Ecommerce Marketing Manager
电子商务营销经理 我们的客户，美国出售高品质物产品的一家众多国 D2C 电子商务公司，正在寻找一个有经验的专业人员来立即填补全职远程工作的市场管理员。作为电子商务市场管理者，你将通过战略性推广和推广我们的产品发挥重要作用，推动我们在线商店的成功。你将负责制定和执行全面的产品营销策略，确保我们的产品不仅满足客户需求，而且在竞争力较大的市场上脱而出。如果你是经验丰富的产品营销管理者，有领先创意团队的能力，在消费品电子商务市场上拥有背景，并对数据驱动决策热情，我们希望听到你的话！分析能力和深入研究数据来推动品牌绩效战略将至关重要。在我们的产品成功中：- 领导创造性和跨职能团队，利用项目管理技能来创造一个和和生产性的工作环境，分配和协调营销部门的工作，确保遵守截止日期和取得结果。深入战略任务：例如：创建一个高效的设计系统与设计师合作。- 与公司目标一致地制定和实施数据驱动产品营销策略。-分析市场趋势和竞争对手战略，以确定我们的产品的机会和位。- 与创造力团队合作开发引人入胜的产品描述，图像和视频。-确保内容是 SEO 优化，提高可见性并推动有机流量。- 所有销售平台上的用户体验 (UX):与团队一起工作，优化在线客户旅程和购物体验，实现 A/B 测试来优化产品页面并改善转换率。资格：· 数学或类似的+营销教育与经验相结合在机构中 · 3年以上经验管理电子商务营销项目/团队，最好是在产品营销 D2C 公司。·创意和跨功能团队管理的经验记录 ·开发和实施成功的产品营业战略的经验表现
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Ecommerce Marketing Manager
Our client, a well-established multinational D2C e-commerce company operating in the USA selling high-quality pet products, is looking for an experienced professional to fill an immediate opening for a Marketing Manager for a full-time remote job.
As the Ecommerce Marketing Manager you will play a pivotal role in driving the success of our online store by strategically marketing and promoting our products. You will be responsible for developing and executing comprehensive product marketing strategies, ensuring that our products not only meet customer needs but also stand out in the competitive marketplace.
If you're an experienced Product Marketing Manager with a knack for leading creative teams, a background in consumer goods ecommerce marketing, and a passion for data-driven decision-making, we want to hear from you! Your analytical prowess and ability to delve into data to drive brand performance strategy will be essential in our product success.
Responsibilities:
- Lead creative and cross-functional teams, utilise project management skills to create a harmonious and productive work environment, distributing and coordinating the work of the Marketing department, making sure the deadlines are respected and the results achieved. Delve into strategic tasks: ex. creating an efficient design system with the designer.
- Develop and implement data-driven product marketing strategies aligned with the company's objectives.
- Analyze market trends and competitor strategies to identify opportunities and niches for our products.
- Collaborate with the creative team to develop engaging product descriptions, images, and videos.
- Ensure the content is SEO-optimized to enhance visibility and drive organic traffic.
- Own user experience (UX) across all selling platforms: work with the team to optimize the online customer journey and shopping experience, implement A/B tests to optimize product pages and improve conversion rates.
-Utilize analytics tools to take s data-based strategic decisions, track, analyze, and report on product performance and customer behavior.
Qualifications:
- Mathematics or similar + Marketing education combined with experience in an agency
- 3+ years of experience managing e-commerce marketing project/teams, preferably in a product marketing D2C company.
- Proven track record of managing creative and cross-functional teams
- Proven track record of developing and implementing successful product marketing strategies.
- Proficiency in e-commerce platforms and analytics tools
- Strong analytical and problem-solving skills.
- Strategic Thinking: Ability to develop and implement marketing strategies that align with business objectives.
- Attention to Detail: High level of accuracy in content creation and data analysis.
- Proactive and results-driven individual with a can-do attitude.
- Ability to work in a fast-paced environment and manage multiple projects simultaneously.
- Customer-centric mindset with a focus on enhancing the online shopping experience
- Fluent English (C1 preferable)
Our benefits:
- Work for a Market-proven, fast-growing company
- Competitive salary and bonus opportunities
- Supportive work environment
- Friendly start-up like environment with minimal bureaucracies and flat organization structure.
- Paid trainings and courses
- Be a part of something bigger, where you can have autonomy over your work
- Fully remote work from 9 to 18 CET
Originally posted on Himalayas