产品市场经理,上市与发布
Product Marketing Manager, GTM & Launch
**关于Owner**
Owner是本地商家用来成功的AI原生系统,从餐厅开始。
我们正在构建一个系统,取代商家用来经营业务的多种工具。
它支持餐厅网站、在线订购、客户关系管理、销售点系统等所有功能。
**产品理念**
大多数小型企业软件让商家自己完成工作才能获得他们想要的结果:销售额增长和利润增长。Owner会自动为他们完成这些工作。
我们的系统会带来需求,将其转化为销售,并帮助运营者日常管理他们的业务。随着系统的改进,业务也会随之提升。
使用Owner应该就像拥有一支优秀的运营、工程和营销团队在为你工作。
**我们的愿景**
我们首先帮助独立餐厅在网上取得成功。
但不仅仅是餐厅需要我们的帮助。大多数本地企业都面临着同样的问题。大型科技公司正在夺走他们的客户,侵蚀他们的利润,并让他们难以生存。
一旦我们解决了餐厅的问题——我们将把解决方案扩展到其他所有类型的本地企业。
在我们设想的未来,数以百万计的本地企业主将使用我们的技术,在数字时代取得成功。
**我们的进展**
自2020年以来,我们已实现数千万美元的收入,并处理了超过十亿美元的在线订单。每5个美国人中就有1人使用过[Owner.com]网站。
更重要的是,我们已经帮助了超过20,000家餐厅业主,帮他们节省了近2亿美元的费用。
**我们的团队**
我们的团队目前人数在数百人左右。我们拥有来自最成功的小企业软件公司的顶尖人才,包括:Shopify、HubSpot、DoorDash、ServiceTitan、Rappi、Faire和Stripe。
2026年,我们将加快扩张速度,以跟上客户增长的步伐。
**我们在哪里工作**
Owner是一家以远程办公为主、总部位于旧金山的全球公司,同时在多伦多设有销售中心。对于部分职位,我们优先考虑在我们的办公室地点进行面对面协作。大多数同事分布在世界各地。请查看职位描述,并与你的招聘经理讨论以了解更多信息!
**为什么我们需要你**
Owner每个季度都在更快地推出产品。人工智能正在压缩工程时间,产品路线图加速推进,新版本的发布频率也在不断提高。这种速度就是重点。这也是一个提升的机会。
我们的客户选择Owner是因为我们
查看英文原文
**About Owner**
Owner is the AI-native system local business owners use to succeed, starting with restaurants.
We’re building the system that replaces the many tools owners use to run their business.
It powers everything from the restaurant’s website, online ordering, CRM, POS, and more.
**Product philosophy**
Most small business software makes owners do the work to get what they want: sales growth and profit growth. Owner does the work for them agentically.
Our system drives demand, converts it, and helps operators run their business day to day. As it improves, the business improves with it.
Using Owner should feel like having a team of great operators, engineers, and marketers working for you.
**Our vision**
We’re starting by helping independent restaurants succeed online.
But it’s not just restaurants that need our help. Most local businesses are struggling with these same problems. Huge technology corporations are taking their customers, bleeding their profits, and making it hard for them to survive.
Once we nail the solution for restaurants – we’ll scale it into every other local business type.
In the future we envision, tens of millions of local business owners will use our technology to succeed in the digital age.
**Our traction**
Since 2020, we've generated tens of millions in revenue and processed over a billion dollars of online orders. 1 in 5 Americans have used an [Owner.com](http://Owner.com) website.
More importantly, we’ve helped over 20,000 restaurant owners, and saved them nearly $200 million in fees.
**Our team**
Our team is now in the low hundreds. We’ve got top talent from the most successful companies in SMB software, including: Shopify, HubSpot, DoorDash, ServiceTitan, Rappi, Faire and Stripe.
We’ll be scaling even faster in 2026 to keep pace with our customer growth.
**Where we work**
Owner is a remote-first, global company headquartered in San Francisco, with a sales hub in Toronto. For a few of our roles we prioritize in-person collaboration at one of our office locations. Most of our teammates are distributed throughout the globe. Please review the role description and discuss with your recruiter for more details on location!
**Why we're looking for you**
Owner is shipping faster every quarter. AI is compressing engineering time, the product roadmap is accelerating, and the cadence of new releases keeps climbing. That speed is the point. It's also an opportunity to improve.
