漏斗策略师
Funnel Strategist
关于公司
将营销转化为市场主导的武器,我们创造了一个新类别——面向未来客户的市场。企业像在电商中购买产品一样采购线索:购买前可以看到关于线索的全部信息——完全透明、可控且结果可预测。我们是美国排名第一的线索市场,我们正在加速发展。
职位概述
我们正在寻找一位漏斗策略师,负责我们获取引擎的顶端。你将构建、测试并优化将冷流量转化为合格线索和预约通话的漏斗——而不是维护少量的落地页。我们的增长不受广告预算限制;而是受我们能快速推出新漏斗、钩子、优惠和角度的速度限制。你的工作就是打破这个上限。
我们即将大幅增加付费支出。你推出的每个漏斗要么将这笔支出转化为收入,要么暴露其中的流失点——没有中间状态。
要求:
3年以上在直接响应环境中构建高转化率漏斗和落地页的经验,你的工作有实际收入支撑。
对直接响应营销和转化心理学有深刻理解——你能说明页面为何转化,而不仅仅是知道它转化了。
熟练使用ClickFunnels、GoHighLevel、Webflow或类似工具——你亲自构建,而不是做外包。
了解Meta Ads、Google Ads以及核心漏斗指标(CPL、CPA、CVR、CAC、ROAS)——你与流量团队协作优化,而不是绕过他们。
有发布并分析A/B测试的经验,结果确实影响了后续决策。
具备优秀的落地页、线索磁铁和钩子文案写作能力——简洁、以利益为导向,没有冗余内容。
英语达到C1及以上水平;我们的市场以美国为主,每一条标题、钩子和CTA都必须打动美国买家。
默认以AI为核心——如果你没有用AI将你的漏斗、文案和素材产出提升三倍,你就会落后。
在模糊、快节奏的环境中具备高度责任感和强大的决策能力。
你将负责:
从零开始构建完整的漏斗——注册页、线索磁铁流程、网络研讨会/VSL漏斗、预约通话漏斗和跟进序列——端到端,而不是分段完成。
持续不断地创建和测试新的营销角度、钩子和优惠,而不是按季度批次进行。
开发能将冷流量转化为销售团队真正想联系的合格线索的线索磁铁。
构建能持续为销售带来预约通话的漏斗,并掌控数量——而不仅仅是页面。
每周逆向工程竞争对手的漏斗,识别其有效部分。
查看英文原文
About the company
Turning marketing into a market-domination weapon, we created a new category — the marketplace for future customers. Businesses shop for leads as they shop for products in e-commerce: you see everything about a lead before you buy — full transparency, control, and predictable outcomes. We're the #1 lead marketplace in the USA, and we're accelerating.
Role overview
We're looking for a Funnel Strategist to own the top of our acquisition engine. You build, test, and optimize funnels that turn cold traffic into qualified leads and booked calls — not maintain a handful of landing pages. Our growth is not limited by ad budget; it's limited by how fast we can ship new funnels, hooks, offers, and angles. Your job is to remove that ceiling.
We're about to significantly scale paid spend. Every funnel you ship either compounds that spend into revenue or exposes where it leaks — no in-between.
Requirements:
3+ years building high-converting funnels and landing pages in a direct-response environment, with real revenue attached to your work.
Deep understanding of direct-response marketing and conversion psychology — you can name why a page converts, not just that it does.
Hands-on with funnel builders like ClickFunnels, GoHighLevel, Webflow, or equivalent — you build, you don't brief.
Working knowledge of Meta Ads, Google Ads, and core funnel metrics (CPL, CPA, CVR, CAC, ROAS) — you optimize with traffic teams, not around them.
Shipped and analyzed A/B tests where the result actually changed the next decision.
Strong copywriting for landing pages, lead magnets, and hooks — sharp, benefit-driven, no fluff.
English C1+; our market is US-based and every headline, hook, and CTA must land with American buyers.
AI-first by default — if you are not using AI to 3x your funnel, copy, and asset output, you will be behind.
High ownership and strong decision-making in ambiguous, fast-moving environments.
What You'll Be Doing:
Build complete funnels from scratch — opt-in pages, lead magnet flows, webinar/VSL funnels, call-booking funnels, and follow-up sequences — end-to-end, not in pieces.
Create and test new marketing angles, hooks, and offers on a continuous cadence, not in quarterly batches.
Develop lead magnets that convert cold traffic into qualified leads the sales team actually wants to call.
Build funnels that consistently generate booked calls for sales, and own the number — not just the pages.
Reverse-engineer competitor funnels weekly, identify what's working, and ship an improved version before the trend cools.
Adapt proven funnel concepts from adjacent industries into our market instead of reinventing from zero.
Launch experiments fast, analyze performance with the traffic team, kill weak ideas without ego, and scale winners aggressively.
Pair tightly with paid media, sales, and design — no over-the-wall handoffs; you stay in until the funnel is live and measured.
Track CPL, CVR, show rate, and booked-call rate per funnel and know which lever to pull before it becomes a problem.
This is not for you if
You maintain a few landing pages and call it a funnel strategy.
You need a brief, a designer, and a developer before you can ship anything.
You've never watched your own funnel burn ad spend in real time and had to fix it same-day.
You call yourself a "growth strategist" but have never built a page yourself.
You want to A/B test button colors instead of offers, hooks, and mechanisms.
You want the winning angle handed to you — finding it is the job.
What we expect from you (first 3 months)
We don't do long onboarding: access on day one, context in days, a live funnel in week one.
End of week 1: you have audited every live funnel, mapped current CPL and booked-call economics end-to-end, and identified the top 5 leaks with evidence.
End of month 1: you have shipped your first new funnel from scratch, launched at least 3 angle/hook/offer tests against the current control, and killed or scaled based on results.
End of quarter 1 (the bar): at least one new funnel is beating the control and running on scaled paid spend, a competitor-informed funnel is live, and the concept-to-live-funnel turnaround is established at under 7 days.
Nice to Have:
Experience in lead generation, marketplace, real estate, coaching, or high-ticket B2C/B2B funnels.
Track record scaling paid spend profitably alongside a media buyer, not just optimizing organic.
Experience with VSLs, webinars, and long-form direct-response mechanisms.
Familiarity with AI-driven copy, page generation, and creative iteration workflows.
Design sensibility strong enough to ship a clean page without waiting on a designer.
What We Offer:
Impact: Own the funnel layer of a product-led, AI-powered marketplace where your work directly compounds paid spend into revenue.
Autonomy: High ownership, low bureaucracy, and real authority over funnel direction and testing roadmap.
Flexibility: Remote — CIS & Europe preferred; Philippines and Indonesia welcome. Flexible hours, async-friendly.
Compensation: Competitive fixed base salary above the market average.
Team: Join a smart, passionate team that moves fast, supports each other, and builds cool stuff.
Time Off: 15 paid vacation days plus 5 paid sick days annually.
Growth: Unlimited learning policy — paid courses, books, and growth resources.
AI-Heavy Environment: AI is deeply embedded across prospecting, research, and workflows.
Ownership: Real decision-making power and direct ownership of your outcomes.
Remote — CIS & Europe preferred; Philippines and Indonesia welcome.
Originally posted on Himalayas