高级经理,全球媒体解决方案 - 测量策略
Senior Manager, Global Media Solutions - Measurement Strategy
让我们携手无往不利!
Circana 是一家领先的科技、人工智能和数据解决方案提供商,为消费品公司、制造商和零售商提供服务。我们的预测分析和 Liquid Data® 平台帮助客户衡量市场份额,发现消费者行为,并推动增长——依托六十年的专业经验以及广泛而高质量的数据集。
在 Circana,我们因对持续学习和成长的热情而充满动力,我们自由地寻求和分享反馈,并在一个灵活且兼顾工作与个人生活的环境中庆祝每一次胜利。我们是一家致力于促进包容性和归属感的全球公司。我们重视并庆祝每个人带来的独特经历、文化和观点。通过拥抱多样化的背景、技能、专业知识等,我们为员工、客户和社区创造了一个更强大、更具创新力的环境。在这里,你可以始终如一地展现真实的自我。加入我们包容、专注的团队,一起成为挑战者,承担结果,保持好奇心。Circana 荣幸获得 Great Place To Work® 的 Certified™ 认证。这项备受推崇的奖项完全基于现职员工对在 Circana 工作体验的评价。
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我们的关键销售技能
我们商业成功的核心是一支结合战略洞察力、以客户为中心和卓越执行力的专业团队。这些技能代表了为客户创造价值和推动业务可持续增长所需的核心能力。
- 有效呈现解决方案:提供定制化、有说服力的解决方案,符合客户需求并推动行动。
- 了解购买影响因素:识别关键决策者并理解他们的动机和影响力。
- 管理买家的漠不关心:识别并探索客户的犹豫,挖掘新的需求或机会。
- 理解客户需求:作为公认的专家,用客户业务语言和业务背景来阐述客户需求。
- 具备韧性:在挫折中保持冷静和积极;在困难时期帮助他人保持生产力。
- 管理不确定性:在不确定的情况下保持专注和冷静;引导他人应对变化。
你将做什么?
我们的团队由媒体和分析专业人士组成,他们致力于为客户提供卓越的服务和可衡量的价值。
查看英文原文
Let’s be unstoppable together!
Circana is a leading provider of technology, AI, and data solutions for consumer packaged goods companies, manufacturers, and retailers. Our predictive analytics and Liquid Data® platform help clients measure market share, uncover consumer behavior, and drive growth—powered by six decades of expertise and an expansive, high-quality data set.
At Circana, we are fueled by our passion for continuous learning and growth, we seek and share feedback freely, and we celebrate victories both big and small in an environment that is flexible and accommodating to our work and personal lives. We’re a global company dedicated to fostering inclusivity and belonging. We value and celebrate the unique experiences, cultures, and viewpoints that each individual brings. By embracing a wide range of backgrounds, skills, expertise, and beyond, we create a stronger, more innovative environment for our employees, clients, and communities. With us, you can always bring your full self to work. Join our inclusive, committed team to be a challenger, own outcomes, and stay curious together. Circana is proud to be Certified™ by Great Place To Work®. This prestigious award is based entirely on what current employees say about their experience working at Circana.
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Our Critical Sales Skills
At the heart of our commercial success is a team of professionals who combine strategic insight, customer-centricity, and executional excellence. These skills represent the core capabilities required to drive value for our clients and sustainable growth for our business.
- Effectively Presents Solutions: Delivers tailored, compelling solutions that align with customer needs and drive action.
- Knows the Buying Influences: Identifies key decision-makers and understands their motivations and influence.
- Manages Buyer Indifference: Recognizes and explores customer hesitation to uncover new needs or opportunities.
- Understands Customer Needs: Operates as a recognized expert to articulate customer needs in the customer's business language and business context.
- Being Resilient: Bounces back from setbacks with composure and positivity; helps others stay productive during tough times.
- Manages Ambiguity: Stays focused and calm in uncertain situations; guides others through change.
What will you be doing?
Our team is composed of media and analytics professionals who are dedicated to delivering exceptional service and measurable value to our clients. You will find success on this team by leveraging your analytical problem-solving, communication, and relationship-building skills to deliver actionable insights, drive client adoption of Circana's solutions, and support long-term client success.
