高级绩效营销经理，付费社交
Senior Performance Marketing Manager, Paid Social
为什么选择Harvey
在Harvey，我们正在改变法律和专业服务的运作方式。通过结合前沿的代理AI、企业级平台和深厚的行业专业知识，我们正在重塑未来数十年的关键知识工作。
这是一个难得的机会，帮助打造一家具有代际影响力的公司，在真正的转折点上共同成长。我们拥有强大的产品市场契合度和世界级的投资支持。我们正在快速扩展，并实时定义一个新类别。这项工作充满雄心，标准很高，个人、职业和财务上的成长机会无与伦比。
我们的团队行动迅速，有主人翁意识，对使命充满热情——以高强度运作，贴近客户，不断追求卓越。我们秉持三个价值观：果断、简洁、工作未完成。我们在清晰判断的基础上快速行动，而非等待完美信息；我们相信简洁才是可扩展的；我们从不满足于现状。如果你希望与志同道合、有同样激情的人一起，做出职业生涯中最出色的工作，我们期待与你一起创造。
在Harvey，专业服务的未来正在今天被书写——而我们才刚刚开始。
职位概述
Harvey正通过AI改变法律专业人士的工作方式。我们正在寻找一位高级绩效营销经理（付费社交），帮助解锁我们在付费媒体项目中的下一阶段增长。
你将负责并推动付费社交作为管道、收入和市场认知的关键驱动力——在全球范围内的律师事务所和企业法务部门中触达法律决策者。
这个职位位于战略与执行的交汇点。你将制定受众策略，启动并优化全漏斗活动，与创意和内容团队紧密合作，并利用数据发现新的增长机会。你将负责路线图和端到端的执行，同时帮助塑造付费社交如何为Harvey的整体增长战略做出贡献。
我们寻找一位能在快节奏环境中茁壮成长、拥抱实验，并有将付费媒体投资转化为可衡量业务成果的记录的人。
你将负责的工作
主导并扩大付费社交增长
- 负责LinkedIn、Meta和新兴社交平台上的付费社交活动的全流程策略、执行和优化，管理一大笔预算以实现激进的管道目标。
- 建立全漏斗项目，产生知名度，吸引用户参与，推动转化，提升品牌影响力。
查看英文原文
WHY HARVEY
At Harvey, we’re transforming how legal and professional services operate. By combining frontier agentic AI, an enterprise-grade platform, and deep domain expertise, we’re reshaping how critical knowledge work gets done for decades to come.
This is a rare chance to help build a generational company at a true inflection point. We have strong product-market fit and world-class investor support. We’re scaling fast and defining a new category in real time. The work is ambitious, the bar is high, and the opportunity for growth — personal, professional, and financial — is unmatched.
Our team moves fast, takes ownership, and is deeply committed to the mission — operating with intensity, staying close to our customers, and pushing each other for excellence. We live by three values: Decisiveness, Simplicity, and Job's Not Finished. We act quickly on clear judgment over perfect information, we believe simplicity is what scales, and we're never satisfied with where we are. If you want to do the best work of your career alongside people who share that drive, we'd love to build with you.
At Harvey, the future of professional services is being written today — and we’re just getting started.
ROLE OVERVIEW
Harvey is transforming how legal professionals work through AI. We're looking for a Senior Performance Marketing Manager, Paid Social to help unlock the next stage of growth across our paid media programs.
You'll own and scale paid social as a key driver of pipeline, revenue, and market awareness—reaching legal decision-makers across law firms and corporate legal departments worldwide.
This role sits at the intersection of strategy and execution. You'll develop audience strategies, launch and optimize full-funnel campaigns, partner closely with creative and content teams, and use data to uncover new growth opportunities. You'll own the roadmap and end-to-end execution while helping shape how paid social contributes to Harvey's broader growth strategy.
We're looking for someone who thrives in fast-paced environments, embraces experimentation, and has a track record of turning paid media investments into measurable business outcomes.
WHAT YOU'LL DO
Own and Scale Paid Social Growth
- Own end-to-end strategy, execution, and optimization of paid social campaigns across LinkedIn, Meta, and emerging social platforms, managing a significant budget to hit aggressive pipeline targets.
- Build full-funnel programs that generate awareness, engagement, pipeline, and revenue across enterprise audiences.
- Develop audience strategies leveraging first-party data, account-based targeting, lookalike modeling, and platform-native targeting capabilities.
Drive Experimentation and Performance
- Design and run experiments across creative, messaging, audiences, landing pages to identify scalable growth opportunities.
- Continuously evaluate emerging channels, ad formats, audience targeting and platform capabilities to expand reach and improve efficiency.
- Establish testing frameworks and best practices that improve campaign performance over time.
Partner Across the Business
- Collaborate closely with lifecycle marketing, content, and brand teams to ensure paid social campaigns are integrated into holistic customer journeys with consistent messaging.
- Partner with design teams to develop compelling campaign concepts and provide performance-driven feedback on messaging and creative assets.
- Work closely with Marketing Operations and Analytics teams to ensure accurate attribution, measurement, and reporting.
WHAT YOU HAVE
- Bachelor’s degree or higher in Marketing
- 5–7+ years of experience managing paid social programs in B2B SaaS, with a strong focus on pipeline and revenue generation.
- Deep expertise across LinkedIn, Meta, and YouTube advertising platforms.
- Proven success scaling paid social programs while improving efficiency and business outcomes.
- Strong analytical capabilities with experience using performance data to drive strategic decisions.
- Experience building and executing campaigns targeting enterprise buyers with long and complex sales cycles.
- Working knowledge of attribution, conversion tracking, CRM integrations, and marketing measurement frameworks.
- Ability to operate both strategically and tactically—you can define the roadmap and execute the details.
- Excellent communication skills and experience collaborating across marketing, operations, and sales teams.
Preferred Qualifications
- Experience managing seven-figure annual media budgets and scaling paid media programs in high-growth B2B SaaS companies.
- Experience with CTV, Reddit, programmatic media, or other emerging paid acquisition channels.
- Experience marketing to legal, professional services, or other enterprise audiences with complex buying cycles.
COMPENSATION
$136,000 - $204,000 USD
DEPENDING ON YOUR LOCATION, AN APPLICANT PRIVACY NOTICE MAY APPLY TO YOU. YOU CAN FIND ALL OF OUR APPLICANT PRIVACY NOTICES [HERE https://www.notion.so/harveyai/Harvey-Candidate-Privacy-Policies-319ac3fcdd7a803bb807d5094f249922].
#LI-AK2
Harvey is an equal opportunity employer and does not discriminate on the basis of race, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition, or any other basis protected by law.
We are committed to providing reasonable accommodations to applicants with disabilities, and requests can be made by emailing accommodations@harvey.ai