出海雷达

企业事务,社交媒体策略,高级总监

Corporate Affairs, Social Media Strategy, Associate Director

市场运营限定地区(需当地身份)与中国几乎无重叠,需长期倒时差
公司Amgen
薪资未公开
工作地点United States
地域资格限定地区(需当地身份)
时区要求与中国几乎无重叠,需长期倒时差
用工类型permanent
发布时间16 天前
数据来源4dayweek.io
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注意地域限制:该职位明确限定在 United States 招聘。如果你是位于中国大陆的求职者,通常需要当地工作身份才能投递,或需与雇主确认是否接受独立合同(Contractor)形式合作。
作息提示:与中国几乎无重叠,需长期倒时差。

### **职业类别**

企业服务

### **职位描述**

### 加入安进为患者服务的使命

在安进,如果你觉得自己是更大事业的一部分,那是因为你确实是。我们的共同使命——为患有严重疾病患者服务——推动着我们所做的每一件事。

自1980年以来,我们在对抗世界上最难治愈的疾病方面,帮助开创了生物技术的世界。我们专注于四个治疗领域——肿瘤学、炎症、普通医学和罕见病,每年影响数百万患者。安进正在推进广泛的药物管线,用于治疗癌症、心脏病、炎症性疾病、罕见病以及肥胖及其相关疾病。作为安进团队的一员,你将帮助对患者的生活产生持久的影响,我们通过研究、制造和提供创新药物,帮助人们延长寿命,过上更幸福、更充实的生活。

我们获奖的文化具有协作性、创新性和基于科学的特点。如果你热衷于挑战以及其中的机会,你将在安进团队中茁壮成长。加入我们,改变患者的生命,同时改变你的职业生涯。

**企业事务,社交媒体策略,高级经理**

### **你将做什么**

让我们一起行动,改变世界。在这个关键角色中,你将作为一位战略导向、以受众为中心并具备数字素养的高级经理,负责领导安进企业社交媒体策略和影响力的演变。这个职位将帮助定义安进在企业社交媒体渠道上的表现方式,通过引人入胜的以社交为主的故事讲述,建立信任、加强声誉,并与重点受众进行互动,从而支持企业业务和传播目标。

向外部参与团队中的高级经理,社交媒体与数字媒体汇报,高级经理将领导安进企业社交媒体策略、渠道路线图、运营模式、分发方法和评估框架的持续发展和执行。该职位将把企业优先事项转化为清晰的渠道、编辑和参与策略;利用受众情报、社交倾听、竞争和文化洞察以及绩效数据来推动决策;并随着平台、技术和在线行为的变化,不断演进安进的方法。

高级经理将与企业事务部门紧密合作,并与法律、监管和合规等部门密切配合。

查看英文原文

### **Career Category**

Corporate Services

### **Job Description**

### Join Amgen’s Mission of Serving Patients

At Amgen, if you feel like you’re part of something bigger, it’s because you are. Our shared mission—to serve patients living with serious illnesses—drives all that we do.

Since 1980, we’ve helped pioneer the world of biotech in our fight against the world’s toughest diseases. With our focus on four therapeutic areas –Oncology, Inflammation, General Medicine, and Rare Disease– we reach millions of patients each year. Amgen is advancing a broad and deep pipeline of medicines to treat cancer, heart disease, inflammatory conditions, rare diseases, and obesity and obesity-related conditions. As a member of the Amgen team, you’ll help make a lasting impact on the lives of patients as we research, manufacture, and deliver innovative medicines to help people live longer, fuller happier lives.

Our award-winning culture is collaborative, innovative, and science based. If you have a passion for challenges and the opportunities that lay within them, you’ll thrive as part of the Amgen team. Join us and transform the lives of patients while transforming your career.

**Corporate Affairs, Social Media Strategy, Associate Director**

### **What you will do**

Let’s do this. Let’s change the world. In this vital role you will be a strategic, audience-first and digitally fluent Associate Director, Social Media to help lead the evolution of Amgen’s corporate social media strategy and presence. This role will help define how Amgen shows up across its corporate social channels, building trust, strengthening reputation and engaging priority audiences through compelling, social-first storytelling that supports enterprise business and communications priorities.

Reporting to the Senior Director, Social & Digital Media within the External Engagement team, the Associate Director will lead the ongoing development and execution of Amgen’s corporate social media strategy, channel roadmap, operating model, distribution approach and measurement framework. The role will translate enterprise priorities into clear channel, editorial and engagement strategies; use audience intelligence, social listening, competitive and cultural insights, and performance data to drive decisions; and continually evolve Amgen’s approach as platforms, technology and online behaviors change.

The Associate Director will partner closely across Corporate Affairs and with Law, Regulatory, Compliance, Privacy, Security, agency and technology partners. This individual will bring strong strategic judgment and a deep understanding of the opportunities and responsibilities of social media in a highly regulated, reputation-sensitive environment, ensuring Amgen’s approach is innovative, audience-relevant and appropriately governed.

