广告创意专员 D2C 宠物品牌
Ad Creative Specialist D2C Pet Brand
我们是一家快速发展的全球宠物品牌，团队由精简的自由职业者组成，更像一支创业团队而非远程工作队伍。我们行动迅速，沟通直接，并真正投入于与我们合作的人——从团队旅行到对超出预期的成员给予个人关怀。这不是一种交易关系。在关键岗位上，你从第一天起就直接与我们的CEO合作。
在申请前请仔细阅读。这并不是一份普通的自由职业工作，我们也不是一家普通的公司。我们行动迅速，经常改变方向，直言不讳——我们也期望你做到如此。如果你无法接受直接反馈，对模糊不清感到沮丧，或者需要密切指导才能感到自信，那这里可能不适合你。如果你能完全负责，行动迅速，并希望因成果获得回报，请继续阅读。
这是一个专业角色，而非通才角色。我们寻找的是某一项技能做到极致：表现优秀的广告创意。最重要的技能是：你在创意发布前就能判断它是否成功。
你将负责：
- 为所有广告平台构思、撰写并迭代广告创意
- 与我们的团队一起主导并优化广告创意流程
- 识别成功的创意、角度和钩子
- 主导我们的目标受众，并将洞察转化为行动
- 快速测试创意，并将结果转化为下一轮的成功创意
- 跟踪创意趋势并密切关注竞争对手
- 直接与我们的CEO以及创作者/编辑合作
要求
不可妥协的条件：
- 拥有明确且可证明的D2C品牌付费广告作品集。没有作品集请勿申请。
- 有识别成功创意的经验
- 具体说明你创作或塑造的创意及其带来的结果
- 有宠物品牌经验者优先
- 如果你：
- 拥有坚定的数据支持的观点，并能在数据相左时迅速调整
- 能适应目标变化，并比舒适的速度更快地行动
- 将直接反馈视为礼物而非批评
- 有细致的眼光，通过在申请中包含隐藏句子“Teamwork makes the dream work”来展示这一点
- 希望通过显著更好的表现获得更高的收入
这将不适合你：
- 需要大量结构、流程或确认才能感到自信
- 更喜欢稳步前进而非快速迭代
- 希望客户关系较为松散——我们是一个积极参与的团队
查看英文原文
We're a fast-growing global pet brand with a lean team of freelancers who operate more like a startup crew than a remote workforce. We move fast, communicate directly, and genuinely invest in the people we work with — from team trips to personal gestures when someone goes above and beyond. It's not a transactional relationship. In key roles like this one, you work directly with our CEO from day one.
Read this before applying. This is not a regular freelance gig, and we're not a regular company. We work fast, change direction often, and speak our minds — and we expect the same from you. If direct feedback rattles you, if ambiguity frustrates you, or if you need close direction to feel confident, this won't be the right fit. If you take full ownership, move fast, and want to be rewarded for results, keep reading.
This is a specialist role, not a generalist one. We are looking for one thing done exceptionally well: ad creative that performs. The single most important skill: you can look at a creative before it launches and know whether it will win.
What you'll own:
- Concepting, briefing, and iterating ad creative for all ad platforms.
- Owning and streamlining the Ad Creative process with our team
- Identifying winning concepts, angles, and hooks
- Owning our target audience and translating insights into action
- Testing creative at pace and turning results into the next round of winners
- Staying ahead of creative trends and watching competitors closely
- Working directly with our CEO and our creators/editors
Requirements
Non-negotiables:
- A portfolio with clear, proven results in paid ads for D2C brands. Please do not apply without having one.
- A track record of identifying winning creatives
- Specific examples of creatives you made or shaped, and the results it drove
- Experience with pet brands is a plus
You'll thrive here if you:
- Hold strong, data-backed opinions, and drop them fast when the data disagrees
- Are comfortable with shifting goals and moving faster than feels comfortable
- Take direct feedback as a gift, not a dig
- Have an eye for detail and show us that by including the hidden sentence "Teamwork makes the dream work" in your application
- Want to earn significantly more by performing significantly better
This won't be a fit if you:
- Need lots of structure, process, or reassurance to feel confident
- Prefer slow and steady over fast and iterative
- Want a hands-off client relationship - we are a team, not a client-agency dynamic
- Are a generalist hoping to "also do creative"
Practical details:
- Fully remote and freelance
- Time tracking via our tool
- NDA with non-compete clause required
Benefits
We start by seeing what you can do. Once results are clear, compensation grows fast.
- Opportunities to get bonuses and performance-based upside most companies don't offer. Our strongest people earn well beyond a standard freelance rate.
- Direct access to the CEO - no middle layers
- Team trips and in-person meetups
- A real team culture with people who genuinely like working together
- Flexible, fully remote work where results are what counts
Originally posted on Himalayas