付费社交策略师
Paid Social Strategist
一个中级职位,位于829的付费媒体部门。运用你对按点击付费广告的全面理解,以及推动成功活动和客户关系所需的技术和软技能。你将管理一组客户,执行活动,并与其他跨营销领域的同事协作,以实现共同的成功。你将管理一组客户,执行活动,并与其他跨营销领域的同事协作,以实现共同的成功。
**你将负责**
- 为一组中型到企业规模的公司制定策略、开发并同时维护多个数字广告活动。
- 监控活动效果,以确保与客户目标、转化率和事件相关。
- 定期向客户汇报其数字项目的进展。
- 从项目启动文档到定期报告,准备客户交付物。
- 建议客户如何通过数字广告最好地实现其业务目标。
- 作为其他部门的技术资源支持。
**你将带来的条件**
**必须条件:**
- 至少3-5年管理付费广告项目的经验。
- 对各种付费社交广告工具集有深入了解,如Meta和LinkedIn。
- 熟练使用Google Sheets、Google Slides和Google Docs。
- 深入了解分析工具,如Google Analytics、Hubspot Analytics或类似工具。
- 能够有效利用AI驱动的工具和自动化,作为日常工作的组成部分,加速研究、洞察和优化,并简化跨平台的报告。
- 熟悉WordPress或类似的CMS。
- 了解落地页的最佳实践和优化技术。
- 使用项目管理工具的经验,如ClickUp、Asana或[Monday.com](http://Monday.com)。
- 使用Google Tag Manager或其他方式进行像素标记和转化跟踪的经验。
- 使用报告工具的经验,如Google Data Studio、NinjaCat、TapClicks或类似工具。
- 出色的书面和口头沟通及演示能力。
- 优秀的时间管理和组织能力。
- 能够独立工作,也能在团队环境中工作。
- 同时处理多个项目和付费广告活动的经验。
**加分项:**
- Meta Ads、Google Ads或其他类似认证。
- 熟悉Twi
查看英文原文
The Paid Social Strategist is a mid-level role within 829’s Paid Media department. Apply your comprehensive understanding of pay-per-click advertising, and all of the technical and soft skills that go into driving a successful campaign and client relationship. You’ll manage a portfolio of clients, executing campaigns and coordinating with colleagues across marketing disciplines to drive collective success. You’ll manage a portfolio of clients, executing campaigns and coordinating with colleagues across marketing disciplines to drive collective success.
**What You'll Do**
- Strategize, develop, and simultaneously maintain multiple digital advertising campaigns for a portfolio of medium-to-enterprise sized businesses.
- Monitor the effectiveness of campaigns as they relate to client goals, conversions, and events.
- Update clients regularly as to the status of their digital initiatives.
- Prepare client deliverables from project kickoff documents to rolling reporting.
- Advise clients on how to best accomplish their business goals through digital advertising.
- Serve as a technical resource to other departments.
**What You'll Bring**
**Must Haves:**
- A minimum of 3-5 years managing paid advertising programs.
- Thorough understanding of various paid social advertising tool sets such as Meta and LinkedIn.
- Proficiency in Google Sheets, Google Slides, and Google Docs.
- Deep understanding of analytics tools such as Google Analytics, Hubspot Analytics, or similar.
- Ability to effectively leverage AI-powered tools and automation as part of daily workflow to accelerate research, insights, and optimization, as well as streamline reporting across platforms
- Familiarity with WordPress or a similar CMS.
- Understanding of landing page best practices and optimization techniques.
- Experience with project management tools such as ClickUp, Asana, or [Monday.com](http://Monday.com).
- Experience with pixeling and conversion tracking via Google Tag Manager or other means.
- Experience with reporting tools such as Google Data Studio, NinjaCat, TapClicks, or similar.
- Excellent written and verbal communication and presentation skills.
- Exceptional time management and organization skills.
- Ability to work both independently and in a team-oriented environment.
- Experience juggling multiple projects and paid advertising campaigns simultaneously.
**Nice to Haves:**
- Certifications in Meta Ads, Google Ads, or similar.
- Familiarity with Twitter Ads, Pinterest Ads, Reddit Ads, and/or TikTok Ads.
- Experience with Google Ads and/or Microsoft Ads.
**Benefits and Perks We Provide**
- **Remote Workplace.** You have the option to work at our office in Boston or remotely in one of these states: AZ, CA, CO, CT, FL, ID, IL, KY, ME, MD, MA, MI, MO, NV, NH, NJ, NY, NC, SC, OH, OK, PA, RI, TN, TX, UT, VT, VA.
- **Paid Time Off.** Receive generous paid vacation benefits that increase each year you’re with us, 14 Company Holidays, and Summer Fridays from Memorial Day through Labor Day.
- **401K + Match.** 401K plan with 4% Safe Harbor employer match after one year of employment and financial literacy services provided through our retirement provider.
- **Life Insurance Benefit.** No-cost coverage to ensure peace of mind for your family.
- **Short Term Disability Benefit.** We've got you covered if you need to be OOO with an illness or injury that keeps you out of work.
- **Healthcare.** Choose from several competitive healthcare plans for you and your family with 80% employer coverage for all medical and dental premiums, 100% employer coverage for vision, and the option to participate in the FSA program.
- **Commuter Benefits.** Allocate pre-tax funds towards your commute to save up to 40% per year in transportation expenses.
- **Continuing Education.** Access to monthly team-led webinars, exclusive 829-cohort based learning, digital course platforms, and funding opportunities to attend national conferences and events.
**What We Believe**
At 829 Studios, we boldly embrace diversity, inclusivity, and equal opportunity. Our goal: a team rich in backgrounds, perspectives, and talents. Why? Because inclusivity powers our brilliance and client success. We are an Equal Opportunity Employer that is committed to equal employment opportunities regardless of race, religion, creed, color, sex, pregnancy, sexual orientation, gender, gender identity, national origin, disability, mental illness, age, ancestry, genetic information, military service, or any other status protected under applicable federal, state, or local laws.
**Who We Are**
829 Studios is a Boston-based integrated digital marketing agency with a mission to propel organizations to unlock their full potential and accomplish their most ambitious goals. We harness the power of logic with magic – a balance of data-driven strategy and brand-focused creative. We partner with diverse organizations across various industries and our client list encompasses venture-backed start-ups, publicly traded companies, non-profits, and more. By committing not only to our growth as a company, but the development of our employees and teams’, we have created a collaborative environment that fosters ingenuity and promotes diversity, equity, inclusion, and belonging values within our community. 829 has been recognized as one of the nation’s top agencies by the Inc. 5000 Fastest-Growing Privately Held Companies, Adweek 100 Fastest-Growing Digital Agencies, Boston Business Journal's Fast 50 (Massachusetts' 50 Fastest-Growing Private Companies), HubSpot's Top Digital Agencies list, and a we are and employee-certified Great Place to Work.
**Salary Range:** $70,000-$80,000
We determine compensation based on experience, demonstrated skills, and current market conditions at the time of hire to ensure fairness and consistency across roles. Actual compensation will depend on experience and may be adjusted based on skills, qualifications, and alignment with the scope and impact of the role.