下游营销高级经理 - ASC 与 NT
Sr. Manager, Downstream Marketing - ASC & NT
工作灵活性:远程办公
高级经理,下游营销 – ASC 和 NT 负责领导客户解决方案中 ASC 和 NT 销售的企业营销战略的执行。
Stryker 客户解决方案是一个旨在提升我们的战略合同职能、提供数据和信息的一致性和准确性,并在美国市场建立更长期可持续客户关系的组织。
作为客户解决方案营销团队的一员,这位企业营销负责人通过指导 Stryker 美国产品组合中的交叉销售和合同的端到端策略,推动 Stryker 的 ASC 和 NT 销售进攻。
你将与上游营销合作,制定战略愿景,推动年度营销计划的执行,并领导利用 Stryker 品牌和差异化价值主张来增长 Stryker 的 ASC 和 NT 销售的商业化项目。成功需要强大的高管沟通能力、面向客户的领导力、有效的利益相关者管理能力,以及跨业务和职能影响的能力。
你将负责
- 为 ASC 和 NT 销售组织制定、实施和执行年度营销/商业化计划。
- 领导 ASC 和 NT 下游营销团队 | 直属汇报 4 人
- 与客户解决方案营销团队合作,指导销售赋能和上游营销负责人
- 与上游营销合作,推进我们的 ASC 产品组合和客户教育平台
- 与 EAM 营销领导合作,协调并分享最佳实践和协同效应
- 与 EAM 营销、企业客户和战略销售合作,开发合资 ASC 所有制模式的价值主张和销售方法
- 通过关系和产品方案推进与 ASC 管理公司的合作方式
- 与营销传播合作,确定品牌、广告和展会策略,以实现商业化、盈利能力、业务增长和市场份额目标
- 与 Stryker 业务单元营销经理合作,确保相互对齐和了解
- 与跨职能领导合作,为 ASC 和 NT RM 及我们的客户创建更具可扩展性和可执行性的流程
- 与 EMEA 同事合作,协助他们开展 ASC/NT/门诊手术计划
- 直接与 ASC 和 NT 销售领导合作,解决需求并推动成果
- 培养、发展和维护团队的协作文化
查看英文原文
Work Flexibility: RemoteThe Senior Manager, Downstream Marketing – ASC & NT is responsible for leading the execution of the enterprise marketing strategy for ASC & NT Sales within Customer Solutions.
Stryker Customer Solutions is an organization designed to evolve our strategic contracting function, to provide consistency and accuracy in data and information, and to build more long-term sustainable customer relationships in the U.S. market.
As a member of the Customer Solutions Marketing Team, this enterprise marketing leader drives Stryker’s ASC and NT sales offense by steering the end-to-end strategy for cross-selling and contracting across Stryker’s US portfolios.
You’ll partner with upstream marketing to set the strategic vision, drive annual marketing plan execution, and lead commercialization programs that leverage the Stryker brand and differentiated value propositions to grow Stryker’s ASC and NT sales. Success requires strong executive communication, customer-facing leadership, effective stakeholder management, and the ability to influence across businesses and functions.
What you will do
- Developing, implementing, and executing the Annual Marketing/Commercial Plans for the ASC & NT Sales organizations.
- Leading the ASC & NT downstream marketing team | 4 direct reports
- Collaborating across Customer Solutions Marketing to guide Sales Enablement and Upstream marketing leaders
- Partner with upstream marketing to advance our ASC portfolio and customer education platforms
- Collaborating, coordinating, and sharing best practices and synergies with EAM Marketing leadership
- Develop value proposition and sales approach for joint venture ASC ownership models in partnership with EAM marketing, Enterprise Accounts, and Strategic Sales
- Advance our approach with ASC Management Companies via relationships and offerings
- Collaborating with Marketing Communications to determine brand, advertising, and tradeshow strategies to achieve commercialization, profitability, business growth and market share objectives
- Partnering with Stryker BU Marketing managers to ensure mutual alignment and awareness
- Partnering with cross-functional leaders to create more scalable and executable processes for the ASC & NT RMs and our customers
- Working with EMEA colleagues to assist them with their ASC/NT/Outpatient Surgery Initiatives
- Working directly with ASC and NT sales leadership to address needs and drive results
- Fostering, developing, and maintaining a team culture based on growth, talent, development, service, and results
- Collaborating with KOLs, Commercial Operations, and Upstream Marketing to prioritize new, programmatic offenses within the Transformation Strategies organization
- Planning and budgeting for the teams’ future needs and operations
- Solving enterprise level problems across functions and businesses for many different types of customers.
- Aligning with Flex Financial Marketing and Sales Leadership to ensure consistent communication and prioritization of resources and results
- Partnering with ASC Customer Education Manager to determine optimal site visit, peer-to-peer, and showroom strategies
What you need:
Required
- Bachelor’s degree
- 10+ years of work experience
- Experience in sales and or marketing in Medical Devices
Preferred
- MBA preferred
- People management experience preferred
- Excellent presentation and interpersonal communication skills
- Strong analytical and problem-solving skills
- Ability to manage multiple projects while delivering on established timelines
- Ability to be persuasive in the absence of organizational authority
- Must be able to understand and work within complex interdivisional procedures and policies
- Demonstrated proficiency in Microsoft Office (Excel, Word, Copilot & PowerPoint)
United States of America Pay Ranges:
- USN: $135,600 - $225,900 USD Annual
- US5: $142,400 - $237,200 USD Annual
- US10: $149,200 - $248,500 USD Annual
- US15: $155,900 - $259,800 USD Annual
- US20: $162,700 - $271,100 USD Annual
- US30: $176,300 - $293,700 USD Annual
View the U.S. work location and transparency guide to find the pay range for your location.
Travel Percentage: 30%Stryker Corporation is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, gender identity, sexual orientation, national origin, disability, or protected veteran status. Stryker is an EO employer – M/F/Veteran/Disability.Stryker Corporation will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information.Originally posted on Himalayas