ABM平台运营专员（Demandbase, Marketo）
Specialist, ABM Platform Operations (Demandbase, Marketo)
概述
申请截止日期：职位招满为止。
如需申请，请访问 TP 职业发展网站：
关于 TP
TP 是全球领先的数字业务服务提供商。我们与世界上最具影响力的品牌合作，通过先进技术和可持续的商业实践优化运营。我们在 300 种语言覆盖的全球范围内拥有 50 万名员工，是我们社区和客户中的积极力量。
在 TP 工作的福利包括
TP 为员工及其家庭提供福利。符合条件的团队成员可以享受全面的健康福利，可能包括医疗、视力和牙科保险。
我们投资并重视团队成员的心理健康和福祉，提供资源，包括就业援助计划、以健康和个人带薪休假（HPT）形式提供的空间，以及符合资格的休假计划。
我们提供福利和工具，帮助我们的团队成员及其家庭规划财务未来。这包括提供具有竞争力的 401(K) 计划、人寿保险、补充医疗保险、重大疾病保险、宠物保险、FSA 计划和零售商折扣。
职业发展与文化
在 TP，我们优先打造包容和多元化的文化，让每位员工都感到被重视。我们提供无限的职业发展空间，营造一个有抱负和高绩效带来长期成功的环境。
TP 致力于支持那些服役的人。我们欢迎现役军人、退伍军人和军属的申请。
平等机会雇主
TP 是平等机会雇主。我们不会基于种族、宗教、肤色、国籍、性别、性取向、年龄、婚姻状况、退伍军人身份或残疾状况进行歧视。
如果您在申请过程中需要合理的便利，请致电 877-877-3944 或在此联系我们。请注意，此联系方式不是用于申请职位或询问职位信息的渠道，我们无法回应与便利措施无关的请求。
职责
确保 TP 基于账户的营销平台符合标准、文档规范并经过验证，使活动能够顺利启动，其背后的数据在报告中保持可靠。该职位负责 Demandbase 的运营完整性、DB1 销售部署以及 LinkedIn 活动运营——这些系统使营销部门能够证明其成果。
该职位为 100% 远程办公。虽然该职位将在家工作，但该候选人
查看英文原文
Overview
Application Deadline: Ongoing until positions are filled.
to apply, please visit the TP Careers site at
About TP
TP is a leading global provider of digital business services. We partner with the world's most prominent brands to optimize operations through advanced technology and sustainable business practices. With a global workforce of 500,000 across 300 languages, we are a force for good in our communities and for our clients.
Benefits of working with TP include
TP offers benefits to you and your family. Eligible team members can take advantage of our comprehensive health benefits, which may include medical, vision, and dental.
We invest in and prioritize the mental health and well-being of our team members by providing resources, including Employment Assistance Programs, space in the form of health and personal time off (HPT), and leave programs as eligible.
We offer benefits and tools to help our team members and their families for their financial future. This includes offering competitive 401(K) plans, life insurance, supplemental medical coverage, critical care insurance, pet insurance, FSA plans, and retailer discounts.
Career Growth and Culture
At TP, we prioritize a culture of inclusion and diversity where every employee feels valued. We provide a platform for limitless career advancement, fostering an environment where ambition and high performance lead to long-term success.
TP is committed to supporting those who serve. We welcome applications from active-duty service members, veterans, and military families.
Equal Opportunity Employer
TP is an Equal Opportunity Employer. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
If you require reasonable accommodation during the application process, please contact us at 877-877-3944 or contact us here. Please note, this contact channel is not a means to apply for or inquire about a position and we are unable to respond to non-accommodation-related requests.
Purpose
Keep TP's account-based marketing platforms built to standard, documented, and verified so campaigns launch clean and the data behind them holds up in reporting. This role owns the operational integrity of Demandbase, the DB1 Sales rollout, and LinkedIn campaign operations — the systems that let marketing prove what it produced.
This position is 100% work at home. While this position will be working from home, this candidate must be located within the US and Canada and be eligible to work in the US and Canada without sponsorship.
Responsibilities
Your Responsibilities
Demandbase Platform Operations
Build and QA audiences, segments, account lists, keyword intent sets, and journey stages to the documented standard, verifying each before launch.
Configure orchestration — trigger logic, suppression rules, exclusion states — so plays fire correctly against the right audiences.
Own campaign codes and intake: naming conventions, tracking parameters, and requests routed and logged.
Maintain platform documentation. Every build written down and kept current is a core deliverable of this role, not an afterthought.
