出海雷达

重点客户营销经理

Manager, Key Account Marketing

市场运营职能支持未标注地域
公司Cox Enterprises
薪资$89,400 - $134,000/年
工作地点Georgia
地域资格未标注地域
时区要求日间重叠约 5 小时,基本正常作息
用工类型Full Time
发布时间13 天前
数据来源Himalayas
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公司
Cox Automotive - 美国职位家族组

市场营销职位概况

市场营销经理管理级别

经理 - 非团队负责人灵活工作选项

可以在指定国家的任何地方远程办公出差比例

是,25% 的时间工作班次

白天薪资
薪资包括基础工资范围为 89,400.00 至 134,000.00 美元。基础工资可能根据职位最终所在地以及候选人知识、技能和能力等因素在预期基础薪资范围内有所调整。该职位可能有额外补偿,包括激励计划。职位描述

*该职位为远程/居家办公,可在美国内任何地点工作,但必须居住在主要机场一小时车程内,并且能够按照中央或东部标准时间工作。如果您住在我们的亚特兰大办公室附近,该职位将采用混合办公模式。
申请截止日期:星期二,10月6日
关键客户营销经理负责为 Manheim 的大型客户群体制定并执行战略营销方案。该职位结合客户规划、活动执行和数据驱动的营销,以推动客户参与,支持所辖客户的增长目标,最终提高客户留存率并增加 Manheim 的收入。此外,该职位在高级经理或总监的指导下,也可能支持其他客户的活动执行。
您将负责
客户策略与管理

  • 为指定的增长型和三级客户群体制定并实施营销策略,将客户目标与 Manheim 的拍卖能力和服务相匹配。
  • 理解指定增长型和三级客户群体的商业模式、再营销目标及市场挑战。
  • 制定针对特定客户的营销计划,并作为所辖客户的首要营销联系人。
  • 作为所辖商业客户的首要营销联络人,建立信任并形成长期合作关系。

活动开发与执行

  • 设计并执行针对客户再营销目标的定向营销活动,覆盖 Manheim 的拍卖网络。
  • 与现场营销和跨职能团队合作,确保客户项目的统一执行。
  • 协调多渠道营销方法,包括数字营销、活动和基于位置的推广。

数据分析与绩效管理

  • 利用分析平台(例如 Salesforce)
查看英文原文

Company
Cox Automotive - USAJob Family Group

MarketingJob Profile

Marketing ManagerManagement Level

Manager - Non People LeaderFlexible Work Option

Can work remotely anywhere in the specified countryTravel %

Yes, 25% of the timeWork Shift

DayCompensation
Compensation includes a base salary in the range of $89,400.00 - $134,000.00. The base salary may vary within the anticipated base pay range based on factors such as the ultimate location of the position and the selected candidate’s knowledge, skills, and abilities. Position may be eligible for additional compensation that may include an incentive program.Job Description

*This position is remote/work from home and can be located anywhere within the United States BUT must live within an hour’s drive of a major airport AND be able to work Central or Eastern Standard hours. If you live near our Atlanta office, the role will be hybrid.
Application Deadline: Tuesday, October 6th
The Manager, Key Account Marketing, is responsible for developing and executing strategic marketing initiatives for Manheim's larger client segments. This role combines account planning, campaign execution, and data-driven marketing to drive client engagement, support growth objectives across assigned accounts ultimately leading to greater retention and increased revenue for Manheim. In addition, this role may support campaign execution for additional customers under the direction of Sr. Manager or Director.
What You’ll Do
Account Strategy & Management

  • Develop and implement marketing strategies for assigned Growth and Tier 3 client segments, aligning client goals with Manheim's auction capabilities and services.
  • Build understanding of client business models, remarketing objectives, and market challenges within the Growth and Tier 3 segments.
  • Create account-specific marketing plans and serve as a primary marketing contact for assigned accounts.
  • Serve as primary marketing liaison for assigned commercial accounts, building trust and long-term partnerships.

Campaign Development & Execution

  • Design and execute targeted marketing campaigns supporting client remarketing goals across Manheim's auction network.
  • Collaborate with Field Marketing and cross-functional teams to ensure consistent execution of client initiatives.
  • Coordinate multi-channel marketing approaches, including digital, events, and location-based activations.

