高级市场主管
Senior Marketing Lead
这个职位是我们的[_DAKboard_](https://dakboard.com/site)团队的一部分,是我们saas.group旗下一个快速发展的品牌。
DAKboard是一个快速增长的智能显示平台,可以将任何屏幕转变为个性化的仪表板。从同步日历、展示家庭照片,到显示天气、待办事项、新闻和交通信息,DAKboard是将数字世界整合到一个简单而优雅视图中的地方。数以万计的家庭、办公室和小型企业每天都在使用DAKboard,从家庭指挥中心到接待处欢迎板和会议室日程安排。凭借直观的拖放式自定义功能和不断扩展的集成选项,DAKboard已经建立了一个热情的用户社区,而且才刚刚开始。
**职位概览**
DAKboard正在寻找一位高级营销人员,负责其营销工作的全流程:规划、构建、执行和评估。这是一个需要亲力亲为的高级职位,适合希望从零开始打造营销引擎并亲自运营的人,同时有兼职承包商、saas.group中央营销团队以及不断增长的AI代理的支持。你将与DAKboard的CEO紧密合作,在广泛的渠道上拥有战略和执行的实际控制权,包括电子邮件、落地页和转化率优化、效果营销、社交媒体、再定位、合作伙伴关系和SEO内容,产品已在美国数以万计的家庭中使用。
目前该职位没有直接下属。你将通过兼职承包商、saas.group的中央营销专家和AI代理来开展工作,自己也会承担大量实际操作的工作。
**你在最初3-6个月的直接影响将是:**
- 清晰了解DAKboard当前的营销渠道,并选择你可以产生最大影响的领域优先推进。随着进展,有很多空间去拓展和自动化
- 全面负责至少一个渠道的全流程,正确地进行拓展,并在进入下一个渠道之前尽可能实现自动化
- 开始管理DAKboard的兼职承包商(落地页/内容/设计、社交媒体/邮件/分发、付费广告),并在日常工作中让AI代理参与研究、内容和分析
**你的职责**
- 全面负责DAKboard的营销策略:逐个渠道进行规划、构建、执行和评估
- 拓展并自动化DAKboard的渠道:电子邮件、落地页和转化率优化
查看英文原文
_This role is part of our_ [_DAKboard_](https://dakboard.com/site) _team, one of our growing brands at saas.group._
DAKboard is a fast-growing smart display platform that transforms any screen into a personalized dashboard. From syncing calendars, to showcasing family photos, to displaying weather, to-dos, news, and traffic, DAKboard is where the digital world comes together in one simple, elegant view. Tens of thousands of households, offices, and small businesses already use DAKboard every day for everything from family command centers to lobby welcome boards and conference room schedules. With its intuitive drag-and-drop customization and ever-expanding set of integrations, DAKboard has built a passionate user community, and is just getting started.
**Profile Overview**
DAKboard is looking for a senior marketer to own its marketing end to end: planning it, building it, running it, and measuring it. It's a hands-on, senior role for someone who wants to build a marketing engine from the ground up and run it themselves, backed by part-time contractors, saas.group's central marketing team, and a growing set of AI agents. You'll partner closely with DAKboard's CEO, with real ownership over strategy and execution across a wide range of channels, including email, landing pages and CRO, performance marketing, social, retargeting, partnerships, and SEO content, for a product used by tens of thousands of households across the US.
This role currently has no direct reports. Instead of a team of employees, you work through part-time contractors, saas.group's central marketing specialists, and AI agents, and you do a good part of the hands-on work yourself.
**Your immediate impact in the first 3-6 months will be:**
- Get a clear read on DAKboard's current marketing channels and choose where you can make the biggest impact first. There's plenty of room to build things out and automate as you go
- Take full ownership of at least one channel end to end, building it out properly and automating what can be automated before moving on to the next
- Start managing DAKboard's part-time contractors (landing pages/content/design, social/email/distribution, paid ads) and put AI agents to work on research, content, and analysis in your day-to-day
**Your responsibilities**
- Own DAKboard's marketing strategy end to end: plan it, build it, run it, and measure it, channel by channel
- Build out and automate DAKboard's channels: email, landing pages and conversion rate optimization, performance marketing (Google Ads, Amazon Ads), social, retargeting, partnerships/affiliates, and SEO content
- Manage and quality-check the work of part-time contractors across these channels
- Set up, manage, and scale a growing set of AI agents and tools to cover research, content, analysis, and automation
- Partner closely with DAKboard's CEO on priorities, budget, and testing new channels
- Write and speak in a way that genuinely resonates with DAKboard's core audience: busy US families and parents
**What You bring to the table**
- You think in systems, not just channels, and can look at DAKboard's marketing as a whole to figure out what to focus on next
- Delegation comes naturally to you. You can scope a project clearly, hand it off to a contractor, an agency, or an AI agent, and judge the quality of what comes back
- You're organized and self-driven, the kind of person who follows through without anyone chasing you, and you're just as comfortable writing the marketing content and setting up a system yourself as planning the strategy behind it
- You already use AI tools and agents every day in your own marketing work, for research, content, and analysis, and you can show us real examples. Our interview process includes a short practical exercise with AI tools.
- You've marketed a B2C SaaS or subscription product before, ideally with ownership across more than one channel. Hardware or e-commerce experience helps, but it's not required
- You're a fast learner. saas.group's central marketing team already has hands-on experience across every channel and with AI automation systems, so you don't need to have mastered them all yourself. You just need to pick up new approaches quickly and put them to work
- Your English is native-level American, with a natural feel for how US consumers talk and think, so what you write actually sounds like DAKboard's audience
**Nice to have:** experience with email marketing at scale, CRO/landing page optimization, performance marketing (Google Ads, retargeting), partner/reseller/affiliate program management, or smart-home, consumer electronics, or family-tech products.
**What's in it for You**
- Ultimate flexibility: We're 100% remote.
- Freedom and autonomy: We're a high-trust team, and you'll be given lots of flexibility to solve problems in your own way, with plenty of help from the team when you need it.
- Minimum bureaucracy: We don't like to get bogged down with meetings and red tape. We like to be efficient and keep momentum steady & sustainable.
- Small & friendly team: We help each other out, have fun, and joke around.
- Our network: We are a community of entrepreneurial SaaS professionals that regularly exchange ideas, knowledge, learning and expertise with each other internally.
- Flexible time off: We want you to recharge your batteries when needed.
DAKboard is part of saas.group and we have a shared goal of succeeding together.
—
_saas.group is committed to creating a diverse and inclusive workplace. We are proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. We celebrate diversity and are committed to creating an inclusive environment for all employees. If you're passionate about working with a team that values innovation, excellence, and fairness, we encourage you to apply._
_We believe in fair and transparent pay. Salary ranges at saas.group are location-adjusted, targeting local market medians for a remote-first environment, and will be shared with our potential future employees in writing before your first interview - so you have everything you need to evaluate the opportunity._