远程初级SEO策略师- 印度
Remote Junior SEO Strategist - India
Brafton 是全球领先的营销内容公司，设有波士顿、伦敦、多伦多和悉尼办公室。我们致力于不断突破人们对于“营销内容”的认知界限。我们为客户提供以结果为导向的策略和内容，以推动 SEO、社交媒体互动和潜在客户获取。我们的团队持续在各种新媒体格式上建立专业知识，包括视频、博客、信息图表和网页设计。
Brafton 正在寻找一名初级 SEO 策略师加入我们的咨询部门，支持不断壮大的 SEO 团队。这是一个对积极进取的个人而言充满机遇的机会，希望在 SEO 领域建立职业生涯，并在一个快节奏的代理机构环境中提升技能。
理想的候选人具备数字营销的基础知识，尤其是 SEO，注重细节并对更广泛的搜索领域充满好奇心。
该职位将专注于一项关键的支持职能，协助高级策略师进行研究、分析和任务执行。理想的候选人应具备分析能力和细致的工作态度，拥有良好的沟通技巧，并能够参与并为客户会议做汇报。
承包商需自备行业所需的硬件设备和稳定的网络连接。
职责与任务
- 协助 SEO 团队使用软件工具收集客户网站的性能数据和洞察。
- 协助高级策略师整理审计报告和定期性能报告。
- 进行关键词研究，规划内容机会，并执行页面优化任务。
- 利用对 Google Analytics 的理解。
- 制定并执行策略，提高品牌在 Google AI 概览（AIO）和生成式搜索引擎中的可见性。
- 优化网站架构和内容，使其易于被 LLM 爬虫解析，重点关注语义密度和清晰的实体关系。
- AI 性能跟踪：利用新兴工具和方法，在生成式搜索结果中监控品牌提及和引用。
- 是一名多面手团队成员，能够处理各种项目并与所有团队协作。
- 是持续学习 SEO 的人，能够将所学应用到工作中，并与内部和客户团队分享知识。
资格要求
- 1-2 年或更多在 SEO 相关岗位的经验，最好是在代理机构环境
- 对 SEO 原则有基础的理解
- 出色的书面和口头沟通能力，积极的态度以及良好的工作能力
查看英文原文
Brafton is one of the world's leading content marketing firms, with offices in Boston, London, Toronto and Sydney. We aspire to continually raise the bar on what people consider "marketing content." We create result-focused strategies and content to drive SEO, social engagement and leads for our clients. Our teams continuously build expertise across new media formats, including video, blogs, infographics and web design.
Brafton is looking for a Junior SEO strategist to join our Consulting Department and support the growing SEO team. This is an exciting opportunity for a highly motivated individual who is eager to build a career in SEO, developing their skills in a fast-paced agency environment.
The ideal candidate has foundational knowledge of digital marketing, particularly SEO, with an attention to detail and curiosity about the wider search landscape.
This role will focus on a key support function, assisting Senior Strategists with research, analysis and execution of tasks. The ideal candidate will be analytical and detail-oriented, possessing strong communication skills and the ability to attend and present on client-facing calls.
Contractors must provide their own industry hardware and a stable internet connection.
Responsibilities & Tasks
- Assist the SEO team in utilizing software tools to compile performance data and insights on client websites.
- Help Senior Strategists compile audits and regular performance reports.
- Conduct keyword research, map content opportunities, and perform on-page optimization tasks.
- Leverage an understanding of Google Analytics
- Develop and execute strategies to improve brand visibility within Google’s AI Overviews (AIO) and generative search engines.
- Optimise site architecture and content to be easily parsed by LLM crawlers, focusing on semantic density and clear entity relationships.
- AI Performance Tracking: Utilise emerging tools and methods to monitor brand mentions and citations within generative search results.
- Be a versatile team player who can tackle various projects and collaborate with all teams.
- Be a constant student of SEO who is applying their learnings to their work and sharing knowledge with internal and client-facing teams.
Qualifications
- 1-2 years or more of experience in an SEO-focused role, preferably in an agency setting
- A foundational understanding of SEO principles
- Compelling written and verbal communication skills, a positive attitude and the ability to thrive in a collaborative and fast-paced environment
- Understanding of technical SEO concepts
- Strong project management and organization skills, ability to prioritize and manage multiple projects
- Basic understanding of Google Suite
- Intermediate knowledge of HTML, Javascript and CSS as they impact search performance
- Strong knowledge and experience using standard and enterprise search tools and platforms ( SEMRush, Sistrix, DeepCrawl, Screaming Frog, SEMRush, GTMetrix, etc.)
- The ability to meet scheduled and proposed deadlines.
- Comfort with and mastery of (or ability to quickly learn) spreadsheet formats (Google Sheets, Excel).
- Comfort and skill with formatting professional presentations and reports in MS PowerPoint and Google Slides.