Our customers buy Owner because we run their online experience and drive growth. They feel Owner is working when their sales go up, not when they learn about a feature. Every release we send them spends some social currency, and many releases need no action from them at all. Treating "more shipping" as 1:1 with "more launching" burns customer attention without earning anything back.
At the same time, the bottleneck has shifted. What gates value now is how fast Sales, CS, and Support can absorb what shipped and speak to it with confidence. And Owner's product portfolio is quickly moving toward features that require real customer action and adoption.
That's where you come in. You'll be part of a team that builds and runs our launch and GTM system. You'll set the logic for which releases reach customers and how each one lands. You'll own launch success and adoption metrics for the features that matter. And you'll equip every customer-facing team to speak with confidence, without leaning on "one more training session" as the answer.
This role is fully remote and can be based out of the United States or Canada.
**The impact you'll have**
- Build and run our launch system: clear logic for which releases reach customers, and how each one lands with a done-for-you base that expects results from Owner, not endless emails.
- Own launch success and adoption metrics for releases that require real customer action (e.g., releases a customer has to set up, configure, or use proactively). Set the bar, instrument the work, iterate until it lands.
- Run a cadence customers can rely on to stay current. E.g., regular customer newsletters, feature release sessions (working toward Shopify Editions caliber), and the in-product moments in between.
- Execute launches end to end across all marketing channels, in-product surfaces, case studies, Guru, and Support content, so the work doesn't fragment across our teams.
- Ladder case studies and proof points to Owner's platform story, so launches connect to the bigger picture rather than landing as one-off feature blasts. (In other words, Owner is more than the sum of its features, help customers understand that as the product grows.)
- Partner with Enablement to build rolling adoption programs across Sales, CS, and Support that keep customer-facing teams current, without leaning on "one more training" as the answer.
- Sit with Product from the earliest stage (scoping new functionality), so go-to-market and messaging are considered before even one line of code is written. Do not expect this role to be "launch bolted on at the end".
**Who you'll work with**
- This role reports to our VP of Marketing
- Product (PRD-stage partnership so GTM is in the spec)
- Enablement (your closest partner for keeping customer-facing teams current)
- All customer-facing teams across the funnel: Sales, CS, and Support
- Customer Marketing, Growth Marketing, Community, and Brand/Events (the channels and moments customers see)
**What we're looking for**
- 3-6 years of proven tech marketing experience in product marketing, GTM, or a closely related role.
- You've played a key part of a launch system that drove real impact. One that balanced product velocity, customer awareness and adoption, and a real respect for customer time and bandwidth. You can speak to the specifics.
- You're obsessed with AI upside. You currently use AI to move faster without sacrificing accuracy. You have ideas brewing on using AI in a GTM program that you're excited to apply here.
- You have a strong and novel POV on what GTM looks like as AI compresses engineering time and the product roadmap accelerates. You have a strong POV on enabling customer-facing teams without "one more training session" as the crutch.
- You are highly organized and use workflows to keep your finger on every pulse that matters. You've either partnered closely with Enablement OR personally owned enablement work for customer-facing teams. You know how to make Sales, CS, and Support confident on what shipped.
- You are a world-class communicator who presents and writes in a precise, compelling style. You're comfortable switching from "must-be-understood" customer comms to "rally the enthusiasm" internal comms, and every style in between.
**Interview Process**
**Recruiter Screen,** 30-minute call to align on your background, what you're looking for, and answer any early questions
**Hiring Manager Screen,** 45-minute video interview with the hiring manager to go deeper on your experience, strategic thinking, and how you partner cross-functionally
**Case Study,** Complete a take-home project designed to simulate the work you'll do in this role.
**Case Study Presentation,** 60-minute live review of your project with the hiring team.
**Marketing Leadership Interview,** 30-minute conversation with our Chief Marketing Officer.
**Final Round,** 30-minute conversation with a C-suite executive to discuss vision, team fit, and long-term impact in the role
**Compensation and benefits**
The estimated base salary range for this role is $155,000 - $165,000 USD, plus a generous pre-IPO equity package.
Other benefits include comprehensive health coverage, remote-first workplace, unlimited PTO, plus extra fun perks!
**Notice - Employment Scams**
Communication from our team regarding job opportunities will only be made by an Owner team member with an @owner.com email address.
We do not conduct interviews over email or chat platforms, and we will never ask you to provide personal or financial information such as your mailing address, social security number, credit card numbers or banking information. If you believe you are being contacted by a scammer, please mark the communication as "phishing" or “spam” and do not respond.