付费营销总监（订阅业务）
Director, Paid Marketing (Subscriptions)
## **关于我们**
嗨，我们是DuckDuckGo，一家在线保护公司，拥有300多名远程办公的团队成员，致力于提升在线信任标准。自2008年成立以来，我们自2014年起实现盈利，年收入现已超过1亿美元美元，数百万用户在[Mac](https://spreadprivacy.com/introducing-duckduckgo-for-mac/)、[Windows](https://spreadprivacy.com/windows-browser-open-beta/)、[iOS](https://spreadprivacy.com/duckduckgo-privacy-browser-ios14/)和[Android](https://spreadprivacy.com/introducing-app-tracking-protection/)浏览器上使用我们的产品，以及我们的[搜索引擎](https://duckduckgo.com/)，最新的是[Privacy Pro](https://spreadprivacy.com/meetprivacypro/)。我们以信任、包容和赋权的项目管理文化为基础，每位团队成员都对自身项目从规划、执行到复盘负全责。如果你希望对自己的工作有端到端的掌控——你来对地方了！
## **你的团队与职位**
作为Paid Marketing总监，你在Marketing & Communications团队中，将是一位战略领导者，负责构建并扩展一个盈利的付费订阅获取计划及相关项目。与市场、产品、设计、用户洞察、数据科学和财务团队紧密合作，你将负责KPI制定、活动策略、预算和资源分配以及绩效评估。
你将领导战略路线图制定，优先处理高影响力项目，协调跨职能团队，并确保营销表现以高度的信心进行衡量。合适的人选会热衷于证明付费营销增长和尊重隐私的广告实践并不冲突——它们正是我们的优势。你懂得如何使用聚合度量、实验和强大的判断力，而不是基于用户级别的定向和追踪。
示例项目包括：
- 领导开发并围绕一个盈亏平衡模型达成一致，该模型定义了盈利的CPA
- 规划整合活动并获得支持，以推动盈利的付费订阅增长
- 设计并执行快速测试周期，以识别并扩展成功的策略
## **关于你**
- 10年以上专业经验，其中4年以上在高级领导岗位上推动盈利的应用订阅增长（理想情况下有100万+订阅者经验）。
- 深厚的战略专长，对营销渠道有深入的理解（例如，应用商店广告、付费社交平台等）。
查看英文原文
## **Who We Are**
Hi, we're DuckDuckGo, the online protection company and remote-first team of 300+ on a mission to raise the standard of trust online. Founded in 2008 and profitable since 2014, annual revenue now exceeds $100m USD and millions use our browser on [Mac](https://spreadprivacy.com/introducing-duckduckgo-for-mac/), [Windows](https://spreadprivacy.com/windows-browser-open-beta/), [iOS](https://spreadprivacy.com/duckduckgo-privacy-browser-ios14/), and [Android](https://spreadprivacy.com/introducing-app-tracking-protection/), our [search engine](https://duckduckgo.com/), and the latest — [Privacy Pro](https://spreadprivacy.com/meetprivacypro/). Our [culture](https://duckduckgo.com/how-we-work) of trust, inclusivity, and empowered project management underpins everything we do, where each team member takes full ownership of their projects, from scoping and execution to postmortem. If you're seeking end-to-end ownership of your work — you've come to the right place!
## **Your Team and Role**
As a Director, Paid Marketing, working on the Marketing & Communications team, you’ll be a strategic leader responsible for building and scaling a profitable paid subscriber acquisition program and related projects. Partnering closely with marketing, product, design, user insights, data science and finance teams, you will own KPI development, campaign strategy, budget and resource allocation, and performance measurement.
You'll lead strategic roadmapping, prioritize high-impact projects, resource cross-functional teams, and ensure marketing performance is measured with a high degree of confidence. The right person is excited to prove that paid marketing growth and privacy-respecting advertising practices aren’t at odds — they’re our edge. You know how to use aggregate measurement, experimentation, and strong judgment rather than user-level targeting and tracking.
Example projects include:
- Leading the development of and alignment around a break-even model that defines a profitable CPA
- Planning integrated campaigns and securing buy-in to drive profitable paid subscriber growth
- Designing and executing rapid testing cycles to identify and scale successful tactics
## **About You**
- 10+ years of professional experience, including 4+ years in a senior leadership role driving profitable app subscription growth (ideally 1M+ subscribers).
