图形设计师
Graphic Designer
Releaf 是英国领先的医疗大麻诊所。作为一家认证的 B Corp,我们拥有超过 170 名员工,为患者连接专科医生,简化处方获取流程,并支持全英数千人。我们致力于重新思考医疗保健——让专科医疗更加可及、更有温度、更有效。
职位描述
你将向我们的绩效营销主管汇报,并与整个营销团队——绩效、社交和品牌——协作。这是一个需要动手操作的设计岗位,要求你对静态和视频内容都同样自信,既能制作让人停下来的付费社交广告,也能胜任印刷媒体设计。
你会从多个方向获得需求,并需要在保持创意质量的同时高效工作。最适合这个职位的人明白,优秀的广告不仅仅是看起来好,它要能停止滚动、吸引点击并实现转化——同样的专业精神也适用于一张路人经过时会看到的海报。
主要职责
- 为付费社交平台制作静态和动画创意,确保能够快速执行并迭代
- 设计各格式的有机社交内容——动态消息、故事、短视频、短片剪辑
- 设计户外和印刷物料
- 与我们的 CRO 设计师合作,就落地页创意进行沟通和对齐,确保广告与页面信息一致
- 编辑和制作短片视频,从 UGC 汇编到完全设计的动画作品
- 与社交负责人合作,指导 UGC 创意方向,确保需求产出有表现力的内容
- 建立并维护模板、组件库和品牌素材,使团队工作效率更高
- 保持输出符合品牌指南,同时适应各渠道的需求
- 根据表现反馈快速迭代,持续关注平台格式和实际有效的做法
我们寻找的人选
- 有作品集展示多样性:运行过的付费社交创意,以及品牌和印刷或户外作品
- 有动画和视频能力的证明——动态图形、短片剪辑、音效和字幕制作
- 强大的静态设计能力:排版、层级结构、字体选择,以及在巨幅广告上依然经得起细看的细节把控
- 有印刷生产知识:出血、CMYK、分辨率、设计规格,以及针对观看距离的设计经验
- 有性能直觉——你不仅知道如何执行一个钩子,还理解为什么它有效
- 对性能数据有科学态度,数据驱动你的下一次创意决策,而不仅仅是你的选择
查看英文原文
Releaf is the UK's leading medical cannabis clinic. A certified B Corp, with over 170 staff, we connect patients with specialist clinicians, streamline access to prescriptions, and support thousands of people across the UK. We're on a mission to rethink healthcare - making specialist medical care more accessible, more human, and more effective.
The role
You will report into our Head of Performance Marketing and work across the whole marketing team — performance, social and brand. This is a hands-on design role for someone equally confident in static and video, and equally comfortable producing a scroll-stopping paid social ad as in print media.
You will be briefed from multiple directions and will need to work at volume without losing craft. The best person for this job understands that a great ad is not just one that looks good, it is one that stops the scroll, earns the click, and converts — and that the same discipline applies to a poster someone walks past.
Main responsibilities
- Produce static and animated creative for paid social, built to perform and iterate on quickly
- Design organic social content across formats — feed, stories, reels, short-form video edits
- Design out-of-home and print
- Work with our CRO Designer to brief and align on landing page creative, ensuring message match from ad to page
- Edit and produce short-form video, from UGC assembly through to fully motion-designed pieces
- Collaborate with the Social Lead on UGC creative direction, ensuring briefs produce content that performs
- Build and maintain templates, component libraries and brand assets so the team can move faster
- Keep output consistent with brand guidelines while adapting to the demands of each channel
- Iterate quickly based on performance feedback, and stay current on platform formats and what is actually working
What we're looking for
- A portfolio showing range: paid social creative that ran, plus brand and print or OOH work
- Proven animation and video capability — motion graphics, short-form editing, sound and subtitling for social
- Strong static craft: typography, layout, hierarchy, and an eye for detail that holds up at billboard scale
- Print production knowledge: bleed, CMYK, resolution, artwork specs, and designing for viewing distance
- An instinct for performance - you understand why a hook works, not just how to execute one
- A scientific approach to performance data, where the data informs your next creative decision, not just your weekly report
- High output: you produce volume and iterate without losing quality
- Comfortable juggling briefs from several stakeholders and pushing back when a brief isn't clear enough
- Proficient in Figma and Adobe Creative Suite (Photoshop, Illustrator, InDesign) plus After Effects or Premiere
- Experience in healthcare, healthtech, or regulated D2C is a bonus, as is working within advertising compliance constraints. So is familiarity with AI creative tools.
Our application process starts off with an informal remote meeting followed by a written task. At Releaf, we believe that diverse teams build better businesses. We're committed to creating an inclusive environment where everyone feels valued, respected, and able to do their best work. We welcome applications from people of all backgrounds, identities, and experiences — and we're happy to make reasonable adjustments throughout the recruitment process if you need them. If you'd like to discuss this, please don't hesitate to get in touch.
Originally posted on Himalayas