出海雷达

国家经理

Country Manager

市场运营职能支持限定地区(需当地身份)
公司WKR Recruitment Co., Ltd.
薪资未公开
工作地点Thailand
地域资格限定地区(需当地身份)
时区要求日间重叠约 8 小时,基本正常作息
用工类型Full Time
发布时间14 天前
数据来源Himalayas
前往 Himalayas 查看并投递 →
注意地域限制:该职位明确限定在 Thailand 招聘。如果你是位于中国大陆的求职者,通常需要当地工作身份才能投递,或需与雇主确认是否接受独立合同(Contractor)形式合作。

职位概述
我们正在寻找一位具有创业精神且注重成果的区域商务发展经理,负责泰国市场的拓展及线下渠道策略。在此职位上,您将连接全球战略与本地执行——建立高价值的设计师/建筑师网络,设立代理商渠道,并从零开始打造强大的空间品牌影响力。

主要职责

  • 市场策略与品牌定位:提供以市场为导向的洞察,优化品牌的全球化策略;制定并执行本地推广活动及线下/空间品牌体验。
  • 建筑师与设计师渠道开发:独立或协作地与知名建筑师、室内设计师及设计公司建立关系,将产品整合至关键材料库中。
  • 代理与分销网络扩展:开发本地代理和分销渠道;支持本地合作伙伴建立展厅、整体品牌规划及项目执行。
  • 跨境联络:作为海外合作伙伴/代理与全球总部团队之间的主要运营联系人,确保项目顺利实施。
  • 目标客户画像与跨行业合作:分析本地市场细分,识别目标客户,建立跨行业合作,并与本地分销商共同制定战略销售计划。
  • 市场增长与绩效追踪:负责泰国全面的市场开发,定期进行竞争分析和销售绩效评估,以提升市场份额。

要求

  • 教育与语言:任何专业的学士学位;英语专业水平;对国际贸易概念有扎实的理解。
  • 行业经验:在家居装饰、建材或建筑表面领域有成功背景,并拥有相关渠道的成熟网络。
  • 关键人脉(优先):在泰国已与本地建筑师、室内设计公司、大型地产开发商或总承包商有现有关系。
  • 思维与领导力:具备从零启动新市场的能力,出色的组织能力,以及以双赢合作为导向的创业思维。
  • 核心能力:在压力下具备高度韧性,强大的危机处理能力,以及有效的战略规划能力。
  • 工作地点:泰国(远程办公,需当地出行)

最初发布于 Himalayas

查看英文原文

Position Summary
We are seeking an entrepreneurial and results-driven Regional Business Development Manager to lead the market expansion and offline channel strategy in Thailand. In this role, you will bridge global strategy with local execution—developing high-value designer/architect networks, establishing distributor channels, and building a strong spatial brand presence from the ground up.
Key Responsibilities

  • Market Strategy & Brand Positioning: Provide market-driven insights to refine the brand's go-global strategy; plan and execute local promotional initiatives and offline/spatial brand activations.
  • Architect & Designer Channel Development: Independently and collaboratively build relationships with prominent architects, interior designers, and design firms to integrate products into key material libraries.
  • Agent & Distributor Network Expansion: Develop local agent and distributor channels; support local partners in showroom establishment, overall brand planning, and project execution.
  • Cross-Border Liaison: Act as the primary operational link between overseas partners/agents and the global headquarters team to ensure smooth project implementation.
  • Target Mapping & Cross-Industry Partnerships: Analyze local market segments to identify target accounts, establish cross-industry collaborations, and co-develop strategic sales plans with local distributors.
  • Market Growth & Performance Tracking: Oversee comprehensive market development in Thailand, conducting regular competitive analyses and sales performance reviews to increase total market share.

Requirements

  • Education & Language: Bachelor's degree in any discipline; professional proficiency in English; solid understanding of international trade concepts.
  • Industry Experience: Proven background in home décor, building materials, or architectural surfaces, with an established network of relevant channels.
  • Key Network (Preferred): Pre-existing relationships with local architects, interior design firms, large property developers, or general contractors in Thailand.
  • Mindset & Leadership: Demonstrated capability to launch new markets from scratch, strong organizational acumen, and an entrepreneurial approach focused on win-win partnerships.
  • Core Competencies: High resilience under pressure, strong crisis-management skills, and effective strategic planning ability.
  • Work Location: Thailand (Remote with local travel)

Originally posted on Himalayas

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