业务发展总监 - B2B/医疗受众
Business Development Director - B2B/Healthcare Audiences
关于 RevOptimal：
RevOptimal 正在构建广告领域以隐私为中心的身份解析未来。我们不依赖过时的标识符，如 cookies、IP 地址或设备 ID，而是通过确定性的人群信号来解析身份，帮助广告商更精准、更有信心地触达真实受众。我们的解决方案助力更智能的受众定位、跨设备归因和定制化的私有市场——帮助品牌和代理机构让数据发挥更大价值。
职位描述：
我们正在寻找一位高绩效的业务发展总监，通过向品牌、媒体代理和交易桌销售我们的专有受众解决方案和数据包，显著提升收入。
成功的候选人应是 B2B 或医疗健康数据领域的专家，并对代理机构和广告科技行业有深入理解。该职位需要一位专业、有纪律、充满紧迫感，并且有与代理机构和客户领导合作推动数字化转型的热情的专业人士。
这是一个个人贡献者职位，直接向销售副总裁汇报。
你将负责：
- 建立并管理收入管道。在目标垂直领域和代理机构中寻找新业务，执行外向营销活动，开发长期合作关系，并保持 3–4 倍的管道覆盖。
- 实践咨询式销售。了解每个客户的目标，并制定定制化的受众策略以实现这些目标。与内部团队合作设计 PMP 交易和直接 IO 活动。
- 包装受众：理解我们的第一方信号和数据合作伙伴关系，并将其转化为可销售的机会；向产品/运营团队进行简报，创建 PMP 交易、白名单和直接 IO 交易用于社交激活——重点关注 B2B 或医疗健康领域的数据分层 PMP 产品。
- 预测与定价：负责交易策略、费率表和数量承诺；在 HubSpot 中保持准确的管道，推动机会进展，并确保 SLA 得到满足。
- 关系管理：在代理机构（策划、投资、程序化）中培养高级关系，与平台销售领导以及品牌营销人员直接建立联系。将 RevOptimal 定位为长期增长伙伴，而不仅仅是一个数据供应商。
- 客户声音：将市场反馈传递给产品和数据团队，以改进受众产品策略和内部报告。
你具备：
- 在出版商、数据提供商或广告科技公司中，7 年以上数字广告、受众或程序化销售经验
查看英文原文
About RevOptimal:
RevOptimal is building the future of privacy-conscious identity resolution for advertising. Instead of relying on outdated identifiers like cookies, IP addresses, or device IDs, we resolve identity using deterministic, people-based signals to help advertisers reach real audiences with greater precision and confidence. Our solutions power smarter audience targeting, cross-device attribution, and curated private marketplaces—helping brands and agencies make their data work harder.
The Role:
We are seeking a high-performing Business Development Director to significantly grow revenue by selling our proprietary audience solutions and data packages to brands, media agencies, and trading desks.
The successful candidate will be a specialist in B2B or Healthcare data and possess a deep understanding of the agency and ad tech landscape. This role requires a professional who is disciplined, brings urgency, and has a proven passion for partnering with agency and client leaders to drive digital transformation.
This is an individual contributor role, reporting directly to the SVP of Sales.
What you'll do:
- Build and manage a revenue pipeline. Hunt new business within target verticals and agencies, run outbound campaigns, develop warm introductions into long‑term partnerships and maintain 3–4× pipeline coverage.
- Practice consultative selling. Understand each client’s goals and develop tailored audience strategies that unlock those objectives. Collaborate with internal teams to design PMP deals and direct IO campaigns.
- Package audiences: Understand our 1P signals and data partnerships and translate into sellable opportunities; brief Product/Operations, create PMP deals, whitelists, and direct IO deals for social activations—with a strong focus on B2B or Healthcare focused, data-layered PMP offerings.
- Forecasting & pricing: Own deal strategy, rate cards, and volume commitments; maintain accurate pipeline in HubSpot,drive opportunity progression, and ensure SLAs are met.
- Relationship management: Cultivate senior relationships at agencies (planning, investment, programmatic), sales leadership at platforms and directly with brand marketers. Position RevOptimal as a long-term growth partner, not just a data vendor.
- Voice of customer: Channel market feedback to product and data teams to improve audience product strategy and internal reporting.
You Have:
- 7+ years in digital ad, audience or programmatic sales at a publisher, data provider, DSP, SSP or other media platform.
- A track record of exceeding quota selling audience/data solutions, PMPs or direct IO deals to agencies/brands, including experience with B2B and/or Healthcare-focused opportunities.
- Existing relationships across holding-company agencies or independents and/or trading desks; comfortable presenting to senior buyers and stakeholders.
- Fluency in the programmatic landscape and all its acronyms - from DMP to PMP
- Strong commercial acumen: pricing strategy, negotiation, and multi-threading complex deals.
- CRM discipline (Salesforce or HubSpot), plus working knowledge of Excel/Sheets; comfort with BI tools like Omni/Looker/Tableau a plus.
- Excellent communication—clear, concise proposals and persuasive storytelling.
- Strategic, disciplined, and proactive — someone who thrives in high-accountability, performance-first cultures
- IAB Digital Media Sales Certification, The Trade Desk Edge Academy, Google DV360 certifications.
- Familiarity with privacy frameworks (GDPR, CCPA/CPRA), consent signals, and identity/clean-room solutions.
Compensation & Benefits:
- OTE: base + uncapped variable, with accelerators for over-performance
- Benefits: Medical, dental, vision; generous PTO
Equal Opportunity:
RevOptimal is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
Originally posted on Himalayas