- Deep strategic expertise with a strong hands-on understanding of marketing channels (e.g., app store ads, paid social, mobile app networks), integrated campaign planning and execution, performance measurement, audience alignment, and creative best practices.
- Proven track record of launching paid app subscription acquisition programs from the ground up, including setting cost-per-subscription targets, developing media plans, establishing measurement frameworks, and shaping creative and messaging.
- Experience working at a consumer-facing tech company with a meaningful US user base (ideally 10M+ MAUs) and multiple products.
- Skill in developing others, not just directing them, with demonstrated improvements in collaboration, expertise, productivity, and business impact.
- Ability to apply first-principles thinking to break down ambiguous growth opportunities, challenge assumptions, identify the key drivers, and turn them into focused, achievable initiatives.
- Comfort working in resource-constrained orgs where opportunity cost and impact are key drivers for prioritization and resource allocation.
- High capability in analytics and measurement, including app economics (payback, LTV), incrementality/lift testing, modeling, and data analysis.
- Excellent communication skills — you can clearly articulate recommendations and rationale, verbally and in writing, at all organizational levels.
- Willingness to use AI and build effective workflows, accelerating work through AI agents.
## **Compensation**
**$243,800** **USD annually** and stock options. Compensation is [identical within professional levels](https://duckduckgo.com/how-we-work), regardless of geographic location or team. Compensation for each professional level is transparent across the organization.
Eligibility for company-sponsored health benefits is limited to team members based in the United States. This program does not extend to team members located in other countries, such as Canada or the UK.
Our [Team Member Support Guide](https://duckduckgo.com/assets/hiring/team_support_guide.pdf) explains how we prioritize your wellbeing including **paid parental leave, office setup,** and **co-working allowances.**
## **Hiring Process**
Hiring works best when it's a two-way street. Learn how we help you get to know DuckDuckGo, envision your future role here, and find out more about [how we hire](https://duckduckgo.com/how-we-hire).
## **Diversity, Equity and Inclusion**
DuckDuckGo provides equal work opportunities to all team members and applicants, and it prohibits discrimination and harassment of any type on the basis of race, color, ethnicity, caste, religion, age, sex (including pregnancy), national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by our policies or federal, state, or local laws.
We want to ensure that our hiring process is accessible. If you need reasonable accommodation for any part of the application process because of a medical condition or disability, please send an email to [careers@duckduckgo.com](mailto:careers@duckduckgo.com) to let us know the nature of your request.
## **Please note that:**
- You’ll be required to attend meetings on camera via video conferencing
- Expect to travel at least two times a year: once for our all-hands meetup and again for a team retreat (each around 4-5 days). While extenuating circumstances may impact attendance, everyone is strongly encouraged to attend.
- While we offer a flexible work arrangement with no core hours, expect an average full-time commitment of 40 hours per week.
- A successful candidate must pass a background check as a condition of joining the team.
- By applying for this role, you confirm that all information submitted is accurate and complete. You further acknowledge that providing false or fraudulent information during the application process is cause for denial of an offer, revocation of any existing offer, or other adverse action, up to and including termination after the start of your commencement of work.
## **Disclosure Statement: Use of AI in Hiring Process**
As part of our commitment to enhancing our recruitment process, we utilize artificial intelligence (AI) technology to assist in reviewing and summarizing job applications and test projects, including those tools integrated into our recruitment vendor platforms. We use AI to flag potentially fraudulent applications, analyze and summarize applicants’ experience, interviews, and project performance, and help streamline our selection process.
**Key Principles:**
- **Data Privacy:** All information provided in your application will be handled in accordance with our [Recruiting Privacy Policy](https://duckduckgo.com/static-assets/files/pages/careers/DuckDuckGo-Recruiting-Privacy-Policy-effective-September-30-2025.pdf). We ensure that your personal information is protected and used solely for recruitment purposes.
- **Human Oversight and Accountability:** The AI technology is designed to support our hiring team by providing insights and summaries of applications and evaluations of test projects against scoring rubrics. All final evaluations and hiring decisions, however, will be made by our hiring team, who will consider the AI's input alongside other factors.
- **Transparency:** We believe in transparency regarding our hiring practices. If you have any questions about how AI is used in our recruitment process, please feel free to reach out to us.
By submitting your application, you acknowledge and consent to the use of AI technology in our review process. If you would like to request an alternative selection process, please contact us as at [careers@duckduckgo.com](mailto:careers@duckduckgo.com). Thank you for your interest in joining DuckDuckGo!