免疫分析试剂区域市场营销负责人 - 远程
Immunoassay Reagents Regional Marketing Lead- REMOTE
职位名称
Immunoassay Reagents 区域市场负责人 - 远程办公
工作地点
美国远程办公 - 康涅狄格州,美国远程办公 - 佐治亚州,美国远程办公 - 马萨诸塞州,美国远程办公 - 北卡罗来纳州,美国远程办公 - 新泽西州,美国远程办公 - 俄亥俄州,美国远程办公 - 宾夕法尼亚州,美国远程办公 - 南卡罗来纳州
关于我们
Revvity 是一家致力于为科学家、研究人员和临床医生提供端到端解决方案的开发商和提供商,旨在帮助他们解决世界上最严峻的健康挑战。我们结合了行业颠覆者的热情与长期领导者的经验。来自全球的 11,000 多名同事是公司成功的关键,也是我们不断突破界限、追求更健康人类未来的理由。
在 Revvity 找到你的未来
我们正在寻找一名 Reagents 区域市场负责人,以推动可衡量的业务影响,并显著提升我们 Immunoassay Reagents 产品组合的市场营销收入。现在加入 Revvity 是一个极其激动人心的时刻,因为我们正在扩展产品组合,进入新市场,并在生命科学领域推动可能的边界。作为我们的 Reagents 区域市场负责人,你将制定战略营销计划,影响关键利益相关者,并直接看到你的工作为我们的使命做出贡献——通过科学拓展人类潜能。作为 Revvity 市场团队的一员,你将在跨职能项目和行业领袖的指导下获得职业发展和成长的机会。如果你准备在一个重视创新并奖励成果的公司留下自己的印记,那么这就是你的时机。
主要职责:
战略规划与销售对齐
在全年年度和持续的规划工作中代表并传达区域销售需求,与上游战略市场和内容与信息传递团队紧密合作,确保区域优先事项、客户需求和收入机会反映在活动计划中。
与上游团队合作,规划并协调针对优先 AlphaLisa 和 HTRF 客户账户、区域机会和解决方案/产品组合重点领域的战略活动。
区域活动执行与需求生成
在解决方案/产品组合和产品层面领导区域市场活动的执行,确保项目符合当地市场需求、销售优先事项和客户增长机会。
区域活动类型包括但不限于:
- 邮件活动
- 付费搜索和定向数字项目
- 基于客户的营销计划
- 当地活动、午餐会等
查看英文原文
Job Title
Immunoassay Reagents Regional Marketing Lead- REMOTE
Location(s)
US Remote - CT, US Remote - GA, US Remote - MA, US Remote - NC, US Remote - NJ, US Remote - OH, US Remote - PA, US Remote - SCAbout Us
Revvity is a developer and provider of end-to-end solutions designed to help scientists, researchers, and clinicians solve the world’s greatest health challenges. We pair the enthusiasm of an industry disruptor with the experience of a longtime leader. Our team of 11,000+ colleagues from around the globe are vital to our success and the reason we’re able to push boundaries in pursuit of better human health.
Find your future at Revvity
We're seeking a Reagents Regional Marketing Lead to drive measurable business impact and significant Marketing Revenue growth of our Immunoassay Reagents portfolio. This is an incredibly exciting time to join Revvity as we expand our portfolio, enter new markets, and push the boundaries of what's possible in Life Sciences. As our Reagents Regional Marketing Lead, you'll shape strategic marketing plans, influence key stakeholders, and see your work directly contribute to our mission of expanding the boundaries of human potential through science. As part of the Revvity Marketing team, you'll find opportunities for professional development and career growth through cross-functional projects and mentorship from industry leaders invested in your success. If you're ready to make your mark with a company that values innovation and rewards results, this is your moment.
Key Responsibilities:
Strategic Planning & Sales Alignment
Represent and communicate regional Sales needs in annual and ongoing planning efforts throughout the year, working closely with upstream Strategic Marketing and Content & Messaging teams to ensure regional priorities, customer needs, and revenue opportunities are reflected in campaign plans.
Partner with upstream teams to plan and align strategic campaigns to priority AlphaLisa and HTRF customer accounts, territory opportunities, and solution/portfolio focus areas.
Regional Campaign Execution & Demand Generation
Lead execution of regional marketing campaigns at both the solution/portfolio and product level, ensuring programs are tailored to local market needs, sales priorities, and customer growth opportunities.
