渠道关系经理
Channel Relations Manager
职位名称 - 渠道关系经理
关于该职位
你将建立、管理和扩展与外部渠道合作伙伴（经纪人、代理机构和房产代理）的关系，以推动房地产开发项目的销售和增长。该职位结合了合作伙伴管理、销售赋能和战略协调。你将确保渠道合作伙伴保持参与度、了解情况并具备有效推广和销售项目的资源，通过间接销售渠道帮助扩大覆盖范围、品牌影响力和收入。
主要职责
渠道合作伙伴的招募与入职
识别、招募并入职新的渠道合作伙伴（经纪人、代理、机构），以扩展合作伙伴网络。
为合作伙伴提供介绍、培训和资料，确保他们了解项目内容、价值主张和销售流程。
合作伙伴关系管理与支持
与渠道合作伙伴保持牢固的长期关系，作为他们的主要联系人。
为合作伙伴提供持续的支持、指导和项目更新，帮助他们有效推广和销售。
组织和管理合作伙伴参与活动，如培训、演示、经纪人活动和房产参观。
销售赋能与协作
与内部销售、市场和项目团队协作，确保发布策略、营销材料和推广工作与渠道合作伙伴的活动保持一致。
为合作伙伴提供新项目、价格、可用性、付款计划和其他相关信息的最新信息。
协助合作伙伴进行线索管理、交易登记和成交流程。
绩效监控与报告
跟踪和监控渠道合作伙伴的绩效：线索数量、成交交易、收入贡献和合作伙伴活动。
定期为高级管理层准备合作伙伴绩效、销售指标和渠道有效性方面的报告和更新。
为表现不佳的合作伙伴提供反馈，并制定改进计划或重新参与策略。
市场与竞争分析
了解房地产市场的趋势、竞争对手的活动和需求动态。
为内部团队提供见解，帮助制定销售策略、产品定位和渠道合作伙伴目标。
渠道策略与增长
制定渠道合作伙伴策略，通过间接销售渠道渗透新市场或客户群体。
扩展合作伙伴网络，包括高潜力的机构、经纪人和推荐合作伙伴。
协作开展...
查看英文原文
Job Title - Channel Relations Manager
About the Role
You will build, manage, and expand relationships with external channel partners brokers, agencies, and property agents to drive sales and growth of real estate developments. This role combines partnership management, sales enablement, and strategic coordination. You will ensure channel partners are engaged, informed, and equipped to market and sell projects effectively, helping maximize reach, brand presence, and revenue through indirect sales channels.
Key Responsibilities
Channel Partner Acquisition & Onboarding
Identify, recruit, and onboard new channel partners (brokers, agents, agencies) to expand the partner network.
Provide orientation, training, and materials to partners to ensure they understand project offerings, value propositions, and sales processes.
Partner Relationship Management & Support
Maintain strong, long-term relationships with channel partners, acting as their primary point of contact.
Offer ongoing support, guidance, and updates on projects to partners to help them market and sell effectively.
Organize and manage partner engagement initiatives such as trainings, presentations, broker events, and property tours.
Sales Enablement & Collaboration
Collaborate with internal sales, marketing, and project teams to align launch strategies, marketing collateral, and promotional efforts with channel partner activities.
Provide partners with up-to-date information on new projects, pricing, availability, payment plans, and other relevant details.
Support partners in lead management, deal registration, and closing processes.
Performance Monitoring & Reporting
Track and monitor channel partner performance: number of leads, deals closed, revenue contribution, and partner activity.
Prepare regular reports and updates for senior management on partner performance, sales metrics, and channel effectiveness.
Provide feedback to underperforming partners and work on improvement plans or re-engagement strategies.
Market & Competitive Analysis
Stay informed about market trends, competitor activity, and demand dynamics in the real estate market.
Provide insights to internal teams to help shape sales strategies, product positioning, and channel partner targeting.
Channel Strategy & Growth
Develop channel partner strategies to penetrate new markets or customer segments via indirect sales channels.
Expand the partner network to include high-potential agencies, brokers, and referral partners.
Collaborate on incentive structures or partner programs to motivate channel partners and drive consistent performance.
Qualifications & Experience
Bachelors degree in Business, Real Estate, Marketing, or a related field.
Minimum 37 years of experience in channel sales, partner management, or brokerage interface preferably within real estate development or property sales.
Proven experience working with external channel partners/brokers, managing partner relationships, and driving sales through indirect channels.
Strong communication, presentation, and negotiation skills.
Good understanding of real estate sales processes, off-plan and ready properties, payment plans, and property documentation.
Ability to train, guide, and support external partners and act as a reliable point of contact.
Strong organizational skills, ability to manage multiple partners, deals, and data simultaneously.
Proficient in reporting, CRM or partner-management tools, and sales tracking.
Self-motivated, target-driven, and able to work in a dynamic real estate sales environment.
Valid UAE driving license and readiness to meet partners or attend events may be advantageous (if relevant).
Key Competencies & Behaviours
Relationship-building and partner management
Strong communication and presentation ability
Sales-oriented mindset with negotiation strength
Strategic thinking and market awareness
Ability to manage multiple stakeholders and priorities
Proactive, result-driven, and target-oriented
Organized, detail-oriented, and disciplined
Professional, customer/partner-focused, and trustworthy
Adaptable and responsive to market changes and partner needs
What We Offer
Competitive base compensation plus performance incentives/commissions
Opportunity to build and manage a wide network of real estate channel partners
Exposure to large-scale real estate development projects and property sales cycles
Dynamic, fast-paced, and growth-oriented work environment
Professional development and potential for career growth within sales or partner management
Apply now!
Originally posted on Himalayas