测量运营分析师
Measurement Operations Analyst
**职位名称:** 测量运营分析师
**工作地点:** 远程办公 - 仅限美国
**关于 InMarket**
自2010年以来,InMarket一直是数千个顶级品牌的360度消费者情报和实时激活的领导者。通过InMarket的数据驱动营销平台,品牌可以构建目标受众,实时激活媒体,并衡量广告支出回报率的成功。InMarket的专有Moments产品比传统移动广告表现高出6倍。*我们的LCI归因平台获得了MarTech Breakthrough最佳广告测量平台奖,经Forrester验证,为客户平均带来40美元的ROAS。*
*来源:Wordstream 美国Google Display基准测试移动媒体
**关于该职位**
作为测量运营分析师,您将负责业务中测量部分的所有技术和运营方面。您将在内部和外部多个系统和团队之间协作,以确保最佳结果并减少摩擦。在此职位中,您将与销售、测量客户经理、发布商、代理机构和品牌紧密合作,确保正确实施资产,并通过快速排查解决任何问题。您还将协助质量保证、测试和收集反馈,以帮助塑造和构建适合我们业务和客户的正确产品。
**您作为测量运营分析师的日常影响**
- 作为技术专家,与测量客户管理团队合作,支持测量产品组合
- 对第三方标签进行质量保证和面向客户的发布商支持,优化流程以避免不准确的结果/数据损坏
- 识别并解决差异问题
- 作为测量仪表板、平台和像素生成的专家,跨职能支持团队执行活动
- 与品牌和代理机构合作提供技术支持,通过测试和验证自定义网站测量产品来上线像素实现
- 新发布商合作伙伴的认证/上架
- 报告监督,监控并确保数据干净
- 为内部和外部各方提供定制/临时报告
**您的经验和专业知识**
- 3年以上广告运营或类似岗位工作经验
- 有1年以上面向客户的经历优先
- 精通Excel和/或qu
查看英文原文
**Job Title:** Measurement Operations Analyst
**Location:** Remote - US Only
**About InMarket**
Since 2010, InMarket has been the leader in 360-degree consumer intelligence and real-time activation for thousands of today’s top brands. Through InMarket's data-driven marketing platform, brands can build targeted audiences, activate media in real time, and measure success in driving return on ad spend. InMarket's proprietary Moments offering outperforms traditional mobile advertising by 6x.* Our LCI attribution platform, which won the MarTech Breakthrough Award for Best Advertising Measurement Platform, was validated by Forrester to drive an average of $40 ROAS for our clients.
*Source: Wordstream US Google Display Benchmarks for Mobile Media
**About the role**
As a Measurement Operations Analyst, you will be responsible for owning all technical and operational aspects of campaigns for the Measurement portion of the business. You will work across multiple systems and teams both internally and externally to ensure optimal results with minimal friction. In this role, you will be working closely with Sales, Measurement Account Managers, Publishers, Agencies and Brands to ensure proper asset implementation and uncover any issues by troubleshooting quickly to resolve. You will also help QA, test, and collect feedback to help shape and build the right products for our business and clients.
**Your daily impact as a Measurement Operations Analyst**
- Support and work in conjunction with Measurement Account Management team as technical expert on the portfolio of measurement product offerings
- Quality assurance and client facing publisher support of 3rd party tags for implementation- streamlining processes to avoid inaccurate results/corrupt data
- Identifying and troubleshooting discrepancies to resolution
- Subject Matter Expert of measurement dashboards, platforms and pixel generation to support teams cross-functionally in campaign execution
- Technical support partnering with brands and agencies to onboard pixel implementation on websites through testing and validation of custom website measurement product offerings
- Certification/Onboarding of new Publisher Partners
- Reporting oversight to monitor and ensure clean data
- Provide custom/ad-hoc reporting to internal and external parties
**Your experience and expertise**
- 3+ years work experience in Ad Ops or similar role
- 1+ year(s) client facing experience is preferred
- Proficient in Excel and/or quantitative analysis
- Working knowledge of HTML/JavaScript
- Familiarity with multiple DSPs (ie. DV360, TTD, etc.) and 3rd Party Asset/Tracking providers (ie. DV360, DoubleVerify, MOAT, etc)
- Familiarity with AI tools
- Experience with debugging tools. ie. Charles Web Debugging Proxy, Fiddler, etc.
- Experience with website and cross-device tagging and tracking
- Experience with Clean Room environments is a plus
- Experience in SQL is a plus
**Benefits Summary**
- Competitive salary, stock options, flexible vacation
- Medical, dental and Flexible Spending Account (FSA)
- Company Matched 401(k)
- Unlimited PTO (within reason)
- Talented co-workers and management
- Agile Development Program (For continued learning/professional development)
- Paid Paternity & Maternity Leave
For candidates in California, Colorado, and New York City, Illinois, Minnesota, New Jersey, Vermont, Washington and Massachusetts the Targeted Base Salary Range for this role is $71,000 -$78,000.
Actual salaries will vary depending on factors including but not limited to work experience, specialized skills and training, performance in role, business needs, and job requirements. Base salary is subject to change and may be modified in the future. Base salary is just one component of InMarket’s total rewards package that also may include bonus, equity, and benefits. Ask your recruiter for more information!
At InMarket we are committed to a culture that supports diversity, inclusion, belonging and equal opportunity. We celebrate all people and believe everyone deserves respect regardless of race, gender, sexual orientation, backgrounds, experiences, abilities or beliefs.
InMarket is an Equal Opportunity Employer (EOE). Qualified applicants are considered for employment without regard to age, race, color, religion, sex, national origin, sexual orientation, disability, or veteran status.