销售营销经理 - 程序化营销
Manager, Sales Marketing - Programmatic
**我们是谁**
Zeta Global（纽约证券交易所代码：ZETA）是基于人工智能的营销云平台，利用先进的人工智能（AI）和数万亿的消费者数据信号，帮助营销人员更高效地获取、增长和留住客户。通过 Zeta 营销平台（ZMP），我们的愿景是通过将身份识别、智能分析和全渠道激活统一到一个平台中——由行业内最大的专有数据库和 AI 驱动——使复杂的营销变得简单。我们跨多个垂直领域的企业客户能够通过每个渠道为每位消费者提供个性化的体验，从而提升营销活动的效果。Zeta 由 David A. Steinberg 和 John Sculley 于 2007 年创立，总部位于纽约市，并在全球设有办公室。了解更多，请访问 [www.zetaglobal.com](https://www.zetaglobal.com/)。
**职位描述**
Zeta 的前沿、数据驱动、人工智能驱动、屡获殊荣的全渠道平台为品牌和代理机构带来了卓越的媒体成果。我们正在寻找一名销售营销经理 - 程序化广告，与我们的销售团队紧密合作，为客户量身定制精准、创意且清晰传达的解决方案和概念，同时与我们的产品、销售规划和数据云团队协同工作。这是一个需要直接向合作伙伴营销总监汇报的协作岗位，同时也会得到团队负责人和合作伙伴营销副总裁的支持。
_理想情况下，您应位于西海岸。_
**职责**
- 管理并交付一系列客户行业的售前交付物。
- 运用您的经验、创造力、战略思维和产品知识，帮助构思并绘制 Zeta 的解决方案以满足客户需求，然后创建适当的客户交付物来准确表达解决方案。
- 创造将品牌个性和营销目标与 Zeta 在清晰、有力、易于理解的平台上具有差异化优势的领域相结合的创意概念。
- 与 Zeta 的销售团队和内部专家合作，打磨解决方案，构建叙述内容并设计每个交付物。
- 与其他合作伙伴营销团队成员在提案流程之外的关键项目上合作，包括思想领导力内容的开发、新的提案模板和框架等。
- 在各个垂直领域内创建并维护销售材料库，与关键内部利益相关者合作。
- 有...的经验
查看英文原文
**WHO WE ARE**
Zeta Global (NYSE: ZETA) is the AI-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform – powered by one of the industry’s largest proprietary databases and AI. Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world. To learn more, go to [www.zetaglobal.com](https://www.zetaglobal.com/).
**The Role**
Zeta’s state-of-the-art, data-fueled, AI-driven, award-winning, omnichannel platform drives superior media outcomes for brands and agencies. We are seeking a Manager, Sales Marketing - Programmatic to partner deeply with our sales team to tailor precise, creative and clearly-communicated solutions and concepts for our clients, in tandem with our product, sales planning, and data cloud teams. This is a collaborative role reporting directly to a Director, Partnership Marketing, with support from the team leader, the GVP of Partnership Marketing.
_Ideally, you will be located on the West Coast._
**Responsibilities**
- Manage and deliver on a pipeline of presales deliverables across a range of client industries.
- Apply your experience, creativity, strategic intellect, and product knowledge to help ideate and map Zeta’s solutions to address client need, then create the client deliverable to appropriately articulate solution
- Craft creative concepts that tie a brand’s personality and marketing goals to areas where Zeta has differentiated equity in clear, powerful, easy-to-grasp platforms
- Collaborate with Zeta’s sales team and internal SMEs to hone the solution, craft the narrative and design each deliverable
- Partner with other Partnership Marketing team members on key projects outside of the proposal pipeline, including the development of thought leadership content, new proposal templates and frameworks, and more.
- Create and maintain a library of sales collateral within verticals, partnering with key internal stakeholders
- Experience with programmatic advertising (DSPs, data-driven media buying, audience targeting, and optimization) strongly preferred
**Job Requirements**
- Excellent written, verbal, and presentation skills to satisfy two key areas:
- Externally: understanding and communication of our products and services to external client teams in a compelling, accurate, strategic, and holistic manner
- Internally: communicating with internal key stakeholders and SMEs to effectively harness their expertise in building new content for various projects (sales materials, technical documentation, analyst relations, etc.) across business needs.
- Leverage programmatic advertising knowledge to inform media strategy, audience targeting, and activation recommendations within client proposals
- Ability to understand data and identity, then creatively apply that understanding in communicating unique and client-specific applications and use cases
- Strong analytical and problem solving skills, self-motivated, personable, and strong attention to detail.
- Consistently curious about sales and product developments and gaining familiarity and expertise in multiple practice areas. Can translate information into understanding and implement into sales and training materials.
- Proven track record of project management and time management to ensure that programs developed are relevant and aligned with sales and business needs and objectives.
- Ability to work in a fast paced, detail-oriented environment.
- Ability to coordinate several projects simultaneously with limited supervision.
- Expertise in Microsoft PowerPoint and other presentation or word processing software
- Minimum 5 years' relevant experience in similar roles, including at agencies, brand marketing teams, media publishers, or managed service ad tech platforms
**BENEFITS & PERKS**
- Unlimited PTO
- Excellent medical, dental, and vision coverage
- Employee Equity
- Employee Discounts, Virtual Wellness Classes, and Pet Insurance And more!!
**SALARY RANGE**
The salary range for this role is $90,000-$100,000 **,** depending on location and experience.
**PEOPLE & CULTURE AT ZETA**
Zeta considers applicants for employment without regard to, and does not discriminate on the basis of an individual’s sex, race, color, religion, age, disability, status as a veteran, or national or ethnic origin; nor does Zeta discriminate on the basis of sexual orientation, gender identity or expression.
We’re committed to building a workplace culture of trust and belonging, so everyone feels invited to bring their whole selves to work. We provide a forum for employees to celebrate, support and advocate for one another. Learn more about our commitment to diversity, equity and inclusion here: [https://zetaglobal.com/blog/a-look-into-zetas-ergs/](https://zetaglobal.com/blog/a-look-into-zetas-ergs/)
**ZETA IN THE NEWS!**
[https://zetaglobal.com/press/?cat=press-releases](https://zetaglobal.com/press/?cat=press-releases)
#LI-MR1
#LI-Remote