Data Analytics & Performance Management

  • Leverage analytics platforms (e.g., Salesforce) and AI-enabled tools to synthesize large data sets into clear insights, summaries, and performance narratives for internal stakeholders and clients.
  • Translate campaign, buyer, and account-level data into actionable recommendations that inform account strategy, optimization opportunities, and growth planning.
  • Develop concise, insight-driven recaps and summaries that clearly communicate performance, trends, and next steps across Sales, Field Marketing, and Key Account Marketing partners.
  • Monitor and report on KPIs tied to client success and Manheim business objectives, using data storytelling to demonstrate marketing impact and ROI.

Cross-Functional Collaboration

  • Partner with Sales, Operations, Data Analytics, and Corporate Marketing to align strategies and ensure seamless execution of client campaigns.
  • Proactively share synthesized insights, campaign learnings, and performance summaries to enhance cross-team visibility and decision-making.
  • Ensure seamless handoffs and consistent communication across teams while maintaining brand standards and delivering customized client experiences.

What’s in It for You?
Here’s a sneak peek at the benefits you could experience as a Cox employee:

  • A competitive salary and top-notch bonus/incentive plans.
  • Exceptional work-life balance, flexible time-off policies and accommodating work schedules.
  • Comprehensive healthcare, with multiple options for individuals and families.
  • Generous 401(k) retirement plans with company match.
  • Professional development and continuing education opportunities.
  • Inclusive parental leave policies, plus comprehensive fertility coverage and adoption assistance.
  • Extra perks like pet insurance, employee discounts and much more.

Who You Are

Minimum:

  • Bachelor’s degree in related discipline and 6 years of progressive experience in B2B marketing, with focus on account management and campaign execution. The right candidate could also have a different combination, such as a master’s degree and 4 years’ experience; a Ph.D. and 1 year of experience; or 10 years’ experience in a related field.
  • Demonstrated success in building and maintaining client relationships.
  • Experience managing marketing budgets and demonstrating campaign ROI.
  • Ability to distill complex information into clear, concise insights for diverse audiences.
  • Excellent communication and presentation skills for client interactions.
  • Ability to prioritize work and demonstrate agility among competing priorities.
  • Great attention to detail is a must.
  • Strong analytical skills and experience with marketing analytics tools and CRM platforms (e.g., Salesforce).
  • Experience using AI-powered tools or advanced analytics to summarize data, identify trends, and support strategic decision-making.
  • Ability to work on CST or EST schedules to accommodate internal and external customers
  • Travel: Up to 25% for client meetings and auction location visits. Must live within 60 miles of a major airport.

Preferred:

  • Degree in Marketing, Business, Analytics, or related field.
  • Automotive, auction, fleet, rental, or remarketing industry experience.
  • Experience with growth-stage accounts or emerging client segments.
  • Proficiency in marketing analytics and data visualization platforms.

Join the Cox family of businesses and make your mark today!
Drug Testing

To be employed in this role, you’ll need to clear a pre-employment drug test. Cox Automotive does not currently administer a pre-employment drug test for marijuana for this position. However, we are a drug-free workplace, so the possession, use or being under the influence of drugs illegal under federal or state law during work hours, on company property and/or in company vehicles is prohibited.Benefits

The Company offers eligible employees the flexibility to take as much vacation with pay as they deem consistent with their duties, the company’s needs, and its obligations; seven paid holidays throughout the calendar year; and up to 160 hours of paid wellness annually for their own wellness or that of family members. Employees are also eligible for additional paid time off in the form of bereavement leave, time off to vote, jury duty leave, volunteer time off, military leave, and parental leave.About Us

Through groundbreaking technology and a commitment to stellar experiences for drivers and dealers alike, Cox Automotive employees are transforming the way the world buys, owns, sells – or simply uses – cars. Cox Automotive employees get to work on iconic consumer brands like Autotrader and Kelley Blue Book and industry-leading dealer-facing companies like vAuto and Manheim, all while enjoying the people-centered atmosphere that is central to our life at Cox. Benefits of working at Cox may include health care insurance (medical, dental, vision), retirement planning (401(k)), and paid days off (sick leave, parental leave, flexible vacation/wellness days, and/or PTO). For more details on what benefits you may be offered, visit our benefits page. Cox is an Equal Employment Opportunity employer – All qualified applicants/employees will receive consideration for employment without regard to that individual’s age, race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender, gender identity, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law. Cox provides reasonable accommodations when requested by a qualified applicant or employee with disability, unless such accommodations would cause an undue hardship.EOE, including disability/vetsApplicants must currently be authorized to work in the United States for any employer without current or future sponsorship. No OPT, CPT, STEM/OPT or visa sponsorship now or in future.Application Deadline: 10/06/2026Originally posted on Himalayas

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