绩效营销经理（DSP）- 市场合作
Performance Marketing Manager (DSP) - Marketplace Partnership
在 Front Row，我们与领先品牌合作，加速其电商增长。我们利用自身能力及专有技术，为品牌在全球范围内设计、营销、分发并加速发展。我们持续培养专业领域的专长，保留最优秀的人才——同时分享知识和数据，创造效率，并从360度视角审视客户业务的各个方面。我们高效协作，为每位客户提供所需的一线支持、专业见解和优先访问权限，使其在世界上最竞争的商业市场中获胜，并让我们的六项核心能力成为率先行动的首选。
我们热衷于品牌与受众之间的能量交流，你也应该如此，而我们使命就是扩大每个品牌的市场份额和情感份额。因为我们相信每笔交易都有可能带来变革。
我们借助 Catapult（我们的专有技术）的数据驱动洞察，以及对 Amazon、[Walmart.com](http://Walmart.com)、TikTok Shop 等市场的深入了解，为每个合作品牌打造独特的策略，同时在每个生命周期阶段和任何全球市场中保护其定价和渠道策略。
**简介：**
我们正在寻找一位经验丰富的绩效营销经理，负责 5–7 个账户的 DSP 和 AMC 日常执行工作，并作为你所负责业务的首要联系人。
**职责**
- 从需求到执行，跨账户构建、启动并优化 Amazon DSP 营销活动。
- 管理账户预算和节奏，提前识别风险，并进行优化以确保交付符合客户目标。
- 生成定期绩效报告，并提取解释了哪些因素推动了结果及其原因的洞察。
- 主导客户会议中的 DSP 部分，直接回答问题，并保持对品牌计划和活动的了解。
- 与客户建立牢固的工作关系，并成为他们处理 DSP 和 AMC 问题的首选资源。
- 与付费搜索和品牌管理团队合作，跟踪共同客户目标的进展。
- 协助品牌经理进行节奏控制、绩效追踪和 KPI 报告。
- 审核创意和受众表现，向客户展示发现，并根据需要请求新素材。
- 维护你所负责账户的 AMC 设置，将新客户引入 AMC，并部署定制归因。
- 通过... onboard 新的和现有客户
查看英文原文
At Front Row, we partner with leading brands to accelerate their ecommerce growth. We leverage our capabilities and proprietary technology to design, market, distribute and accelerate brands on a global scale. We’re continually cultivating functional areas of expertise and retaining the highest caliber of talent — while sharing knowledge and data, creating efficiencies, and looking at every aspect of our client’s business from a 360 perspective. We work effectively to give every client the hands-on support, niche knowledge, and first-access they need to win in the world’s most competitive commerce markets and make each of our six capabilities the first to act on the next big things.
We live for the exchange of energy between brands and audiences, you should too, and we’ve made it our mission to expand every brand’s market share and heart share. Because we believe every transaction has the potential to be transformational.
We leverage data-driven insights from Catapult, our proprietary technology, and our deep understanding of marketplaces like Amazon, [Walmart.com](http://Walmart.com), TikTok Shop, to craft strategies unique to each brand we work with while protecting their pricing and channel strategies at every lifecycle stage and in any global market.
**Intro:**
We're looking for an experienced Performance Marketing Manager to own day-to-day DSP and AMC execution for 5–7 accounts, serving as the primary point of contact for DSP on your book of business.
**Responsibilities**
- Build, launch, and optimize Amazon DSP campaigns from brief through execution across your accounts.
- Manage account budgets and pacing, flag risk early, and make optimizations that keep delivery aligned to client goals.
- Produce recurring performance reporting and pull the insights that explain what moved and why.
- Lead the DSP portion of client calls, answer questions directly, and stay current on brand initiatives and activations.
- Build strong working relationships with clients and become their go-to resource for DSP and AMC questions.
- Partner with the Paid Search and Brand Management teams to track progress against shared client goals.
- Support Brand Managers with pacing, performance tracking, and KPI reporting.
- Review creative and audience performance, surface findings to clients, and request new assets as needed.
- Maintain AMC setups for your accounts, onboard new clients into AMC, and deploy custom attribution. .
- Onboard new and existing clients by auditing past performance and refining the strategy with your Sr. Manager or Director.
- Contribute ideas to client strategy and testing roadmaps, including Streaming TV and OLV.
- Participate in Advertising department meetings and contribute to DSP discussions.
**Requirements:**
- 4+ years of hands-on experience building, launching, and optimizing Amazon DSP campaigns.
- Working experience with Streaming TV and OLV line items.
- Solid knowledge of Amazon retail, Amazon DSP, and AMC fundamentals.
- Comfort reading AMC outputs and applying attribution and measurement findings to campaign decisions.
- Curiosity about new ad products, audience tactics, and beta offerings, with a track record of testing them.
**Bonus**:
- Client-facing experience presenting performance and recommendations.
- Experience mentoring or training junior team members.
**Benefits:**
- Health, dental, and vision
- 20 days PTO
- Summer Fridays
- Wellness and commuter benefits
- Work with a fun, consultative team of experts
- Location - headquartered in SoHo, New York City with offices in San Diego, Hamburg and Bratislava
**Salary:** $100,000 - $125,000 + bonus