SEO专员
SEO Specialist
这是一个远程职位。
职位描述
我们正在招聘一位以业绩为导向的市场营销增长专家（侧重SEO），以推动有机搜索增长，提升域名权威性，并在远程招聘和外包领域产生合格的潜在客户。
该职位主要负责SEO策略与执行，包括关键词研究、页面优化、技术改进和内容结构化。社交媒体将作为辅助渠道，放大SEO驱动的内容并增强品牌权威性。
你将与管理层紧密合作，确保流量、排名和潜在客户生成的可衡量增长。
核心重点：搜索引擎优化（主要职责 – 70–80%）
有机流量增长
进行针对初创公司、代理机构和国际企业的高意向关键词研究
优化网站页面、博客和落地页以提高排名和转化率
改进页面SEO元素（标题、标题标签、元数据、结构化数据、内部链接）
实施结构化的内部链接策略
技术与结构SEO
进行技术SEO审计并协调修复
改善网站结构、可爬取性和索引
监控核心Web指标和网站性能
识别并解决排名问题
内容权威与主题增长
构建主题集群和支柱内容策略
创建符合搜索意图的结构化内容简报
识别内容缺口和竞争对手弱点
通过外链机会增强域名权威性
次要重点：社交媒体支持（20–30%）
将SEO驱动的博客内容重新制作为LinkedIn和Facebook帖子
支持思想领导力定位
保持一致的自然发布计划
跟踪参与度和可见性指标
（社交媒体作为放大工具——不是主要增长驱动因素。）
绩效与报告
跟踪关键词排名、流量增长和转化率
提供清晰的月度SEO绩效报告
监控算法更新并调整策略
衡量来自有机渠道的潜在客户增长
要求
要求
2–4年实际SEO经验
有提升排名和有机流量的明确成果
精通页面SEO、技术SEO和内容SEO
熟悉工具如SEMrush、Ahrefs、Search Atlas、Google Analytics
具备强大的分析能力和结构化思维
有B2B、招聘、外包或SaaS经验是优势
能够独立工作并负责增长指标
成功标准（前6个月）
优先关键事项
查看英文原文
This is a remote position.
About the RoleWe are hiring a performance-driven Marketing Growth Specialist (SEO-Focused) to drive organic search growth, increase domain authority, and generate qualified inbound leads within the remote staffing and outsourcing space.This role is primarily responsible for SEO strategy and execution, including keyword research, on-page optimization, technical improvements, and content structuring. Social media will serve as a supporting channel to amplify SEO-driven content and strengthen brand authority.You will work closely with leadership to ensure measurable growth in traffic, rankings, and inbound lead generation.Core Focus: Search Engine Optimization (Primary Responsibility – 70–80%)Organic Traffic GrowthConduct high-intent keyword research targeting startups, agencies, and international businessesOptimize website pages, blogs, and landing pages for rankings and conversionsImprove on-page SEO elements (titles, headers, metadata, schema, internal linking)Implement structured internal linking strategiesTechnical & Structural SEOConduct technical SEO audits and coordinate fixesImprove site structure, crawlability, and indexingMonitor Core Web Vitals and site performanceIdentify and resolve ranking issuesContent Authority & Topical GrowthBuild topic clusters and pillar content strategyCreate structured content briefs aligned with search intentIdentify content gaps and competitor weaknessesStrengthen domain authority through backlink opportunitiesSecondary Focus: Social Media Support (20–30%)Repurpose SEO-driven blog content into LinkedIn and Facebook postsSupport thought leadership positioningMaintain a consistent organic posting scheduleTrack engagement and visibility metrics(Social is positioned as amplification — not the main growth driver.)Performance & ReportingTrack keyword rankings, traffic growth, and conversionsProvide clear monthly SEO performance reportsMonitor algorithm updates and adjust strategyMeasure inbound lead growth from organic channels
Requirements
Requirements2–4 years of hands-on SEO experienceProven track record of improving rankings and organic trafficStrong knowledge of on-page, technical, and content SEOExperience with tools such as SEMrush, Ahrefs, Search Atlas, Google AnalyticsStrong analytical and structured thinking skillsExperience in B2B, staffing, outsourcing, or SaaS is a strong advantageAbility to work independently and own growth metricsWhat Success Looks Like (First 6 Months)Priority keywords ranking on Page 125–40% increase in organic trafficClear content cluster structure implementedImproved internal linking and technical health scoreIncreased inbound leads from organic searchConsistent authority-building content distribution
Originally posted on Himalayas