Senior Marketing Manager (B2B)
角色：建立和拥有 Radity 的需求生成，从定位和内容到销售可以关闭的入口管道，并成长为营销负责人。经验：你已经创建了 B2BIT 服务，软件开发或咨询的入口 pipeline,通常在 B2B 营销中工作5年以上。英语：C1以上合同：与 Radity 签订全职无限期 B2B 合约；你每月以美元发票 Radity.地点：远程于土耳其，乌克兰，欧洲其他地区和拉丁美洲核心时间：09:00~18:00 CET,晚间与美国客户重叠 瑞士公司 Radity 是一家拥有70多名，完全远程的软件工程公司，主要与美国客户合作，许多人是保险业务。它由创始人管理，专注于质量和长期伙伴关系，并销售高价 IT 服务。营销处于早期阶段，没有遗留限制。下一步是需求生成功能，将带来合格的管道，成长为营销团队。你直接与创始人一起工作，向首席执行官报告。这不是纯粹的内容或社交媒体角色：你拥有需求生成，营销与商业成果联系起来，并在时间推移中建立需求功能。你会做什么 ·构建和运行一个以内容为导向的需求生成战略。·从 Radity 的项目工作中创建案例研究，登陆页面和核心网站内容。·在公司页面和创始人的个人资料上增强 Radity LinkedIn 存在率。·提高网站结构，消息传递和 SEO 以增加有机流量和转换。·为销售周期缩短提供更强大的材料，信息传输和证明。·随着团队成长而参与活动和实验，并管理自由职业者。你带来什么？· B2B 内容和案例研究与他们创造的结果。· 通过数字增长的入口 leads 或管道。· 对技术 B2B 报价进行清晰定位和信息传递。· 随着专项优先事宜的选择一起执行操作。· 优化 SEO 和网站，有所提高。· 公司页面或个人品牌的 LinkedIn 营销。· 美国买家可以使用强烈的书面和语言英语。有好处：保险技术或金融科技；与创始人或领导团队合作；从头开始建立的营销功能；内容和营销工作中的 AI 工具。如果你想要纯粹的内容或社交媒体角色，或者更喜欢没有实践执行的战略，则不适合你。Radity 提供的信息 · 不限期合同：未绑定到一个项目结束日期
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Role: Build and own Radity's demand generation, from positioning and content to inbound pipeline that sales can close, and grow into the Head of Marketing role.
Experience: You have created inbound pipeline for B2B IT services, software development or consulting, typically with about 5+ years in B2B marketing.
English: C1 or higher
Contract: Full-time, indefinite B2B contract with Radity; you invoice Radity monthly in USD.
Location: Remote from Türkiye, Ukraine, the rest of Europe and Latin America
Core hours: 09:00–18:00 CET, with evening overlap with US clients
The company
Radity is a Swiss-based software engineering company of 70+ people, fully remote and working mostly with US clients, many in insurance. It is founder-managed, focused on quality and long-term partnerships, and sells high-ticket IT services. Marketing is at an early stage, with no legacy constraints. The next step is a demand generation function that brings in qualified pipeline and grows into a marketing team.
You work directly with the founders and report to the CEO. This is not a pure content or social media role: you own demand generation, connect marketing to business outcomes and build the function over time.
What you'll do
- Build and run a content-led demand generation strategy.
- Create case studies, landing pages and core website content from Radity's project work.
- Grow Radity's LinkedIn presence, on the company page and the founders' profiles.
- Improve the website's structure, messaging and SEO to raise organic traffic and conversion.
- Give sales stronger materials, messaging and proof to shorten sales cycles.
- Stay hands-on in campaigns and experiments, and manage freelancers as the team grows.
What you bring
- B2B content and case studies you created, with the results they drove.
- Inbound leads or pipeline you grew, with numbers.
- Clear positioning and messaging for a technical B2B offer.
- Hands-on execution combined with clear choices about priorities.
- SEO and website optimization with measured gains.
- LinkedIn marketing for a company page or personal brands.
- Strong written and spoken English for US buyers.
Nice to have: insurtech or fintech; work with founders or leadership teams; a marketing function built from scratch; AI tools in content and marketing work.
Not for you if you want a pure content or social media role, or prefer strategy without hands-on execution.
What Radity offers
- Indefinite contract: not tied to the end date of one project.
- Full equipment, paid AI tools and learning budget.
- Global team events.
- A high-impact role with ownership and visibility to leadership.
- Performance and salary reviews twice a year.
- A clear path to the Head of Marketing role.
Hiring process
About 2–3 weeks in total, with no take-home task. After each step, you hear from us within 2 business days, with feedback.
- Intro call with Radity HR
- Interview with the reporting manager, CEO
- Interview with the Leadership
- Offer.
Originally posted on Himalayas