品类经理
Category Manager
**我们所做的**
C.A. Fortune 是一家全国性的以消费者为中心的整合电商代理机构,致力于帮助品牌在零售领域取得成功。我们通过一个完全整合的合作伙伴,提供销售策略、店内执行、全服务营销和数字电商服务。我们的能力覆盖整个货架:从将品牌上架,到将它们下架。
我们热情、充满活力,并且由一个共同的目标驱动:帮助品牌赢得客户和消费者。我们汇聚了销售专家、营销人员、电商专家、数据分析师和创意人员。不同的背景,同一个使命。
**我们是谁**
C.A. Fortune 建立在这样一个信念之上:优秀的人造就伟大的品牌。我们是一家全国性的以消费者为中心的整合电商代理机构。我们每天都在努力帮助各种规模的品牌成长、竞争并成为领导者。从新兴挑战者到成熟的市场领导者,我们带来强大的销售实力、营销火力和整合思维,推动零售领域的进展。
最好的品牌由最优秀的人打造。与我们一同创造。
**职位概述**
- 作为 C.A. 的品类经理,您将在维护面向市场的分析工具方面发挥重要作用,这些工具旨在支持、跟踪和增长所有零售商和渠道的核心及新产品计划,重点是 Alberstons。您将提供分析和洞察,以优化定价、促销、分销和货架摆放,并参与业务审查分析。该职位将维护增值且可操作的品类管理工具,结合客户学习和战略品牌洞察,指导销售和客户实现关键绩效目标。该职位将作为内部顾问和值得信赖的顾问,为我们的销售团队以及我们的顶级客户提供建议。
- 全程远程 - 爱达荷州博伊西
- 薪资:根据经验、资格和技能,$85,000 - $95,000。
- **出差要求:** 10-20% 用于向客户展示。
**主要职责:**
- **战略领导力:** 制定并实施与洞察支柱愿景一致的先进商业智能策略,确保该职能产生可操作且可衡量的影响。此外,支持 1-5 个顶级客户,包括报告、零售商品类审查、客户/零售商绩效等。
- **分析卓越:** 推动对关键分析工具和方法的熟练掌握,优化团队如何利用 SPINS、Nielsen、IRI、Mintel 等工具。
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**What We Do**
C.A. Fortune is a national consumer-centric integrated commerce agency built to help brands win at retail. We deliver sales strategy, in-store execution, full-service marketing, and digital commerce through a single, fully integrated partner. Our capabilities span the full shelf: from getting brands on it, to getting them off it.
We’re passionate, energetic, and deeply motivated by one thing: helping brands win over customers and consumers. We bring together sales experts, marketers, e-commerce specialists, data analysts, and creatives. Different backgrounds, one mission.
**Who We Are**
C.A. Fortune is built on the belief that great people build great brands. We're a national consumer-centric integrated commerce agency. We show up every day to help brands of all sizes grow, compete, and lead. From emerging challengers to established market leaders, we bring the sales horsepower, marketing firepower, and integrated thinking to move the needle at retail.
The best brands are built by the best people. Come build with us.
**Overview of the Role**
- As a Category Manager at C.A., you will play an important role maintaining the go-to-market analytics designed to support, track, and grow core and new product initiatives for all retailers and channels with a focus on Alberstons. They will provide the analytics and insights needed to optimize pricing, promotion, distribution, and shelf placement as well as participate in business review analyses. The position will maintain value-added and actionable category management tools, incorporating customer learning and strategic brand insights that will guide sales and the client to achieve Key Performance objectives. This position will perform as if they are an internal consultant and trusted advisor to our sales organization as well as our top clients.
- Fully Remote - Boise, ID
- Salary: $85,000 - $95,000 based on experience, qualifications and skills.
- **Travel Requirements:** 10-20% to present to clients.
**Key Responsibilities:**
- **Strategic Leadership:** Define and implement an advanced business intelligence strategy aligned with the Insights Pillar vision, ensuring the function delivers actionable and measurable impact. In addition, support 1-5 top clients including reporting, retailer category reviews, client/retailer performance, etc.
- **Analytical Excellence:** Drive proficiency in key analytical tools and methodologies, optimizing how the team leverages SPINS, Nielsen, IRI, Mintel, and other data sources to uncover business opportunities.
- **Category & Business Insights:**
- Develop and execute category management strategies aligned with client KPIs and best-in-class merchandising principles.
- Create fact-based category reviews, business reviews, and selling stories that integrate shopper, distributor, syndicated, and consumer insights to drive informed decision-making.
- Lead and present business reviews and strategic recommendations to clients and retailers, influencing go-to-market strategies and shelf-space optimization.
- Partner with sales teams to develop and deliver compelling account presentations on new items, share of shelf, and efficient assortment strategies.
- **Performance & Promotional Analytics:** Conduct post-promotional analyses to optimize future planning, ensuring programs deliver ROI and align with best practices.
- **Cross-Functional Collaboration:** Serve as a key insights partner to internal teams, fostering alignment across category management, sales, and marketing.
- **Process Optimization:** Continuously refine methodologies for reporting, distribution void identification, and opportunity gap quantification to drive efficiency and effectiveness.
**What You Should Bring to the Table**
- Bachelor’s Degree plus 5+ years of CPG industry experience, preferably in Natural/Specialty/Organic food and beverage.
- **Data & Analytics Mastery:**
- Advanced proficiency in SymphonyAI (Shopper360), SPINS (Satori), Nielsen, IRI, and other data platforms.
- Expertise in selling story development, category reviews, and category management principles.
- Highly advanced Excel and PowerPoint skills to support data storytelling.
- **Strategic & Critical Thinking:** Ability to synthesize complex data into actionable insights and drive strategic recommendations.
- **Process Efficiency & Innovation:** Track record of implementing scalable processes to improve reporting, analytics, and team productivity.
- **Exceptional Communication Skills:** Strong ability to translate data-driven insights into clear, compelling narratives for both internal and external stakeholders.
- **High-Performance Mentality:** Thrives in a fast-paced, deadline-driven environment with a focus on continuous improvement and impact.
**You Will Stand Out If**
- Albertsons experience
- SymphonyAI experience
- Extensive Nielsen experience
- Experience presenting to retailers
**Perks**
- PTO & Sick Days
- 11 paid company holidays per year
- 1 Floating Holiday
- 2 paid volunteer days per year
- 3 months fully paid parental leave (regardless of gender)
- Medical, dental, and vision
- Paid company life insurance
- 401k with company match
- Summer hours (half day Fridays from Memorial Day thru Labor Day)
- Work from home flexibility
- Bonus eligibility
**Come As You Are**
C.A. is committed to making our company more inclusive. Diversity fuels our innovation and better connects us to our clients, our colleagues, and our communities. Based on research, we know that women and other marginalized groups tend to apply to roles only when their experience perfectly matches the job description. That said, we encourage you to apply if you meet the majority of qualifications, especially if this role aligns with your career trajectory.