Monitor configuration drift and correct it before it reaches a live campaign.
DB1 Sales Launch and Support
Stand up the sales-side pilot: user provisioning, guardrails, onboarding, and support for the pilot group.
Own credit-consumption guardrails and monitor usage so allotments last the pilot period.
Collect and document what works before any wider rollout to the sales organization.
Partner with SDR and BD leadership on adoption, training, and feedback loops.
LinkedIn Campaign Operations
Build and QA campaigns in Campaign Manager, including audience sync from Demandbase.
Maintain Insight Tag integrity across landing pages and thank-you pages.
Produce performance reporting from Campaign Manager and reconcile against invoiced spend.
Data Integrity and Reporting Support
Validate list pulls and audience loads against the account universe before activation.
Verify tag and tracking integrity across the landing-page estate in partnership with the web and marketing automation owners.
Supply platform-level engagement, intent, and coverage data into the reporting layer.
Not in Scope
ABM strategy, campaign creative, audience targeting decisions, and vertical program design sit with the ABM leads and integrated marketing. This role is execution and platform integrity.
Qualifications
Qualifications
1–3 years of hands-on ABM or marketing operations platform experience, or a strong recent graduate with demonstrable platform exposure.
Hands-on build experience in Demandbase preferred. 6sense, Terminus, or HubSpot operations experience transfers directly and is fully acceptable.
Certified in marketing and sales platforms — Demandbase certification preferred; Marketo, Salesforce, or comparable marketing automation certification a strong plus.
AI background — working knowledge of Gemini, Claude, and OpenAI, and a demonstrated habit of using them to move faster on operations work: list building, documentation, QA, and analysis.
Working knowledge of CRM data structures — Salesforce objects, campaign members, lead versus contact.
Fluency with UTM and campaign-code conventions and why they matter downstream.
A demonstrated documentation habit. Candidates should be able to produce a runbook or SOP they have written.
Detail orientation over speed. This role is judged on whether the build is correct, not how fast it shipped.
Fluency in English required.
Nice to Have
Basic reporting fluency — Salesforce reports and dashboard reading.
Intent-data familiarity and experience working with account tiering models.
Exposure to a B2B services or technology environment with a long sales cycle.
How We Screen
Candidates will be asked to name the specific objects they have built — audiences, segments, intent keyword sets, journey stages, suppression rules, orchestration triggers. Finalists will complete a short practical exercise: a small platform build, documented clearly enough that another person could repeat it.
What Success Looks Like in the First Six Months
First 30 Days
Demandbase environment audited — existing audiences, segments, intent keyword sets, and journey stages inventoried and current state documented.
Campaign-code and intake conventions written down, with a single logged request queue operating.
Insight Tag coverage verified across the active landing-page estate, with gaps listed and owners assigned.
By 90 Days
The documented build standard is in use for every new Demandbase object, with QA verified before launch rather than after.
DB1 Sales pilot is live for the initial user group — provisioning, guardrails, and onboarding complete.
Credit-consumption monitoring is running against a defined allotment threshold, with usage reported to the Director monthly.
LinkedIn campaigns are building and QAing on cadence, with Campaign Manager reporting reconciled to invoiced spend each month.
By Six Months
Demandbase builds are consistently documented, with a maintained library of runbooks another team member could execute from.
DB1 Sales adoption is tracked against the pilot group, with documented findings ready to support a wider rollout decision.
LinkedIn campaigns launch with verified tag integrity, and performance reporting reconciles to spend.
Campaign codes and intake follow a single convention, with no unlogged requests.
Platform issues are surfaced and corrected before they reach a live campaign rather than after.
Reporting Line
Reports to the Sr. Manager, Performance Marketing, North America Marketing.
Soft Skills
· Process Excellence
· Collaboration
· Communication
· Emotional Intelligence
· Open-Mindedness
· Critical Thinking
· Solution Orientation
· Entrepreneurship
· AI Proficiency
· Data Literacy
Be Part of Our TP Family
It is our mission to always provide an environment where our employees feel valued, inspired, and supported, so that they can bring their best selves to work every day. We believe that when employees are happy and healthy, they are more productive, creative, and engaged. We are committed to providing a workplace that is conducive to happiness and a healthy work-life balance. We also believe that to be our best selves, we need to be surrounded by people who are positive, supportive, and challenging. We are committed to creating a culture of inclusion and diversity, where everyone feels welcome and valued.
Originally posted on Himalayas