellent written and verbal communication skills, with proven experience in client-facing roles.
- Expertise in Meta Ads Manager and Google Analytics, with a strong analytical approach.
- Familiarity with PPC concepts and optimization strategies.
- Experience in the hospitality or restaurant industry is a plus.
- Detail-oriented with a focus on accurate tracking and reporting.
Schedule:
· Remote, flexible hours
This is an exciting opportunity for a data-savvy Meta advertising freelancer who thrives in a client-focused role and enjoys a collaborative, dynamic environment. To apply, email us at .
Originally posted on Himalayas