Regional campaign types include but are not limited to:
- Email campaigns
- Paid search and targeted digital programs
- Account-based marketing initiatives
- Local events, lunch-and-learns, webinars, workshops, seminars, user group meetings, and virtual or hybrid customer programs
- Lead development and follow-up programs
- Providing marketing support for Sales prospecting
AI-Enabled Marketing Innovation
Work with cross-functional teams to plan and execute AI-based marketing pilot initiatives in the region that increase speed to market, improve campaign efficiency, increase conversion rates, drive more qualified leads and revenue.
Voice of Customer & Customer Experience Feedback
Gather and share regional Voice of Customer feedback on products, marketing programs, and customer experience with relevant teams; champion the incorporation of VOC insights into annual planning, campaign strategy, digital and offline communications, content, and other key areas.
Campaign Optimization & Lead Follow-Up
Leverage marketing data and expertise of internal channel teams to optimize campaigns, channel mix, and investments toward maximizing revenue impact and ensuring regional goals are met or exceeded.
Work with the Sales team to ensure timely follow-up on marketing-generated leads, including coordination on lead prioritization, outreach timing, opportunity progression, and feedback on lead quality.
Nothing in this job description restricts management’s right to assign or reassign duties and responsibilities of this job at any time.
Basic Qualifications:
- Bachelor's degree in a life science discipline
- 5 years of scientific marketing experience
- 2-3 years of Reagents experience
Preferred Qualifications:
- Advanced degree (PhD preferred) and/or relevant lab experience (5+ years) in the one or more relevant fields / research areas: Cell Biology, Biochemistry, Molecular Biology, Immunology, Cellular Assay Development / Optimization, Neuroscience, Cancer Biology, Oncology, Immunoassays / Biomarker studies, Microbiology, Biomedical Sciences
- Demonstrated experience planning and executing integrated marketing campaigns across digital, email, paid search, events, sales enablement, and other lead generation channels.
- Strong understanding of United States and Canada markets, demand generation, lead management practices and working with Sales teams in a B2B environment.
- Ability to translate sales priorities, customer insights, and market opportunities into actionable marketing plans and campaigns.
- Experience partnering with cross-functional teams, including Strategic Marketing, Product Management, Content, Digital, Marketing Operations, and Sales.
- Strong analytical skills with the ability to monitor campaign performance, optimize investments, and connect marketing activity to pipeline and revenue outcomes.
- Excellent written and verbal communication skills, with the ability to create clear messaging, campaign briefs, sales enablement materials, and presentations for stakeholder updates.
- Highly organized, proactive, and comfortable managing multiple priorities, timelines, and stakeholders in a fast-paced environment.
- Prior experience working in a basic research, discovery, or translational laboratory environment within the pharmaceutical or biotechnology industry.
- Knowledge of current industry trends, emerging therapeutic modalities, and recent drug discovery and development breakthroughs, with the ability to connect scientific advances to customer needs and marketing initiatives.
- Experience working with marketing technology, CRM, marketing automation, or analytics platforms preferred.
Compensation Range:
The annual base salary range for this full-time position is $94,500 - $100,000. This range reflects the minimum and maximum target for a new hire in this position. The base pay actually offered to the successful candidate will take into account internal equity, work location, and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.
Please note that base pay is only one part of our total compensation package and is determined within a range. This range allows for the successful candidate to have an opportunity to progress within the position and develop at our company. This base pay range does not take into account bonuses, equity, or other benefits which may be applicable and are dependent on the level and position offered.
What do we offer?
We provide competitive and comprehensive benefits to our employees. Below are some highlights of our benefits:
- Medical, Dental, and Vision Insurance Options
- Life and Disability Insurance
- Paid Time-Off
- Parental Benefits
- Compassionate Care Leave
- 401k with Company Match
- Employee Stock Purchase Plan
Learn more about Revvity’s benefits by visiting our Bswift page. Log-In instructions are provided towards the bottom of the Bswift page.
*For benefit-eligible roles only. Part-time and temporary roles may not be eligible for all benefits listed. Please reach out to your recruiter for more information.
Revvity is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to any characteristic or status protected by applicable federal, state, and/or local laws. If you are an applicant with a disability that requires reasonable accommodation to complete any part of the application process or are limited in the ability—or unable to use—the online application system and need an alternative method for applying, you may contact .
Originally posted on Himalayas