You are passionate about all things measurement. As a Global Media Solutions Manager, you will assist with crafting and leading key strategic initiatives and plans to unlock measurement growth. You will work with Executive Leadership to identify opportunities that will deliver maximum measurement value to clients by serving as a liaison to the core business units across GM and CPG globally, driving measurement product innovation and developing new partnerships where applicable. You will work closely with measurement and media experts, client teams, strategy teams, and Executive Leadership to deliver a diverse measurement growth strategy with go to market plans to drive scaled growth. You will work with product, delivery and media to drive new innovative projects. You will execute complex measurement pilots with our clients to gain understanding of feasibility. You will track strategic initiatives for multiple measurement projects.
Job Responsibilities
- Understand opportunities and challenges advertisers are facing to properly value return on investment and turn into activation strategies.
- Drive execution of projects targeted towards scaled measurement growth.
- Develop pilots and feasibility assessments to make sure new solutions are adopted and refined to match market needs.
- Drive strategic direction for the changing landscape of enterprise measurement.
- Assess competitive landscape to develop longer term strategy of our existing measurement portfolio.
- Influence product roadmap and effectively communicate market needs.
- Partner with external teams across the industry to unlock new partnership opportunities and advancements.
- Develop business cases to drive new partnerships & product builds.
Requirements
- Required Bachelor’s degree in Business, Marketing, Accounting, Business Strategy, Economics, Statistics or a related quantitative or marketing field.
- Detail-oriented, organized, and proactive in task-management skills.
- Excellent written and verbal communications skills, with ability to tailor messages to a variety of internal and external stakeholders.
- Ability to thrive in a constantly evolving, agile environment.
- Advanced proficiency in Microsoft Excel and Microsoft PowerPoint.
- Preferred 3-5 year’s experience in the Media ecosystem (including CPG, Retail, Agencies, Research and/or Sales); experience with insights and analytics in an account management role.
- Hands-on competitive analysis experience using quantitative and qualitative research & analyzing industry trends across the media measurement landscape.
- Experience developing, synthesizing & implementing strategic plans to achieve revenue growth goals.
- Experience with Financial analysis & modeling, revenue analysis & projection, data visualization.
- Problem-solving experience using Tableau, PowerBI.
- Experience balancing and prioritizing multiple tasks.
- Excellent communication skills required.
- Passion for measurement & analytics.
Circana Behaviors
As well as the technical skills, experience and attributes that are required for the role, our shared behaviors sit at the core of our organization. Therefore, we always look for people who can continuously champion these behaviors throughout the business within their day-to-day role:
- Stay Curious: Being hungry to learn and grow, always asking the big questions.
- Seek Clarity: Embracing complexity to create clarity and inspire action.
- Own the Outcome: Being accountable for decisions and taking ownership of our choices.
- Center on the Client: Relentlessly adding value for our customers.
- Be a Challenger: Never complacent, always striving for continuous improvement.
- Champion Inclusivity: Fostering trust in relationships engaging with empathy, respect, and integrity.
- Commit to each other: Contributing to making Circana a great place to work for everyone
Location:Remote, USA.
The below range reflects the range of possible compensation for this role at the time of this posting. We may ultimately pay more or less than the posted range. This range may be modified in the future. An employee’s position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, shift, travel requirements, sales or revenue-based metrics, any collective bargaining agreements, and business or organizational needs. The salary range for this role is $70,000.00 to $80,000.00 USD.
This job is also eligible for bonus pay.
We offer a comprehensive package of benefits including paid time off, medical/dental/vision insurance and 401(k) to eligible employees.
An offer of employment may be conditional upon successful completion of a background check in accordance with local legislation and our candidate privacy notice. Your current employer will not be contacted without your permission.
You can apply for this role through the Circana careers website or Intranet site for internal candidates. This role is subject to AI-assisted screening. Circana uses artificial intelligence (AI) to assess resumes for alignment with job requirements by helping locate details in resumes that relate to the job description.
This position is expected to remain open for approximately 30 days and may close earlier if sufficient qualified candidates are identified.
Originally posted on Himalayas