ECM业务发展主管

Job Description
The Senior Manager, ECM (eCommerce and Customer Marketing) Business Development is responsible for partnering with the Director of Business Development to streamline and standardize all operations and data across customer routines. Key components of this role are alignment of brand strategy, customer strategy, and sales strategy to achieve and exceed KPIs. Additionally, the Senior Manager, ECM Business Development will align on customer insights to support initiative to drive customer results and relationships and partner with internal sales partners to drive ECM success
Primary Responsibilities

• Support eCom customer teams in delivering top KPIs both internally and with the customer

• Partner with analytics team to create reporting across ECM with primary focus on Amazon and Last Mile customers to help drive visibility to plans and identify areas of opportunity. Responsible for discovery, cleaning, and connecting data from retailer partners and combining with internal data to drive end-to-end analysis

• Work with all ECM customers to streamline execution across all customer teams and standardize reporting

• Utilize strong analytical and financial skills to identify opportunities to grow at customer level across key partners

• Monitor and help analyze competitor and customer trends and shifts that may impact KHC performance

• Support integration of eCom customers into key existing KHC routines and create additional reporting and routines where needed to drive the business

• Streamline ECM reporting into existing sales wide routines such as MBR or yearly planning process

• Own centralized ECM planning inputs into sales wide strategies and routines

• Manage ECM specific customer focused reporting and action routines in partnership with BU facing analytics partner to ensure monthly ECM targets are being hit and actions are being communicated where necessary

• Integration of eCommerce business into cross functional routines and projects

• Partner with finance, supply chain, category management, insights, marketing, and more to drive integration of eCommerce customers into existing routines and rituals

• Integration of key data points from customer reporting into KHC systems to allow for more accurate forecasting

• Creation of customer-ready materials to drive partnership

• Align on actional insights plan with shopper insights team to support initiatives to drive results and relationships with top customers

• Support in materials creation for routine connects with the retailer partners and KHC eCom teams

Qualifications

• Passion for high performance and digital success

• Ownership mentality, especially around performance, data, customer partnership, and planning

• Strong CPG experience in Sales, Category Leadership, Insights, or eCommerce

• Strong financial competence, inclusive of experience owning P&L and understanding of profit and revenue drivers

• Experience within sales or center of excellence role owning complete category or customer over multiple annual cycles

• Strong project management skills and organization

• Clear examples of being a trusted, simplistic storyteller who can engage effectively at an executive level

• Experience presenting & representing a broader team in milestone moments with leaders

• Experience building presentations with storytelling framework

• Strong analytical thinking skills and/or experience in performance reporting/analytics

• Motivated self-starter who can work under pressure and manage multiple priorities

• Strategic thinking and the ability to connect consumer insights to business goals.

Our Total Rewards philosophy is to provide a meaningful and flexible spectrum of programs that equitably support our diverse workforce and their families and complement Kraft Heinz’ strategy and values.
New Hire Base Salary Range:
$120,800.00 - $151,000.00Bonus: This position is eligible for a performance-based bonus as provided by the plan terms and governing documents.
The compensation offered will take into account internal equity and may vary depending on the candidate's geographic region, job-related knowledge, skills, and experience among other factors

Benefits:Coverage for employees (and their eligible dependents) through affordable access to healthcare, protection, and saving for the future, we offer plans tailored to meet you and your family’s needs. Coverage for benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.

Wellbeing: We offer events, resources, and learning opportunities that inspire a physical, social, emotional, and financial well-being lifestyle for our employees and their families.
You’ll be able to participate in a variety of benefits and wellbeing programs that may vary by role, country, region, union status, and other employment status factors, for example:
Physical - Medical, Prescription Drug, Dental, Vision, Screenings/Assessments
Social - Paid Time Off, Company Holidays, Leave of Absence, Flexible Work Arrangements, Recognition, Training
Emotional – Employee Assistance Program , Wellbeing Programs, Family Support Programs
Financial – 401k, Life, Accidental Death & Dismemberment, Disability
Location(s)
Employee's Home - National

Kraft Heinz is an Equal Opportunity Employer – Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes. In order to ensure reasonable accommodation for protected individuals, applicants that require accommodation in the job application process may assistance.

Originally posted on Himalayas