**Responsibilities**

- Lead Amgen’s corporate social media strategy, channel roadmap, and operating model.
- Advise on audience behavior, platform trends, digital culture, AI, and reputational risks.
- Translate audience insights into effective content, channel, and engagement strategies.
- Drive social-first storytelling, content strategy, and paid/organic distribution.
- Integrate social media into enterprise communications, executive thought leadership, and major corporate initiatives.
- Lead the employee social ambassador program and strengthen cross-channel audience engagement.
- Establish social media policies, governance, and compliance standards.
- Oversee channel operations, community management, moderation, and risk escalation.
- Support issues management and crisis communications through social insights and rapid response.
- Lead social listening, competitive intelligence, and audience insights.
- Measure performance and optimize strategy using data-driven recommendations.
- Drive responsible adoption of AI and emerging technologies for social media and communications.
- Build social media capabilities through training, coaching, and best practices.
- Manage agency, platform, and technology partners, including budgets and performance.
- Lead complex cross-functional initiatives across Corporate Affairs and global stakeholders.

### **What we expect of you**

We are all different, yet we all use our unique contributions to serve patients. The professional we seek has these qualifications.

**Basic Qualifications:**

Doctorate degree and 3 years of social media, digital communications, marketing, corporate communications, or related field experience

OR

Master’s degree and 5 years social media, digital communications, marketing, corporate communications, or related field experience

OR

Bachelor’s degree and 7 years of social media, digital communications, marketing, corporate communications, or related field experience

OR

Associate’s degree and 12 years of social media, digital communications, marketing, corporate communications, or related field experience

OR

High school diploma / GED and 14 years of social media, digital communications, marketing, corporate communications, or related field experience

**Preferred Qualifications:**

- 3 years of managerial experience directly managing people and/or leadership experience leading teams, projects, programs or directing the allocation of resources
- Progressive experience in corporate social media, digital communications or integrated communications, including experience leading complex social media programs and initiatives in biotechnology, pharmaceuticals, healthcare or another highly regulated, reputation-sensitive industry.
- Demonstrated experience developing and executing enterprise or global social media strategy, governance and channel operations for a large, matrixed organization.
- Proven ability to translate business, reputation and communications priorities into audience-first, platform-native social strategies and compelling editorial approaches.
- Strong understanding of organic and paid social media, including major social platforms, audience targeting and segmentation, distribution and amplification strategies, community management, brand safety, accessibility and evolving platform requirements.
- Experience partnering with Legal, Regulatory, Compliance, Privacy and Security teams to establish social media policies, review workflows, risk controls and escalation protocols.
- Demonstrated experience using social listening, audience intelligence, competitive intelligence and cultural insights to identify trends, understand stakeholder perspectives, assess reputation signals and inform strategic decisions.
- Experience developing measurement frameworks and translating complex performance data into clear insights and recommendations for senior stakeholders.
- Experience leading or supporting employee advocacy and executive social media or thought leadership programs.
- Understanding of the evolving creator and influencer ecosystem and experience partnering with influencer strategy or related teams to integrate trusted external voices into broader communications strategies.
- Demonstrated issues and crisis communications experience, including real-time monitoring, escalation and coordination in rapidly evolving online environments.
- Working knowledge of SEO, generative engine optimization (GEO) and evolving digital discovery behaviors, with an understanding of how social media, search, web content and AI-powered platforms interact to shape how audiences discover, understand and engage with corporate information.
- Demonstrated ability to responsibly apply artificial intelligence and emerging technologies to improve social intelligence, content workflows, operational efficiency and performance, with appropriate attention to governance, accuracy and risk.
- Demonstrated ability to build organizational capability and lead through influence, including establishing best practices, coaching colleagues and creating tools and guidance that strengthen social media expertise across a matrixed organization.
- Experience managing agencies, technology partners, budgets and multiple complex workstreams.
- Exceptional writing, editing, presentation and strategic counsel skills, with the ability to influence senior stakeholders and work effectively across functions.
- Highly self-directed, curious and proactive, with sound judgment and the ability to balance innovation, audience needs, business priorities and reputational risk.

### **What you can expect of us**

As we work to develop treatments that take care of others, we also work to care for your professional and personal growth and well-being. From our competitive benefits to our collaborative culture, we’ll support your journey every step of the way.

The expected annual salary range for this role in the U.S. (excluding Puerto Rico) is posted. Actual salary will vary based on several factors including but not limited to, relevant skills, experience, and qualifications.

In addition to the base salary, Amgen offers a Total Rewards Plan, based on eligibility, comprising of health and welfare plans for staff and eligible dependents, financial plans with opportunities to save towards retirement or other goals, work/life balance, and career development opportunities that may include:

- A comprehensive employee benefits package, including a Retirement and Savings Plan with generous company contributions, group medical, dental and vision coverage, life and disability insurance, and flexible spending accounts
- A discretionary annual bonus program, or for field sales representatives, a sales-based incentive plan
- Stock-based long-term incentives
- Award-winning time-off plans
- Flexible work models where possible. Refer to the Work Location Type in the job posting to see if this applies.

### Apply now and make a lasting impact with the Amgen team.

### **careers.amgen.com**

In any materials you submit, you may redact or remove age-identifying information such as age, date of birth, or dates of school attendance or graduation. You will not be penalized for redacting or removing this information.

### **Application deadline**

Amgen does not have an application deadline for this position; we will continue accepting applications until we receive a sufficient number or select a candidate for the position.

### Sponsorship

Sponsorship for this role is not guaranteed.

As an organization dedicated to improving the quality of life for people around the world, Amgen fosters an inclusive environment of diverse, ethical, committed and highly accomplished people who respect each other and live the Amgen values to continue advancing science to serve patients. Together, we compete in the fight against serious disease.

Amgen is an Equal Opportunity employer and will consider all qualified applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status, or any other basis protected by applicable law.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

.

**Salary Range**

144,705.70USD -195,778.30 USD

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