高级数字营销主管
Senior Digital Marketing Executive
LOCALiQ,隶属于Newsquest Media Group的获奖数字机构,正在寻找一位才华横溢且有动力的高级营销主管加入我们的以远程为主的工作团队。LOCALiQ在2026年英国数字卓越奖中被评为年度杰出SEO机构,进一步巩固了其作为英国领先数字营销机构之一的声誉。我们的使命是通过定制化的数字营销解决方案赋能本地企业,增强他们的在线影响力,与受众建立联系,并推动有意义的增长。这个职位适合一位热衷于打造在自然搜索、AI驱动结果和多渠道活动上表现优异内容的数字营销人员。你将在提升LOCALiQ在Google和AI搜索中的可见性方面发挥关键作用,通过战略性内容和活动执行来支持潜在客户获取和品牌认知。
如果你对SEO、内容营销充满热情,并希望在一个快节奏、协作的环境中产生可衡量的影响,我们期待你的加入。
请注意,该职位支持远程办公,但你必须位于英国。
主要职责
- 在博客、指南、社交媒体、电子邮件活动和落地页上创建高质量内容。
- 优化内容以提高SEO和AI搜索的可见性。
- 进行关键词研究、竞争对手分析和内容审计,以制定SEO策略。
- 应用E-E-A-T原则、关键词策略和结构化内容格式以提升自然流量表现。
- 使用SEMrush和其他分析工具监控并优化SEO表现。
- 在WordPress中管理并更新网站内容,确保品牌一致性及SEO最佳实践。
- 通过HubSpot构建、执行和优化电子邮件活动、培育流程和新闻通讯。
- 规划、安排和管理B2B渠道的有机社交媒体内容。
- 支持LinkedIn、Facebook、YouTube及其他平台上的付费数字活动,以促进潜在客户获取。
- 分析活动表现,追踪投资回报率,管理内部营销咨询,并与销售团队合作跟进潜在客户。
技能、知识与专长
- 具有数字营销经验,最好是在B2B环境中的经验。
- 强大的文案写作和内容创作能力,专注于SEO和AI搜索优化。
- 熟悉页面内SEO、页面外SEO以及E-E-A-T最佳实践。
- 有使用SEMrush、HubSpot、WordPress和营销分析平台的经验。
- 精通关键词
查看英文原文
LOCALiQ, an award-winning digital agency within the Newsquest Media Group, is looking for a talented and driven Senior Marketing Executive to join our remote-first team. LOCALiQ has been named Standout SEO Agency of the Year at the 2026 UK Digital Excellence Awards, further cementing its reputation as one of the UK’s leading digital marketing agencies. Our mission is to empower local businesses with tailored digital marketing solutions that strengthen their online presence, connect them with their audiences, and drive meaningful growth. This role is ideal for a digital marketer who thrives on crafting content that performs across organic search, AI-driven results, and multi-channel campaigns. You’ll play a pivotal role in enhancing LOCALiQ’s visibility across Google and AI search, supporting lead generation and brand awareness through strategic content and campaign execution.
If you’re passionate about SEO, content marketing, and making a measurable impact in a fast-paced, collaborative environment, we’d love to hear from you.
Please note this role is open to remote working, but you must be based in the UK.
Key Responsibilities
- Create high-quality content across blogs, guides, social media, email campaigns, and landing pages.
- Optimise content for SEO and visibility in AI search.
- Conduct keyword research, competitor analysis, and content audits to inform SEO strategy.
- Apply E-E-A-T principles, keyword strategy, and structured content formats to improve organic performance.
- Monitor and optimise SEO performance using SEMrush and other analytics tools.
- Manage and update website content in WordPress, ensuring brand consistency and SEO best practices.
- Build, execute, and optimise email campaigns, nurture journeys, and newsletters through HubSpot.
- Plan, schedule, and manage organic social media content across B2B channels.
- Support paid digital campaigns across LinkedIn, Facebook, YouTube, and other platforms to drive lead generation.
- Analyse campaign performance, track ROI, manage inbound marketing enquiries, and collaborate with sales on lead follow-up.
Skills, Knowledge & Expertise
- Proven digital marketing experience, ideally within a B2B environment.
- Strong copywriting and content creation skills with a focus on SEO and AI search optimisation.
- Solid knowledge of on-page SEO, off-page SEO and E-E-A-T best practices.
- Experience with SEMrush, HubSpot, WordPress, and marketing analytics platforms.
- Skilled in keyword research, competitor analysis, and organic growth strategies.
- Ability to create structured, search-friendly content for both traditional and AI-driven search engines.
- Experience in email marketing, social media management, and campaign execution.
- Strong analytical skills with the ability to interpret performance data and optimise results.
- Familiarity with graphic design and video editing tools (Adobe Creative Suite preferred).
- Excellent organisation, attention to detail, stakeholder management, and communication skills.
Job Benefits
- Competitive salary
- 25 days holiday + bank holidays + your birthday off
- Holiday buy scheme for extra flexibility
- Structured career progression & ongoing training
- Pension plan
- Employee Helpline counselling and advice
- Perks & discounts including:
- Gym membership
- Cycle to Work scheme
- Eye care
- Retail discounts
- Team building days & annual volunteer charity day
Newsquest Media Group is an equal opportunities employer and welcomes applications from all community sections regardless of age, disability, gender reassignment, marriage/civil partnership status, pregnancy and maternity, race, religion or belief, sex, or sexual orientation. Our recruitment process will consist of various stages and activities. As part of our commitment to fairness to all applicants, we will take into account any adjustments that could help you.
Originally posted on Himalayas