社交、视频与内容策略主管(婚礼目的地)
Head of Social, Video & Content Strategy (Destination Weddings)
这是一个远程职位。
懂如何在社交媒体上打造品牌吗?你是否真正理解视频,热爱社交,并享受激励和带领团队?我们正在寻找一位塑造Paradise Weddings全球形象的人。不只是我们说什么,而是我们的品牌在每个平台上看起来、感觉起来以及如何连接用户。如果你喜欢将想法转化为动力,将内容转化为让人爱上品牌的资产,这个职位适合你。
这是一个高度自主的职位。你需要自我驱动,果断决策,能够独立工作。主动性、推动力和责任感比指令更重要。
社交与视频增长负责人负责我们整个社交生态系统:
- Instagram
- YouTube
- TikTok
- 以及每条帖子背后的想法、钩子、视觉和叙事。
你将负责我们的信息流看起来如何,品牌感觉如何,以及内容如何一致且有意识地呈现。
这个职位从创意到执行全程参与内容打造:
· 社交与视频策略
· 活动概念与叙事
· 脚本、钩子、文案和创意方向
· 制作计划与执行
· 后期反馈与质量控制
· 将长内容转化为高影响力的短内容
· 品牌语气、一致性与日常内容方向
这不是一个仅负责排期的职位。这是对内容创作方式和品牌对外呈现方式的全面掌控。
你将通过设定方向、标准和能量来领导一个小的创意团队。激励团队、设定目标、庆祝成功并在需要时培养团队是核心职责。
你将负责以下方面
社交与视频策略
- 跨平台的整体增长策略
- 可扩展的内容制作体系
- 内容创意、活动和脚本
- 确保内容真实、鼓舞人心且符合品牌调性
制作与后期制作
- 从创意到发布全程监督
- 与编辑和创作者协作
- 提供清晰、可操作的反馈
- 对叙事和质量设高标准
发布与品牌展示
- 内容日历和发布一致性
- 信息流整体统一、高端的视觉风格
- 强烈的视觉识别和品牌审美
- 确保Paradise Weddings在所有地方都显得现代且有目的性
团队领导
- 领导并激励创意团队
- 设定人们愿意追随的目标
- 指导和发展人才
- 建立热情和归属感
结构、KPI与汇报
- 定义并跟踪绩效指标
- 汇报成果展示什么
查看英文原文
This is a remote position.
Know how to build a brand on social? Do you genuinely get video, love social, and enjoy motivating and leading a team? We’re looking for someone to shape how Paradise Weddings shows up to the world. Not just what we say, but how our brand looks, feels, and connects across every platform. If you love turning ideas into momentum and content into a brand people fall in love with, this role is for you.
This is a high-ownership role. You’ll be self-driven, decisive, and comfortable without hand-holding. Initiative, momentum, and accountability matter more than instructions.
The Head of Social & Video Growth owns our entire social ecosystem: - Instagram
- YouTube
- TikTok
- and the ideas, hooks, visuals, and storytelling behind every post.
You are responsible for how our feeds look, how our brand feels, and how consistently and intentionally our content shows up.
This role shapes content from idea to execution:
- Social and video strategy
- Campaign concepts and storytelling
- Scripts, hooks, captions, and creative direction
- Production planning and execution
- Post-production feedback and quality control
- Turning long-form into high-impact short-form
- Brand voice, consistency, and daily content direction
This is not a scheduling role. It’s ownership of how our content is created and how our brand appears to the world.
You will lead a small creative team by setting direction, standards, and energy. Motivating, setting goals, celebrating wins, and growing the team when needed are core responsibilities.
What You’ll Own
Social & Video Strategy
- Overall growth strategy across platforms
- Scalable systems for content production
- Content ideas, campaigns, and scripts
- Ensuring content is authentic, inspiring, and on-brand
Production & Post-Production
- Oversight from idea through publishing
- Collaboration with editors and creators
- Clear, actionable feedback
- High standards for storytelling and quality
Publishing & Brand Presentation
- Content calendar and posting consistency
- Cohesive, premium look across feeds
- Strong visual identity and brand aesthetic
- Ensuring Paradise Weddings feels modern and intentional everywhere
Team Leadership
- Lead and motivate a creative team
- Set goals people rally behind
- Coach and develop talent
- Build excitement and ownership
Structure, KPIs & Reporting
- Define and track performance metrics
- Reporting that shows what’s working and why
- Data-informed creative decisions
This role fits someone who:
- Lives and breathes social media
- Has grown a brand or audience before
- Writes hooks and captions that stop the scroll
- Thinks in trends, formats, and social-native storytelling
- Has led video production across platforms
- Loves turning long-form into short-form
- Enjoys leading people
- Is organized, metrics-driven, and self-motivated
Wedding experience is a bonus, not required. Execution matters more than industry background.
This is a leadership role. You must be comfortable:
- Setting priorities independently
- Making decisions
- Building structure
- Holding yourself and others accountable
- Driving results
About Paradise Weddings:We’re a leading destination wedding company specializing in Mexico and the Caribbean. We combine deep resort knowledge with modern systems and thoughtful storytelling to create clarity and confidence for couples. This role owns the growth and presentation of the brand that introduces Paradise Weddings to the world.
Requirements
Originally posted on Himalayas