内容营销经理
Content Marketing Manager
**职位名称:** 内容营销经理
**工作地点:** 远程，仅限美国
**关于 InMarket**
自2010年以来，InMarket一直是数千家顶级品牌的360度消费者洞察和实时激活领域的领导者。通过InMarket的数据驱动营销平台，品牌可以构建目标受众，在实时中激活媒体，并衡量广告支出回报率的提升效果。InMarket的专有Moments产品在传统移动广告上的表现高出6倍。*我们的LCI归因平台获得了MarTech Breakthrough最佳广告测量平台奖，经Forrester验证，为客户平均带来40美元的ROAS。*
*来源：Wordstream 美国Google展示广告基准数据*
**职位描述**
你是一位优秀的写作者，懂得如何让人停下滚动？InMarket正在寻找一位内容营销经理，能够将复杂的想法转化为清晰、有吸引力的内容，让读者真正想读。我们希望找到一位了解什么是强有力的LinkedIn帖子的人，能够写出吸引忙碌营销人员注意的开头，能够将技术性的AdTech产品或行业洞察转化为博客文章、报告或故事，与客户产生共鸣。你将帮助塑造InMarket在LinkedIn、博客、观点领导力、案例研究、调研等渠道的声音。你将有机会进行实验，形成自己的观点，了解哪些内容有效，并持续改进。你不需要在第一天就成为AdTech专家。你需要具备好奇心、出色的写作能力和对学习的热情。
### **作为内容营销经理的日常影响：**
- 撰写具有吸引力的LinkedIn帖子、博客、观点领导力内容、案例研究和面向客户的文案。
- 制定有力的开头、标题和叙事，吸引注意力并使复杂概念易于理解。
- 将产品发布、调研、数据和行业趋势转化为对客户有价值的内容。
- 协助建立InMarket在各渠道的声音和观点。
- 尝试不同的内容形式、主题和信息，以了解哪些内容更受欢迎。
- 利用绩效数据和用户反馈，持续改进我们的内容。
- 与产品、销售和市场团队合作，挖掘值得讲述的故事和想法。
- 支持InMarket Insights报告、白皮书、信息图表和其他观点领导力内容的开发。
- 管理和维护我们在社交媒体上的内容。
查看英文原文
**Title:** Content Marketing Manager
**Location:** Remote, US-only
**About InMarket**
Since 2010, InMarket has been the leader in 360-degree consumer intelligence and real-time activation for thousands of today’s top brands. Through InMarket's data-driven marketing platform, brands can build targeted audiences, activate media in real time, and measure success in driving return on ad spend. InMarket's proprietary Moments offering outperforms traditional mobile advertising by 6x.* Our LCI attribution platform, which won the MarTech Breakthrough Award for Best Advertising Measurement Platform, was validated by Forrester to drive an average of $40 ROAS for our clients.
*Source: Wordstream US Google Display Benchmarks for Mobile Media
**About the role**
Are you a great writer who knows how to make people stop scrolling? InMarket is looking for a Content Marketing Manager who can turn complex ideas into clear, compelling content that people actually want to read. We’re looking for someone who understands what makes a strong LinkedIn post, can write a hook that grabs a busy marketer’s attention, and can take a technical AdTech product or industry insight and turn it into a blog post, report, or story that connects with customers.You’ll help shape InMarket’s voice across LinkedIn, blogs, thought leadership, case studies, research, and more. You’ll have the opportunity to experiment, develop a point of view, see what resonates, and continuously improve. You don't need to be an AdTech expert on day one. You do need to be curious, a strong writer, and excited to learn.
### **Your Daily Impact as a Content Marketing Manager:**
- Write compelling LinkedIn posts, blogs, thought leadership, case studies, and customer-facing content.
- Develop strong hooks, headlines, and narratives that capture attention and make complex ideas easy to understand.
- Translate product launches, research, data, and industry trends into content that is relevant and valuable to our customers.
- Help develop InMarket’s voice and point of view across channels.
- Experiment with different content formats, topics, and messaging to understand what resonates.
- Use performance data and audience feedback to continuously improve our content.
- Collaborate with Product, Sales, and Marketing to uncover stories and ideas worth telling.
- Support the development of InMarket Insights reports, white papers, infographics, and other thought leadership.
- Manage and maintain our content across social, web, email, and other channels.
- Use AI as part of your workflow to research, brainstorm, draft, edit, and accelerate content creation, while maintaining a strong human point of view.
#### **Your Experience & Expertise:**
- 2–4 years of experience in content marketing, editorial, copywriting, journalism, communications, or a related field.
- B2B experience is a plus, but great writing matters more than industry pedigree.
- Experience writing for LinkedIn, blogs, newsletters, or other digital channels.
- Experience with AdTech, MarTech, SaaS, data, media, or technology is a plus—not a requirement.
- Experience using AI tools in your day-to-day creative or research workflow is a plus.
- Familiarity with tools such as HubSpot, WordPress, Sprout Social, Salesforce, or similar platforms is helpful but not required.
**Benefits Summary**
- Competitive salary, stock options, flexible vacation
- Medical, dental, and Flexible Spending Account (FSA)
- Company Matched 401(k)
- Unlimited PTO (Within reason)
- Talented co-workers and management
- Agile Development Program (For continued learning/professional development)
- Paid Paternity & Maternity Leave
For candidates in California, Colorado, and New York City, Illinois, Minnesota, New Jersey, Vermont and Massachusetts the targeted base salary range for this role is $75,000 -$85,900.
Actual salaries will vary depending on factors including but not limited to work experience, specialized skills and training, performance in role, business needs, and job requirements. Base salary is subject to change and may be modified in the future. Base salary is just one component of InMarket’s total rewards package that also may include bonus, equity, and benefits. Ask your recruiter for more information!
At InMarket, diversity is not just a value, it’s the very essence of who we are. It’s about recognizing and celebrating the unique perspectives each of us brings, from our colleagues to the communities we serve.We are committed to embracing the full spectrum of backgrounds, beliefs, abilities, and life experiences, knowing that this diversity strengthens us. At InMarket, our commitment to Diversity, Equity, and Inclusion means valuing each individual’s unique contributions. Together, we thrive.
InMarket is an Equal Opportunity Employer (EOE). Qualified applicants are considered for employment without regard to age, race, color, religion, sex, national origin, sexual orientation, disability, or veteran status.