Remote Senior Meta Ads Specialist
关于 Huzzle 在 Huzzle,我们将杰出人才与英国，美国，加拿大，欧洲和澳大利亚领先公司的顶级机会联系起来。我们的客户包括 SaaS,MarTech,FinTech 和 EdTech 等行业中的初创企业，数字机构和技术平台。不像外包代理机构一样，我们直接让你与客户一起工作，你是他们的团队中值得尊敬的成员。角色类型：全职参与：独立承包商工作总结 我们正在寻找一名拥有45年以上经验管理，优化和扩展高性能 Facebook 和 Instagram 广告活动的高级 Meta Ads 专家。理想候选人是数据驱动的绩效营销人员，拥有经验证实的管理大量广告预算，产生可测量的 ROI 和开发支付社会策略来推动客户收购和收入增长。你应该有信心完全掌握 Meta 广告帐户，分析竞选表现，测试创意战略，并保持利能力同时扩展成功活动。关键责任 · 竞选策略 &执行：计划，启动，管理和优化 Facebook 和 Instagram 中 Meta 广播运动。· 预算管理：· 竞选优化：基于 CPA,CPL,CTR,CPC,转换率和 ROAS 的竞选活动不断优化。· 观众目标：开发并测试探讨，重定位，相似受众以及广泛的目标策略。·创意测试：与创意团队合作开发，测试和完善高转换广告创造者，复制和消息传递。·跟踪&归因：实现和解决 MetaPixel,转换 API (CAPI) 和转换追踪问题。·绩效报告：建立和提出详细的绩效报告，以可操作的见解和建议。· 扩展活动：识别赢得胜利的运动并有效地调度广告支出，而不会损害利能力。· 道优化：分析登陆页面，转换道和客户游览来提高整个竞选表现。· 平台专业知识：保持更新 Meta 广告算法变化，平台更新和付费社会最佳实践。要求 · 4 ?? 5+年的经验管理 Meta Ads （Facebook 和 Instagram）竞选活动。· 在扩展 pai 方面取得了证明成功。
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About Huzzle
At Huzzle, we connect exceptional talent with top opportunities at leading companies across the UK, US, Canada, Europe, and Australia. Our clients include startups, digital agencies, and tech platforms in industries such as SaaS, MarTech, FinTech, and EdTech. Unlike an outsourcing agency, we place you directly with a client where you’re hired in-house as a valued member of their team.
Role Type: Full-time
Engagement: Independent Contractor
Job Summary
We are looking for a Senior Meta Ads Specialist with 4–5+ years of hands-on experience managing, optimizing, and scaling high-performing Facebook and Instagram advertising campaigns.
The ideal candidate is a data-driven performance marketer with a proven track record of managing substantial advertising budgets, generating measurable ROI, and developing paid social strategies that drive customer acquisition and revenue growth.
You should be confident taking full ownership of Meta advertising accounts, analyzing campaign performance, testing creative strategies, and scaling successful campaigns while maintaining profitability.
Key Responsibilities
- Campaign Strategy & Execution: Plan, launch, manage, and optimize Meta Ads campaigns across Facebook and Instagram.
- Budget Management: Manage and strategically allocate advertising budgets to maximize ROAS and minimize customer acquisition costs.
- Campaign Optimization: Continuously optimize campaigns based on CPA, CPL, CTR, CPC, conversion rates, and ROAS.
- Audience Targeting: Develop and test prospecting, retargeting, lookalike audience, and broad targeting strategies.
- Creative Testing: Collaborate with creative teams to develop, test, and refine high-converting ad creatives, copy, and messaging.
- Tracking & Attribution: Implement and troubleshoot Meta Pixel, Conversions API (CAPI), and conversion tracking.
- Performance Reporting: Build and present detailed performance reports with actionable insights and recommendations.
- Scaling Campaigns: Identify winning campaigns and scale advertising spend efficiently without compromising profitability.
- Funnel Optimization: Analyze landing pages, conversion funnels, and customer journeys to improve overall campaign performance.
- Platform Expertise: Stay updated on Meta advertising algorithm changes, platform updates, and paid social best practices.
Requirements
- 4–5+ years of proven experience managing Meta Ads (Facebook and Instagram) campaigns.
- Demonstrated success in scaling paid social campaigns and delivering strong ROI/ROAS.
- Advanced proficiency with Meta Ads Manager, Meta Business Suite, and Events Manager.
- Strong understanding of campaign structures, audience segmentation, bidding strategies, and budget optimization.
- Hands-on experience managing significant monthly advertising budgets.
- Expertise in Meta Pixel, Conversions API, conversion tracking, and attribution.
- Proven ability to develop and execute structured A/B testing strategies.
- Strong analytical skills and experience using GA4, Looker Studio, or similar reporting tools.
- Experience working with e-commerce brands, lead generation businesses, or digital marketing agencies.
- Excellent written and verbal English communication skills.
- Ability to work independently, manage multiple campaigns, and deliver results in a fast-paced remote environment.
- A strong portfolio or case studies demonstrating measurable campaign performance and successful scaling.
Nice to Have
- Experience with Shopify, WooCommerce, or other e-commerce platforms.
- Familiarity with Google Ads, TikTok Ads, or other paid acquisition channels.
- Experience managing multiple client advertising accounts simultaneously.
- Knowledge of landing page optimization, CRO, and marketing automation.
- Previous experience working with UK, US, or international clients.
Benefits
💻 Fully Remote: Work from anywhere with international teams
🤝 Peer Community: Connect with high-performing sales professionals in our network
🧭 Ongoing Support: Receive guidance from Huzzle before and after placement
💰 Tailored Compensation: Salaries vary by client and candidate preference — we’ll match you with options that fit your goals
Originally posted on Himalayas