品牌营销专员
Brand Marketing Specialist
概述
National Debt Relief 正在寻找一位专注于社交、网红和内容营销的品牌营销专家。这是一个需要动手操作的创意与分析型职位，负责开发原创概念并制作我们的自然流量社交内容，支持我们的网红计划，并确保品牌在各渠道的一致性。
除了日常执行工作，品牌营销专家还参与创意构思，监测趋势，并帮助识别受欢迎的内容和创作者，将这些洞察转化为团队可使用的活动建议。
向高级品牌营销经理汇报，品牌营销专家在开发原创内容时运用创意判断，并评估替代方案以推荐对社交、网红和内容活动的改进措施。
职责
- 社交与内容支持
- 在各渠道创建并发布原创内容，包括文案、短视频和平台特定的适配内容。
- 负责社交渠道的日常排期和发布，根据表现数据做出时间安排和位置决策。
- 与高级品牌营销经理合作管理内容日历，根据需求变化调整优先级。
- 领导指定内容的创意构思，并从概念到最终交付准备相关素材。
- 负责内容和活动的品牌素材的组织和维护。
- 网红支持
- 协助建立和维护创作者关系，包括联络、跟踪和协调。
- 根据受众匹配度、创意质量、表现和品牌适合度来评估并推荐创作者。
- 监控内容上线情况，并支持品牌账号的互动。
- 趋势、数据与报告
- 负责定期报告流程，确保数据一致、准确并可供审查。
- 独立分析表现结果，比较潜在行动方案，并就活动信息、内容方法或创作者合作提出实质性改进建议。
- 将显著的成功、风险或表现变化向上级品牌营销经理汇报，并提出下一步建议。
- 监测趋势，识别表现最佳的内容和创作者，与团队分享原创内容想法和活动建议。
- 协作
- 与内部团队和外部合作伙伴合作，确保工作保持一致并按时完成。
- 提前提出优先级或容量问题。
资格
教育/经验
查看英文原文
Overview
National Debt Relief is seeking a Brand Marketing Specialist focused on social, influencer, and content marketing. This is a hands-on creative and analytical role that develops original concepts and produces our organic social content, supports our influencer program, and keeps the brand presence consistent across our channels.
Beyond day-to-day execution, the Brand Marketing Specialist contributes to creative ideation, monitors trends, and helps identify the content and creators that are resonating, turning those insights into campaign recommendations the team can use.
Reporting to the Sr. Brand Marketing Manager, the Brand Marketing Specialist exercises creative judgment in developing original content and evaluates alternatives to recommend improvements to social, influencer, and content campaigns.
Responsibilities
- Social & Content Support
- Create and publish original content across channels, including copy, short-form video, and platform-specific adaptations.
- Own day-to-day scheduling and publishing across social channels, making timing and placement decisions based on performance data.
- Manage the content calendar in partnership with the Sr. Brand Marketing Manager, adjusting priorities as needs shift.
- Lead creative ideation for assigned content and prepare assets from concept to final delivery.
- Own the organization and upkeep of brand assets for content and campaigns.
- Influencer Support
- Help build and maintain creator relationships, including outreach, tracking, and coordination.
- Evaluate and recommend creators based on audience alignment, creative quality, performance, and brand suitability.
- Monitor content as it goes live and support engagement from brand accounts.
- Trends, Metrics & Reporting
- Own the regular reporting cadence so metrics are consistent, accurate, and ready for review.
- Independently analyze performance results, compare potential courses of action, and recommend substantive changes to campaign messaging, content approaches, or creator partnerships.
- Escalate notable wins, risks, or performance shifts to the Sr. Brand Marketing Manager with a proposed next step.
- Monitor trends and identify top-performing content and creators, sharing original content ideas and campaign recommendations with the team.
- Collaboration
- Partner with internal teams and external partners to keep work aligned and on schedule.
- Raise priorities or capacity questions early.
Qualifications
Education/Experience:
- Bachelor's degree preferred.
- 2 years of experience in social media, influencer marketing, brand, or a related field (agency or in-house).
- Comfortable working across multiple areas and shifting priorities.
- Support integrated brand campaigns through content development, asset coordination, and collaboration with cross-functional teams as needed.
- Bachelor’s degree in a related field or equivalent experience.
- Familiarity with social media management tools.
Required Skills/Abilities:
- Strong written communication skills, including comfort writing in a brand voice.
- An eye for creative ideas and emerging trends, with a sense for content and creators that resonate.
- Ability to develop original concepts, copy, and short-form video through creative judgment and storytelling.
- Ability to independently evaluate marketing alternatives and explain recommendations and their anticipated business impact.
- Organized and detail-oriented, able to track many moving pieces without dropping things.
- A proactive communicator who raises questions early.
- Takes full accountability for projects from start to finish and follows through without reminders.
- Comfortable working with performance metrics and reporting.
National Debt Relief Role Qualifications:
- Computer competency and ability to work with a computer.
- Prioritize multiple tasks and projects simultaneously.
- Exceptional written and verbal communication skills.
- Punctuality expected, ready to report to work on a consistent basis.
- Attain and maintain high performance expectations on a monthly basis.
- Work in a fast-paced, high-volume setting.
- Use and navigate multiple computer systems with exceptional multi-tasking skills.
- Remain calm and professional during difficult discussions.
- Take constructive feedback.
- Available for full-time position.
Compensation Information
Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target for each position across the US. Within the range, individual pay is determined by work location, job-related skills, experience, and relevant education or training. This good faith pay range is provided in compliance with NYC law and the laws of other jurisdictions that may require a salary range in job postings. The salary for this position is $68,500.00 to $79,000.00.About National Debt Relief
National Debt Relief was founded in 2009 with the goal of helping an expanding number of consumers deal with overwhelming debt. We are one of the most-trusted and best-rated consumer debt relief providers in the United States. As a leading debt settlement organization, we have helped over 450,000 people settle over $10 billion of debt, while empowering them to lead a healthier financial lifestyle and feel free to live their best life. At National Debt Relief, we treat our clients like real people. Our purpose is to elevate, empower, and transform their lives.
Rated A+ by the Better Business Bureau, our goal is to help individuals and families get out of debt with the least possible cost through conducting financial consultations, educating the consumer and recommending the appropriate solution. We become our clients' number one advocate to help them reestablish financial stability as quickly as possible.
Want to learn more about who we are? Connect with us on social!
Benefits
National Debt Relief is a team-oriented environment full of rewards and growth opportunities for our employees. We are dedicated to our employee's success and growth within the company, through our employee mentorship and leadership programs.
Our extensive benefits package includes:
- Generous Medical, Dental, and Vision Benefits
- 401(k) with Company Match
- Paid Holidays, Volunteer Time Off, Sick Days, and Vacation
- 12 weeks Paid Parental Leave
- Pre-tax Transit Benefits
- No-Cost Life Insurance Benefits
- Voluntary Benefits Options
- ASPCA Pet Health Insurance Discount
- Wellness Incentive Program
National Debt Relief is a certified Great Place to Work®!
National Debt Relief is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status, or any other status protected by law.
For information about our Employee Privacy Policy, please see hereFor information about our Applicant Terms, please see here
Originally posted on Himalayas