Senior Growth Manager, Web Experience & CRO
关于节奏能源节律是一个可再生能源和技术公司,其使命是让能源变得更简单,更智能,更容易获得。我们正在重新思考人们如何与电力互动,通过将深层次的能源市场专业知识与技术,设计和数据结合起来来创造透明,以客户为中心的能源解决方案。但我们不仅建立了更好的电力体验。从创新能源产品到虚拟发电厂和分布式能源资源等新兴技术,我们正在探索新的方法,使客户对他们的能源有更多控制,同时帮助塑造一个更清洁,更灵活的能源未来。我们是一个不断增长的,以使命为导向的团队,能够快速移动,挑战传统思维,并重视拥有者。在 Rhythm,你将有机会解决有意义的问题,跨学科合作,帮助构建定义下一代能源的产品,系统和体验。What You'll Do Website Growth & Conversion Optimization · 拥有一张网站优化路线图,专注于转换,报名和客户收购效率。·改善登陆页面,导航,计划发现,定价介绍和报名体验。· 分析客户行为和道性能,以确定摩擦,放弃和增长机会。· 使用 CMS 和现代网络工具进行网站更新,登陆页面开发和优化实践方法。试验&分析 · 构建并执行一个结构化的 CRO 程序,包括假设开发,A/B 测试,测量和反复。·设计和评估信息传递,CTA,表格,登陆网页和注册流程中的实验。·使用 GA4,Google Tag Manager,BigQuery 以及行为分析来了解绩效和机会的识别。· 合作伙伴与分析和工程,以改善事件跟踪,归因和实验测量。技术优化 & 有机增长 · 确定并优先考虑网站速度,移动可用性,核心 Web Vitales 和技术网站性能的改进。· 与 SEO 团队和机构合作,以提高网站架构,技术 SEO 以及传统和人工智能驱动搜索中的可见性。· 与付费媒体团队合作,优化竞选登陆页面并提高收购经济学。·利用 AI 和自动化加速分析,原型制造,测试和执行。跨功能 E
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About Rhythm Energy
Rhythm is a renewable energy and technology company on a mission to make energy simpler, smarter, and more accessible. We're rethinking how people interact with electricity by combining deep energy market expertise with technology, design, and data to create transparent, customer-centric energy solutions.
But we're building more than a better electricity experience. From innovative energy products to emerging technologies like virtual power plants and distributed energy resources, we're exploring new ways to give customers greater control over their energy while helping shape a cleaner, more flexible energy future.
We're a growing, mission-driven team that moves quickly, challenges conventional thinking, and values people who take ownership. At Rhythm, you'll have the opportunity to solve meaningful problems, collaborate across disciplines, and help build the products, systems, and experiences that define the next generation of energy.
What You'll Do
Website Growth & Conversion Optimization
- Own the website optimization roadmap, focusing on conversion, enrollments, and customer acquisition efficiency.
- Improve landing pages, navigation, plan discovery, pricing presentation, and enrollment experiences.
- Analyze customer behavior and funnel performance to identify friction, abandonment, and growth opportunities.
- Take a hands-on approach to website updates, landing-page development, and optimization using CMS and modern web tools.
Experimentation & Analytics
- Build and execute a structured CRO program, including hypothesis development, A/B testing, measurement, and iteration.
- Design and evaluate experiments across messaging, CTAs, forms, landing pages, and enrollment flows.
- Use GA4, Google Tag Manager, BigQuery, and behavioral analytics to understand performance and identify opportunities.
- Partner with Analytics and Engineering to improve event tracking, attribution, and experimentation measurement.
Technical Optimization & Organic Growth
- Identify and prioritize improvements to site speed, mobile usability, Core Web Vitals, and technical website performance.
- Partner with SEO teams and agencies to improve site architecture, technical SEO, and visibility across traditional and AI-powered search.
- Collaborate with Paid Media teams to optimize campaign landing pages and improve acquisition economics.
- Leverage AI and automation to accelerate analysis, prototyping, testing, and execution.
Cross-Functional Execution
- Partner with Growth, Design, Engineering, Analytics, and external agencies to turn opportunities into shipped improvements.
- Prioritize initiatives based on expected business impact, effort, and available resources.
- Establish clear performance metrics and communicate experiment results, recommendations, and business impact to Marketing leadership.
What You'll Bring
- 7+ years of experience in web growth, CRO, digital experience, growth product management, or a related discipline.
- Proven experience owning website optimization initiatives that improved conversion, acquisition, or revenue.
- Strong hands-on experience designing, running, and interpreting A/B tests, including experimentation methodology and statistical principles.
- Proficiency with GA4, Google Tag Manager, and web analytics, plus experience with SQL, BigQuery, or similar tools.
- Experience with CMS platforms such as Contentful, Webflow, or WordPress, including the ability to implement website improvements independently.
- Working knowledge of HTML, CSS, JavaScript, and technical SEO.
- Experience with experimentation and behavioral analytics tools such as Kameleoon, Optimizely, VWO, Amplitude, or Hotjar.
- Strong analytical skills, commercial judgment, and the ability to prioritize initiatives based on measurable business impact.
- Familiarity with SEO, AI-powered search, and modern AI tools for analysis and execution.
- A proactive, hands-on approach with strong cross-functional collaboration and communication skills.
Nice to Have
- Experience in consumer subscriptions, fintech, insurance, telecom, energy, marketplaces, or similar industries.
- Experience optimizing multi-step purchase, quote, qualification, or enrollment funnels.
- Experience working in lean teams where you've personally implemented improvements rather than relying exclusively on Engineering or agencies.
What Success Looks Like
- Website conversion and enrollment rates improve through continuous optimization and experimentation.
- A structured CRO program consistently produces actionable insights and measurable business outcomes.
- Tracking, attribution, and website analytics become more reliable and actionable.
- Landing pages and customer journeys become faster, simpler, and more effective at converting visitors.
- SEO, Paid Media, Design, and Engineering are aligned around a clear website growth roadmap.
- You independently identify, prioritize, and ship improvements that contribute directly to customer acquisition.
Why You'll Love Working Here
- Meaningful ownership. Own a critical growth channel with direct impact on customer acquisition and business performance.
- Experimentation at the core. Build and scale a CRO program where insights turn into real improvements.
- Hands-on impact. Go beyond strategy and directly influence what gets built, tested, and launched.
- Cross-functional collaboration. Work closely with Growth, Product, Design, Engineering, Analytics, and Marketing.
- Our culture. We're friendly, transparent, collaborative, and love to innovate together.
- Professional development. Grow your skills and impact as Rhythm expands into new products and customer experiences.
- Competitive compensation and benefits. We offer competitive compensation, performance-based rewards, paid vacation, and comprehensive benefits.
Hiring Process
We aim to keep our interview process thoughtful, transparent, and respectful of your time.
- People Screening (30 minutes) – Meet with a Talent Acquisition Partner to learn more about Rhythm, the role, and your background.
- Hiring Manager Interview (45 minutes) – Meet with our Chief Marketing Officer to discuss your experience, approach to website growth, and experimentation strategy.
- Stakeholder Interviews (2 separate conversations) – Meet with two cross-functional partners to explore your technical capabilities, collaboration style, and approach to driving results.
- Case Study Presentation (60 minutes) – Present your approach to a role-relevant website growth and CRO challenge, including analysis, prioritization, and recommendations.
- Reference Check – Connect us with professional references to learn more about your experience and working style.
- Offer – If it's a mutual fit, we'll move forward with an offer and discuss next steps.
Originally posted on Himalayas