Regional Marketing Manager – North America
在 QIMA,我们帮助消费品,食品和生命科学领域的30,000多家品牌和制造商提供可靠产品。我们的测试,检查和认证解决方案结合了现场专业知识与尖端技术,为企业提供了可见性,速度和信心以负责任地创新。在100多个国家提供的6,000+名员工和服务,QIMA 正在快速增长并转型其商业引擎来支持下一个十年规模。营销是这一转型的中心,其明确目标是提高我们的品牌,加强 QIMA 在美国市场中的定位,并建立营销计划,将服务专业知识与商业增长联系起来.QIMA 正在寻找一个区域营销经理北美拥有和推动我们消费产品部门的营销绩效。该角色负责把市场优先事项,技术能力和商业目标转化为集中营销项目,以加强 QIMA ?? 的认识,产生合格需求,支持收入增长。对于一个有技术 B2B 服务的知识和执行方面的明显偏见的营销人员来说,这是个个人贡献者角色。在测试,检查和认证 (TIC) 行业中的经验将特别有价值。我们正在寻找能够制定明确定位和进入市场计划的人,同时也可以起自己的袖子来建立运动,创建内容,与销售合作并从营销项目中产生可衡量的收入影响。向老师报告 营销经理,你将与商业,技术和全球营销团队密切合作,提供可见性,支持管道增长并提高商业效率的实用高影响力营销计划。你会拥有什么 NA 营销策略 · 拥有一定区域的端到端营销性能,连接战略,执行和管道的影响。· 将市场优先事项,服务优势和商业机会转化为明确目标和可衡量的 ROI 的专注营销计划,· 追踪活动,道和销售结果中的表现,利用洞察来优化投资,改善转换和支持收入增长。计划和执行集成的运动,从战略到信息传递,通过发射,优化和报告。·将区域和全球优先事项转化为具有目标的活动。
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At QIMA, we help 30,000+ brands and manufacturers across Consumer Products, Food, and Life Sciences deliver trusted products. Our testing, inspection, and certification solutions combine on-the-ground expertise with cutting-edge technology, giving businesses the visibility, speed, and confidence to innovate responsibly.
With 6,000+ employees and services offered across 100+ countries, QIMA is growing fast — and transforming its commercial engine to support the next decade of scale. Marketing is at the center of this transformation, with a clear ambition to elevate our brand, strengthen QIMA’s positioning in the US market, and build marketing programs that connect our service expertise to commercial growth.
QIMA is seeking a Regional Marketing Manager – North America to own and drive marketing performance for our consumer product division. This role is responsible for turning market priorities, technical capabilities, and commercial objectives into focused marketing programs that strengthen QIMA’s awareness, generate qualified demand, and support revenue growth.
This is an individual contributor role for a marketer with strong knowledge of technical B2B services and a clear bias for execution. Experience in the Testing, Inspection & Certification (TIC) industry will be especially valuable. We are looking for someone who can develop clear positioning and go-to-market plans, while also rolling up their sleeves to build campaigns, create content, collaborate with sales and build measurable revenue impact from marketing programs.
Reporting to the Sr. marketing manager, you will work closely with commercial, technical, and global marketing teams to deliver practical, high-impact marketing programs that generate visibility, support pipeline growth, and improve commercial effectiveness.
What You Will Own
NA marketing strategy
· Own the end-to-end marketing performance for your region, connecting strategy, execution and pipeline impact.
· Translate market priorities, service strengths, and commercial opportunities into focused marketing plans with clear objectives and measurable ROI.
· Track performance across campaigns, channels, and sales outcomes, using insights to optimize investment, improve conversion, and support revenue growth.
End-to-end execution across campaigns, events & webinars:
· Plan and execute integrated campaigns from strategy and messaging through launch, optimization and reporting.
· Turn regional and global priorities into campaigns that generate qualified pipeline, in partnership with Web & Data engineers, Demand Gen and Brand teams.
· Track performance against pipeline and revenue targets, using results to adjust tactics and improve ROI.
· Plan, budget and coordinate North America tradeshows, events and webinars, including sourcing relevant opportunities and speaking slots.
· Lead regional webinar delivery and manage pre- and post-event activity, from promotion and registration through follow-up and evaluation.
Required Experience
· Bachelor’s or Master’s degree in Marketing, Communications, Business or a related field.
· 5+ years of marketing experience, with ownership of campaigns, events, ABM programs and/or regional marketing plans
· Proven ability to manage regional strategy, budget and execution, while driving programs that support pipeline, revenue and ROI.
· Strong stakeholder relationship management skills, with the ability to partner with sales leadership, global and local marketing teams, and internal business stakeholders.
· Excellent project management skills, with the ability to manage multiple priorities in a fast-paced environment.
· Clear written and verbal communication skills, with strong marketing acumen and fresh, practical ideas
· Self-starter mindset, with the ability to work independently and collaboratively.
· Native English speaker.
Ideal Candidate
· Hands-on operator: You are comfortable doing the work yourself, not just setting direction: owning end to end execution.
· Execution-first: You move quickly, manage details well, and consistently turn plans into delivered output.
· Commercially minded: You understand how marketing contributes to pipeline and account growth and can connect positioning, campaigns, content, and sales support into practical commercial programs.
· Clear communicator: You can simplify technical complexity into compelling messages and useful sales tools.
· AI-forward: You use generative AI tools to accelerate and augment your work for research, drafting, content development, and optimization.
All your information will be kept confidential according to EEO guidelines.