Senior Regional Sales Specialist, Mandarin Speaking Region
关于我们 2018年成立，Bybit 是全球领先的加密货币交易所和数字金融平台之一，服务于200多个国家和地区的8000多万用户。由世界级技术和用户优先思维驱动，Bybt 提供了跨贸易，支付，财富管理，保管，机构服务以及 Web3 连接用户到数字金融未来的生态系统。我们的核心价值观定义着我们如何构建。我们倾听，照顾并改进创建产品和体验，使用户放在首位。支持着雄心勃勃的建设者，解决问题和创新者的全球团队，我们培养了一个高性能且快速发展的环境，让人才能够在全球范围内产生真正的影响。通过24小时多语言客户服务和强烈承诺对创新，我们正在通过技术，合作和大胆执行塑造金融未来。今天，Bybit 被公认为是数字资产行业中最可信和透明的平台之一，继续扩大其全球存在，同时为下一代金融服务构建基础设施。角色概述 区域销售领导拥有普通话市场的附属增长战略和执行，报告到我们的全球 BD 团队。你将在地面上采购并与加密社区，KOLs,HNW 个人和专业交易者建立关系以推动用户收购和深化 Bybit 在世界上最活跃的零售加密市场之一的存在责任 · 关联网络建设：积极识别，招募和开发与 HNW 客户，专业交易员和活跃加密参与者的社区的附属公司。· KOL & Influencer Partnerships: 源和管理与加密 KOL,影响者和媒体进行谈判活动，共同品牌内容以及推介程序，推动 Bybit 的注册和交易量 · HNW 客户管理：建立和维护与高净值个人和贸易团体的直接关系；作为他们的首要 Bybit 联系人，确保他们获得相关产品 （OTC 桌子，VIP 计划，机构级功能）·用户收购策略：制定创意，本地相关的方法来获取用户 超越标准游戏书籍以找到独特的加密信息环境中的运作 ·市场智能：保持加密监管水平
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About Us
Established in 2018, Bybit is one of the world’s leading cryptocurrency exchanges and digital financial platforms, serving over 80 million users across more than 200 countries and regions. Powered by world-class technology and a user-first mindset, Bybit delivers a seamless ecosystem across trading, payments, wealth management, custody, institutional services, and Web3 — connecting users to the future of digital finance.
Our core values define how we build. We listen, care and improve to create products and experiences that put users first. Backed by a global team of ambitious builders, problem-solvers, and innovators, we foster a high-performance and fast-moving environment where talent is empowered to drive real impact at the global scale. Supported by 24/7 multilingual customer service and a strong commitment to innovation, we are shaping the future of finance through technology, collaboration, and bold execution.
Today, Bybit is recognized as one of the most trusted and transparent platforms in the digital asset industry, continuing to expand its global presence while building the infrastructure for the next generation of financial services.
Role Overview
The Regional Sales Lead owns the affiliate growth strategy and execution for the Mandarin-speaking market, reporting into our global BD team. You'll be on the ground — sourcing and building relationships with crypto communities, KOLs, HNW individuals, and professional traders to drive user acquisition and deepen Bybit's presence in one of the world's most active retail crypto markets
Responsibilities
- Affiliate Network Building: Proactively identify, recruit, and develop affiliates with communities of HNW clients, professional traders, and active crypto participants.
- KOL & Influencer Partnerships: Source and manage relationships with crypto KOLs, influencers, and media channels — negotiate campaigns, co-branded content, and referral programs that drive registrations and trading volume on Bybit
- HNW Client Management: Build and maintain direct relationships with high-net-worth individuals and trading groups; serve as their primary Bybit contact, ensuring they have access to relevant products (OTC desk, VIP programs, institutional-grade features)
- User Acquisition Strategy: Devise creative, locally-relevant approaches to acquire users — going beyond standard playbooks to find what works in unique crypto landscape
- Market Intelligence: Stay on top of crypto regulation, competitor activity (local and global exchanges), and community sentiment — feed insights back to regional and global leadership
- Performance Optimization: Own and report on affiliate acquisition of OKRs — registration, deposit conversion, trading volume, retention — and iterate based on data to improve ROI
- Cross-functional Collaboration: Work closely with Bybit's product, compliance, marketing, and VIP teams to localize offerings and ensure the Mandarin-speaking user experience is best-in-class
Requirements
- 3+ years of solid experience in cryptocurrency, FX, fintech, or financial services — with a demonstrable track record of building affiliate networks or BD pipelines from scratch
- Business development or affiliate management experience — you understand the mechanics of referral economics, commission structures, and partner lifecycle management
- Strong project management skills — comfortable juggling multiple partner relationships, campaigns, and deadlines simultaneously
- Data-driven mindset — you understand acquisition OKRs (CPA, LTV, deposit conversion, volume per referred user) and use segmentation and analytics to optimize performance
- Fluent in Mandarin — this is non-negotiable; you'll operate between global HQ and local partners daily
- Self-starter mentality — you don't wait for instructions; you find the opportunity and bring the plan
Nice to Have
- Previous experience at a crypto exchange — you know how exchange BD works
- Experience working across time zones and cross-cultural teams in a global organization
- Genuine passion for blockchain technology, DeFi, and the evolving crypto payments space
- Existing relationships with Mandarin-speaking financial media, fintech associations, or institutional broker networks
Why Join Us
At Bybit, we are committed to fostering a supportive and enriching work environment.
Our benefits include:
- Study Growth Fund: We support your professional development and continuous learning.
- Internal Events: Participate in regular team-building activities, workshops, and events designed to promote collaboration and innovation.
- Global Collaboration: Be part of a diverse, international team, working alongside colleagues from around the world.
- Career Advancement: Access opportunities for growth and advancement within a rapidly expanding global company.
- Internal Mobility: Grow with us- Your long-term development is important to us. We offer internal job opportunities to help build your career path.